2021-11-15T14:14:25-06:00 2020-12-31 204946415 HLB GRAVIER LLP 396 ALHAMBRA CIRCLE SUITE 900 CORAL GABLES FL 331345095 990 2020-01-01 431989548 LATIN AMERICAN MULTICHANNEL ADVERTISING COUNCIL INC LATI 7862287227 1825 PONCE DE LEON NO 218 CORAL GABLES FL 33134 ENRIQUE R MARTINEZ PRESIDENT 7862287227 2021-11-15 1 ENRIQUE MARTINEZ 999009999 LEONARDO D GRAVIER P00368983 3054463022 2 AAL1 IAL1 2020 2022-09-23 18:48:47Z X LATIN AMERICAN MEDIA ADVERTISING COUNCIL ENRIQUE R MARTINEZ 1825 PONCE DE LEON NO 218 CORAL GABLES FL 33134 1486993 0 X WWW.LAMAC.ORG X 2003 FL THE PRIMARY MISSION OF LAMAC IS TO GENERATE RESEARCH INFORMATION AND INSIGHTS THAT WILL ASSIST ADVERTISERS AND THEIR RESPECTIVE ADVERTISING AGENCIES TO BETTER UNDERSTAND THE BENEFITS OF ADVERTISING IN CABLE TELEVISION. WE ADDITIONALLY ASSIST OUR 35 MEMBERS NETWORKS IN TRACKING THE OVERALL ADVERTISING INVESTMENT. THIS INFORMATION IS USED TO EVALUATE THE PERFORMANCE OF THE MEMBERSHIP GROUP. 9 9 5 0 0 0 1476308 1476308 84654 0 8312 10685 2280 0 1571554 1486993 0 0 0 0 673865 826704 0 0 0 1180992 677141 1854857 1503845 -283303 -16852 1165552 962936 331602 145838 833950 817098 TO DRIVE AND PROMOTE THE DEVELOPMENT OF MULTIPLATFORM AUDIENCE MEASUREMENT SOLUTIONS AND TECHNOLOGY IN LATIN AMERICA WITH A FOCUS ON DATA, RESEARCH, INSIGHTS AND ADVANCED ADVERTISING SOLUTIONS. 0 0 1109846 10685 LAMAC HAS BEEN SUCCESSFUL IN ASSISTING MEMBERS WITH FUNDING A SERIES OF JOINT INDUSTRY RESEARCH INITIATIVES. LAMAC DEVELOPED A COMMUNICATIONS PROGRAM TO DISSEMINATE THIS INFORMATION VIA SEMINARS, WORKSHOPS, AND NEWSLETTERS. 1109846 0 1 0 1 0 0 0 0 0 1 0 0 0 1 0 0 0 0 1 1 0 0 0 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 0 0 0 1 4 0 5 1 0 0 0 0 0 0 0 0 X 9 9 0 0 0 0 0 1 1 1 0 0 0 1 0 0 0 1 1 0 X ENRIQUE R MARTINEZ 7862287227 1825 PONCE DE LEON SUITE 218 CORAL GABLES FL 33134 X EDUARDO RUIZ SECRETARY 1.00 X X 0 0 0 ENRIQUE CUSCO DIRECTOR 1.00 X 0 0 0 KEN BETTSTELLAR DIRECTOR 1.00 X 0 0 0 PIERLUIGI GAZZOLO DIRECTOR 1.00 X 0 0 0 FERNANDO MEDIN DIRECTOR 1.00 X 0 0 0 WHIT RICHARDSON DIRECTOR 1.00 X 0 0 0 ENRIQUE R MARTINEZ CHAIRMAN, PRESIDENT 30.00 X X 393770 0 0 KATTIA QUINTANILLA DIRECTOR 1.00 X 0 0 0 RICARDO DEBEN DIRECTOR 1.00 X 0 0 0 ALEXANDER MARIN DIRECTOR 1.00 X 0 0 0 393770 0 0 1 0 1 0 PAYCHEX 3100 SW 145TH AVE SUITE 400 MIRAMAR FL 33027 EMPLOYEE LEASING 704563 1 1476308 1476308 10685 10685 1486993 10685 0 0 393770 393770 281254 149819 131435 19300 14781 4519 79022 69781 9241 53358 45950 7408 24432 24432 116810 116810 8832 6504 2328 77546 77546 29020 29020 54464 32865 21599 62681 62681 18817 17950 867 2566 2566 RESEARCH 213142 213142 WEB HOSTING EXPENSE 25057 25057 TELEPHONE & INTERNET EX 12806 12806 ADMINISTRATIVE FEES 12226 12226 18742 18742 1503845 1109846 393999 0 1095238 917981 8250 2290 1605 8614 181025 146974 52870 34051 7589 0 1165552 962936 325428 144033 6174 1805 331602 145838 X 833950 817098 833950 817098 1165552 962936 -16852 0 X 0 0 0 RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 0 1 0 9460 9460 0 142256 108205 34051 29309 29309 0 34051 CREDIT CARD PAYABLE 1805 1805 COLOMBIA 1 2 PROGRAM SERVICES LAMAC'S GOALS FROM A RESEARCH PERSPECTIVE ARE TO CONSTANTLY STANDARDIZE THE INFORMATION AVAILABLE FOR PAY TV, GENERATE NEW INSIGHTS, AND DEVELOP INNOVATIVE TOOLS, WHICH WILL HELP AGENCIES AND ADVERTISERS IN THE MEDIA SELECTION AND BUDGET DISTRIBUTION PROCESSES. 90817 0 2 0 0 0 2 90817 0 90817 0 0 0 0 0 0 PART I, LINE 2: THE ORGANIZATION MAINTAINS OPEN LINES OF COMMUNICATION WITH THE FOREIGN ORGANIZATION RECEIVING THE GRANT TO ENSURE THAT FUNDS ARE USED AS AGREED BEFORE HAND. ADDITIONALLY THE ORGANIZATION IS PROVIDED WITH FINANCIAL STATEMENTS AND INTERNAL REPORTS OF THE ORGANIZATION RECEIVING THE GRANTS WHERE THE FUND'S USE CAN BE VERIFIED. ;LISTTOTAL 90,817 PART III ACCOUNTING METHOD: X X X 0 0 0 ENRIQUE R MARTINEZ CHAIRMAN, PRESIDENT 272733 0 121037 0 0 0 0 0 0 0 393770 0 0 0 ENRIQUE R MARTINEZ CHAIRMAN/PRESIDENT 393770 FEES PAID FOR CONSULTING: 120,000EMPLOYEE COMPENSATION: 273,770 0 FORM 990, PART VI, SECTION A, LINE 7A THE BOARD OF DIRECTORS MAY ELECT ONE OR MORE MEMBERS TO JOIN THE GOVERNING BODY. FORM 990, PART VI, SECTION A, LINE 7B ALL DECISIONS ON MATTERS OF GOVERNING THE ORGANIZATION MUST BE APPROVED BY THE BOARD OF DIRECTORS IN ORDER TO MAKE THESE DECISIONS ACTIVE. FORM 990, PART VI, SECTION A, LINE 8B EACH COMMITTEE DOES NOT HAVE THE RIGHTS NOR AUTHORITY TO ACT ON BEHALF OF THE GOVERNING BODY. FORM 990, PART VI, SECTION B, LINE 11B THE ORGANIZATION HOLDS A MEETING WITH THE BOARD OF DIRECTORS TO REVIEW THE CONTENTS OF THE FORM 990 BEFORE SUBMITTING TO INTERNAL REVENUE SERVICE. FORM 990, PART VI, SECTION B, LINE 15 IN TERMS OF SALARIES AND COMPENSATIONS MR. MARTINEZ AS PRESIDENT OF LAMAC RECOMMENDS TO THE BOD THE SALARIES AND COMPENSATIONS OF THE OUTSOURCED EMPLOYEES AND THE FINAL APPROVAL IS GIVEN BY THE BOD. FORM 990, PART VI, SECTION C, LINE 18 THIS INFORMATION IS AVAILABLE ON GUIDESTAR.ORG. FORM 990, PART VI, SECTION C, LINE 19 THIS INFORMATION IS AVAILABLE UPON REQUEST. SECTION 1.263(A)-1(F) DE MINIMIS SAFE HARBOR ELECTION LATIN AMERICAN MULTICHANNEL ADVERTISING COUNCIL, INC. ONE AHAMBRA PLAZA NO. 1460 CORAL GABLES, FL 33134 EIN: 43-1989548 FOR THE YEAR ENDING DECEMBER 31, 2020 LATIN AMERICAN MULTICHANNEL ADVERTISING COUNCIL, INC. IS MAKING THE MINIMIS SAFE HARBOR ELECTION UNDER REG.SEC.1.263(A)-1(F). SECTION 1.263(A)-1(N) ELECTION LATIN AMERICAN MULTICHANNEL ADVERTISING COUNCIL, INC. ONE AHAMBRA PLAZA NO. 1460 CORAL GABLES, FL 33134 EIN: 43-1989548 FOR THE YEAR ENDING DECEMBER 31, 2020 LATIN AMERICAN MULTICHANNEL ADVERTISING COUNCIL, INC. IS ELECTING TO CAPITALIZE REPAIRS AND MAINTENANCE COSTS UNDER REG.SEC.1.263(A)-1(N).