2022-08-09T15:05:38-05:00 2021-12-31 271728945 PKF O'CONNOR DAVIES LLP 500 MAMARONECK AVENUE SUITE 301 HARRISON NY 105281633 990PF 2021-01-01 832365235 UNDERSTOOD FOR ALL INC UNDE 5166547584 96 MORTON STREET FL5 NEW YORK NY 100143459 DAVID WAGGETT SR. DIR. 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THEY ARE MISUNDERSTOOD, UNDIAGNOSED, AND DISMISSED, AND THIS DIFFERENCE IS VIEWED AS A WEAKNESS. A LACK OF AWARENESS, STIGMA, AND A CULTURE OF STATUS QUO LEAVES THESE 70 MILLION PEOPLE ON A JOURNEY THAT IS STACKED AGAINST THEM, PREVENTING MANY FROM REACHING THEIR POTENTIAL. A THIRD OF THOSE WITH LEARNING AND THINKING DIFFERENCES ARE BULLIED; UNEMPLOYMENT IS TWO TO THREE TIMES MORE LIKELY, AND TWICE AS MANY END UP IN POVERTY. THIS COSTS AMERICA MORE THAN BILLIONS OF DOLLARS EACH YEAR IN UNREALIZED POTENTIAL LOST WAGES, LOWER GRADUATION RATES, AND EVEN INCARCERATION. THIS IS THE FOUNDATION OF OUR MISSION. WE ARE SHAPING THE WORLD SO EVERYONE - REGARDLESS OF DIFFERENCE - CAN THRIVE. WE DELIVER IMPACT BY:- RAISING AWARENESS TO SHIFT PERCEPTIONS AND ERADICATE STIGMA AROUND LEARNING AND THINKING DIFFERENCES- UNCOVERING INSIGHTS TO BETTER UNDERSTAND LEARNING AND THINKING DIFFERENCES- CONNECTING FAMILIES, EDUCATORS, EMPLOYERS, AND YOUNG ADULTS WITH RESOURCES, SUPPORT COMMUNITIES, TOOLS AND INFORMATION TO HELP THEM THROUGH CHALLENGES AND OPPORTUNITIES WITH LEARNING AND THINKING DIFFERENCESUNDERSTOOD IS THE ONLY LIFELONG GUIDE FOR THOSE WHO LEARN AND THINK DIFFERENTLY. TODAY, WE HELP MORE THAN 20 MILLION PEOPLE EACH YEAR DISCOVER THEIR POTENTIAL, HOW TO TAKE CONTROL, FIND COMMUNITY, AND STAY ON A POSITIVE PATH ALONG EACH STAGE OF LIFE'S JOURNEY. WE KNOW THAT ONCE LEARNING AND THINKING DIFFERENCES ARE EMBRACED, CONFIDENCE IS BUILT, COMMUNITY IS CREATED, JOBS BECOME CAREERS, AND LIFE IS MORE FULFILLING.OUR JOURNEY STARTED WHEN CO-FOUNDERS FRED AND NANCY POSES REALIZED THEIR SON HAD A LEARNING AND THINKING DIFFERENCE. THEY EXPERIENCED THE CHALLENGES AND FRUSTRATIONS THAT SO MANY OF THE 1 IN 5 DO FIRST-HAND AND SAW AN URGENT NEED TO HELP OTHERS. OVER THE PAST SEVEN YEARS, UNDERSTOOD PARTNERED WITH OTHERS TO ADDRESS THIS ISSUE, STRENGTHEN THE SUPPORT SYSTEM, AND TO CHALLENGE THE STATUS QUO. TODAY, WE ARE REDEFINING ACCESSIBILITY STANDARDS SO THAT WE CAN SHAPE A WORLD FOR TOMORROW THAT IS TRULY INCLUSIVE AND ACCEPTING OF ALL DIFFERENCES. WHEN OTHERS SUPPORT THIS JOURNEY, AND PEOPLE ARE BROADLY EMBRACED, EVERYONE THRIVES. BY SHAPING OUR WORLD FOR DIFFERENCE, OUR ECONOMY, OUR CULTURE, OUR COMMUNITIES, AND ALL OF OUR LIVES ARE STRENGTHENED, AND EVERYONE CAN AND WILL BE UNDERSTOOD.UNDERSTOOD OFFERS PERSONALIZED, ACCESSIBLE, AND EXPERT DRIVEN EXPERIENCES AND SUPPORT FOR PEOPLE IN THE MOMENTS THAT MATTER MOST IN THEIR JOURNEY WITH LEARNING AND THINKING DIFFERENCES. OUR PRODUCTS, CONTENT, EXPERTISE, COMMUNITY, AND RESOURCES SHAPE A WORLD WHERE EVERYONE CAN THRIVE.KEY PRODUCTS & INITIATIVES TAKE N.O.T.E. IS AN INITIATIVE DEVELOPED IN PARTNERSHIP WITH THE AMERICAN ACADEMY OF PEDIATRICS (AAP). IT CENTERS ON THE MEMORY DEVICE "TAKE N.O.T.E." TO HELP FAMILIES SPOT SIGNS OF POSSIBLE LEARNING DISABILITIES OR ADHD IN THEIR CHILDREN. WUNDER BY UNDERSTOOD IS A FREE, FIRST-OF-ITS-KIND COMMUNITY APP FOR PARENTS RAISING KIDS WITH LEARNING AND THINKING DIFFERENCES, SUCH AS ADHD AND DYSLEXIA. WUNDER WAS DESIGNED TO ALLEVIATE FEELINGS OF ISOLATION THROUGH MEANINGFUL CONNECTIONS WITH OTHER PARENTS. THE UNDERSTOOD PODCAST NETWORK FEATURES FOUR PODCASTS: "IN IT," "HOW'D YOU GET THAT JOB?!," "THE OPPORTUNITY GAP, AND "ADHD AHA!" OUR PODCASTS CONSIST OF REAL TALK AND PERSONAL STORIES FOR AND FROM PEOPLE WHO LEARN AND THINK DIFFERENTLY, BRINGING NEW VOICES AND PERSPECTIVES YOU WON'T HEAR ANYWHERE ELSE. UNDERSTOOD BUILDS INCLUSIVE WORKPLACES THROUGH TAILORED DISABILITY INCLUSION TRAINING, WORKPLACE ASSESSMENT, ACTION PLANNING, AND GUIDED IMPLEMENTATION SUPPORT FOR EMPLOYERS INVESTED IN BUILDING INCLUSIVE WORKPLACES. UNDERSTOOD'S RESEARCH AND SURVEYS REVEAL INSIGHTS AND DATA THAT HELP US AND OTHERS EMPOWER THE 1 IN 5 PEOPLE WHO LEARN AND THINK DIFFERENTLY. RESEARCH FIELDED INCLUDED PANDEMIC LEARNING IMPACT AND BACK TO SCHOOL AFFECTS ON ACADEMIC, EMOTIONAL, AND FINANCIAL ASPECTS OF FAMILIES WITH LEARNING AND THINKING DIFFERENCES. INFLUENCER AND EXPERT ENGAGEMENT TO GENERATE CONTENT THAT CAN SERVE AS A RESOURCE THOUSANDS OF PIECES OF CONTENT ON U.ORG THAT SPEAKS TO DIRECT EXPERIENCES THAT FAMILIES, PARENTS, YOUNG ADULTS, AND OTHER AUDIENCES ARE FACING WITH A LEARNING AND THINKING DIFFERENCE INCLUDING HUNDREDS OF CONTENT PIECES SUPPORTING THE PANDEMIC. WE'VE MAPPED OUT THE MOMENTS AND INFLECTION POINTS WHERE WE HAVE THE ABILITY TO IMPACT KNOWLEDGE, ATTITUDES, AND BEHAVIORS TO SHAPE A BETTER WORLD FOR INDIVIDUALS WITH LEARNING AND THINKING DIFFERENCES FURNITURE AND FIXTURES 364592 27122 337470 COMPUTERS AND EQUIPMENT 512801 98078 414723 PHOTO PRODUCTION EQUIPMENT 186724 45999 140725 LEASEHOLD IMPROVEMENTS 2587313 143740 2443573 GREENWALD DOHERTY LLP 50 0 0 1788 DROSSMAN LAW PC 760 0 0 0 PILLSBURY WINTHROP SHAW PITTMAN LLP 132261 0 0 104983 OUTSIDE GC LLC 108531 0 0 117394 EPSTEIN BECKER & GREEN, PC 54508 0 0 54508 ESCROWED FUNDS & RETAINERS 14109 0 0 OTHER ASSETS 29334 56227 56227 SECURITY DEPOSITS 0 850 850 INCUBATOR PROJECT 0 361836 361836 LOSS ON DISPOSAL OF ASSETS 2440 INSURANCE 104073 0 0 104073 PUBLIC RELATIONS AND MARKETING 1120543 0 0 1215783 IC TEAM 4403716 0 0 4313119 CREATIVE EXPENSES 510447 0 0 495903 WEBSITE PLATFORM 1053552 0 0 1236883 ADVERTISING EXP 2160052 0 0 2087177 PROGRAM/POLICY RESEARCH 39000 0 0 39000 RECRUITMENT EXP 450027 0 0 376848 OFFICE EXP 291952 0 0 273769 TRAINING & PROFESSIONAL DEV 179120 0 0 188840 EVENT EXPENSES 35905 0 0 44893 INFORMATION TECHNOLOGY 202893 0 0 218260 HORTICULTURE 6150 0 0 6150 ICC PROGRAMS PARTICIPATION 173458 173458 REBATES AND REWARDS 20789 0 REIMBURSEMENTS 19801 0 DEFERRED RENT 615134 696185 PAYCHECK PROTECTION PROGRAM LOAN 1902818 0 VOYA 19637 0 0 13317 MARINER WEALTH ADVISORS LLC 24667 0 0 18595 PRIMEPAY LLC 4784 0 0 6043 QUALIFIED PLAN CONSULTANTS 3773 0 0 3773 WAGEWORKS 1026 0 0 966 NAVEX GLOBAL INC. 1800 0 0 1800 LIAZON 3958 0 0 3988 ADP LLC 10245 0 0 7984 CONNECT YOUR CARE 2966 0 0 2966 HARBOR COMPLIANCE 7175 0 0 7175 AMAZON CLIENT SERVICES 25 0 0 25 LAWLEY INSURANCE 587 0 0 0 CROWELL & MORING LLP 5369 0 0 5369 HABEN GIRMA 5000 0 0 5000 ANAND PAREKH 5000 0 0 5000 BEVERLY GUY-SHEFTALL 5000 0 0 5000 TALMETRIX 17500 0 0 17500 OPTUM FINANCIAL 1999 0 0 1999 FEDERAL EXCISE TAX 3 0 0 0