2021-04-14T11:01:59-07:00 2020-03-31 942861940 Bregante Company LLP CPAs 301 Battery St 2 Mezzanine San Francisco CA 94111 990 2019-04-01 451611066 THE REPRESENTATION PROJECT REPR 4152334060 5716 FOLSOM BLVD SACRAMENTO CA 95819 JENNIFER SIEBEL NEWSOM FOUNDER & CCO 2021-04-14 true Jennifer L Ruth P00854240 4157771001 2019 2022-09-23 18:48:47Z X X 5716 FOLSOM BLVD 155 SACRAMENTO CA 95819 1732589 false X www.therepresentationproject.org X 2011 CA The representation project uses the transformative power of storytelling to awaken consciousness around harmful gender stereotypes and norms, shift attitudes and behavior, and transform culture. Were committed to building a thriving and inclusive society through films, education, and social activism. 7 6 14 35 0 1784769 1393571 220476 203470 1197 1247 122471 -17024 2128913 1581264 10000 0 1044294 774832 0 288247 996785 599686 2041079 1384518 87834 196746 1053335 1244691 78450 73060 974885 1171631 The Representation Project uses the transformative power of storytelling to confront harmful gender stereotypes and norms. Were committed to building a thriving and inclusive society through films, education, and social activism. false false 402757 203470 Social Action Campaigns and Distribution: The Representation Project engages in active online outreach to shift the broader culture. Our weekly action alerts, a short message from the organization about issues pertaining to the mission, launched in 2013. Currently, over 100,000 people have signed up to receive a weekly action alert that features the latest research on intersectional gender issues, recommendations for positive media, book reviews, filmreviews, and compelling analyses of current policy topics related to gender justice. The Representation Project currently has social media handles for each film, in addition to a namesake page (The Representation Project) on Facebook, Twitter, and Instagram. (see Schedule O). 322837 Film: The Representation Project's first film, Miss Representation, exposes the ways in which mainstream media representations of girls and women contribute to the underrepresentation of women in positions of power and influence. The second film, The Mask You Live In, explores how Americas narrow definition of masculinity is harming our boys, men, and society at large. (See Schedule O) 313394 10000 Youth Programs: The Representation Project runs youth programs to train the next generation of media creators. The Youth Media Lab provides online spaces where 1,000+ young people ages 14-24 learn how to create different types of media (e.g., films, podcasts, blogs, etc.) and share their work with other young media creators. The Youth Media Academies are month-long summer intensive programs to train high school students in filmmaking. Participants make a short film from concept to storyboarding, filming, and editing while learning about gender justice issues. The Youth Media Summit is an annual gathering for young people to interact with filmmakers and activists who speak about the power of media to shape and shift culture. 1038988 true true false false false false false false false false false false false false true false false false false false false false false false true false false true false true false false false false false true false true false false false false false false false false false true 17 0 false 14 true false false false false false true true false 0 false false false false false false false false false false X 7 6 false false false false false false false true true false false true true true true true true true true false CA IL MA NY PA UT X X DEBRA GARBER 7074806261 5716 FOLSOM BLVD 155 SACRAMENTO CA 95819 JENNIFER SIEBEL NEWSOM FOUNDER & CCO 40.00 0.00 X X 151875 0 0 DEBRA GARBER CFO 40.00 0.00 X 107693 0 0 SUSAN BOSTER BOARD MEMBER 1.00 0.00 X 0 0 0 JOANNA REES BOARD CHAIR 2.00 0.00 X X 0 0 0 MOLLIE RICKER Treasurer 2.00 0.00 X X 0 0 0 ELIZABETH HIRSH NAFTALI BOARD MEMBER 1.00 0.00 X 0 0 0 NATHAN BALLARD EXEC. BOARD MBR 1.00 0.00 X X 0 0 0 BRENDA ROBINSON BOARD MEMBER 1.00 0.00 X 0 0 0 259568 2 false true false GIRLS CLUB ENTERTAINMENT LLC 1017 L ST 779 SACRAMENTO CA 95814 WRITER/PRODUCER/DIR 150000 1 338625 1054946 1393571 PROGRAM FILM SALES 168758 168758 SCREENING REVENUE 30712 30712 SPEAKING REVENUE 4000 4000 203470 1247 1247 0 0 8801 6580 2221 2221 2221 0 125500 338625 144745 -19245 0 0 0 1581264 206938 10000 10000 0 0 0 259568 217458 19495 22615 0 515264 332569 14586 168109 0 0 0 0 0 22984 16659 6325 0 0 0 55869 18825 8474 28570 0 40758 26969 7078 6711 0 0 23000 13896 2368 6736 15310 13577 1733 0 0 0 0 0 25842 14650 5088 6104 FILM PROD. EXPS (see SCH o) 304236 304236 CAMPAIGN & COMMUNICATIONS 54464 54464 FUNDRAISING 33315 33315 LICENSES & FEES 13219 4996 194 8029 10689 10689 1384518 1038988 57283 288247 735797 932415 311029 312276 0 0 0 0 0 0 0 0 0 0 0 0 6509 0 1053335 1244691 78450 73060 78450 73060 X 870718 1021631 104167 150000 974885 1171631 1053335 1244691 196746 X false false false X 1596314 1338510 1921055 1648444 1054946 7559269 781463 832355 325438 220161 203470 2362887 0 0 0 2377777 2170865 2246493 1868605 1258416 9922156 726115 120290 625419 507500 450000 2429324 0 726115 120290 625419 507500 450000 2429324 7492832 1223 1228 9751 1197 1247 14646 0 1223 1228 9751 1197 1247 14646 0 0 2379000 2172093 2256244 1869802 1259663 9936802 0.75400 0.74880 0.00150 0.00150 X RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 401K PAYABLE 313 ACCRUED PAYROLL TAXES 9717 ACCRUED VACATION 10310 CREDIT CARD PAYABLE 2720 NOTE PAYABLE 50000 73060 X false ANNUAL GALA 464125 338625 125500 144745 464125 338625 125500 144745 144745 -19245 true WOMENS VOICES NOW 46-E PENINSULA CENTER ROLLING HILLS CA 90274 272779043 501(c)(3) 10000 0 CASH VALUE SEE PART IV 1 0 Additional Supplemental Information Grant Purpose:TO PROVIDE WOMEN'S VOICES NOW A GRANT TO BE USED FOR THE ORGANIZATION'S 2019 GIRL'S VOICES NOW SUMMER MEDIA TRAINING PROGRAM IN LOS ANGELES. X X false false false false false false false false false JENNIFER SIEBEL NEWSOM FOUNDER & CCO 151875 151875 GIRLS CLUB ENTERTAINMENT SEE SCH. O. 150000 SEE SCH. O. false Form 990, Part VI, Line 11b: Form 990 Review Process FORM 990 IS REVIEWED BY THE BOARD TREASURER AND THE SIGNING OFFICER AND DISTRIBUTED TO THE ENTIRE BOARD PRIOR TO SIGNING. Form 990, Part VI, Line 12c: Explanation of Monitoring and Enforcement of Conflicts ANY QUESTIONS OF POTENTIAL CONFLICT OF INTEREST ARE EVALUATED AND RESOLVED BY THE BOARD AS THEY ARISE. Form 990, Part VI, Line 15a: Compensation Review & Approval Process - CEO, Top Management The Representation Project's Board of Directors has established an Executive Committee, comprised of the Board Officers, whose responsibilities include reviewing and approving compensation for the EXECUTIVE DIRECTOR and other top managers. This Committee shall obtain and rely upon appropriate data as to comparability prior to approving the terms of compensation. Form 990, Part VI, Line 19: Other Organization Documents Publicly Available DOCUMENTS ARE AVAILABLE TO THE PUBLIC ON THE ORGANIZATION'S WEBSITE AND BY REQUEST. Amended Explanation AFTER FILING THE 990 FOR THE YEAR ENDED MARCH 31, 2020, IT WAS DETERMINED THAT WORDING USED IN SEVERAL NARRATIVES WAS NOT FACTUALLY ACCURATE. 990 HAS BEEN AMENDED TO CORRECT THESE INACCURACIES. FORM 990,PART III, LINE 4,CONTINUED Social Action Campaigns and Distribution (CONTINUED): The Representation Projects social action campaigns use online organizing strategies to raise consciousness and SHIFT the attitudes and behaviors of individuals and communities worldwide SO AS TO TRANSFORM CULTURE. The Representation Project partners with national, international, and community organizations to challenge the status quo on gender AND ITS INTERSECTIONS WITH race, class, age, sexual orientation, and circumstance. TRP creates and disseminates its messages through education and online communications, mainstream publications, media appearances, speaking engagements, viral videos, and social media campaigns.Campaigns provide people with the tools to use their voice and consumer power to challenge and dramatically change the way gender roles are portrayed in advertising, media, and mainstream culture.Film (CONTINUED): The third film in the trilogy, "The Great American Lie", examines how America's upside down value systembuilt on the extreme masculine ideals of dominance, control, and aggressionhas glorified money, power, and rugged individualism, institutionalizing inequality, and undermining the ability of most Americans to achieve the American Dream. In addition to the distribution of the films, TRP offers age-appropriate curricula that provide youth with the opportunity to explore and apply the concepts presented in the films. Tailored curricula are designed to engage youth at different stages of development through hands-on activities and guided discussions. PART IX: STATEMENT OF FUNCTIONAL EXPENSES 24A - FILM EXPENSES INCLUDE A PORTION OF EMPLOYEE SALARIES DEVOTED TO FILMPRODUCTION ACTIVITIES, WHICH ARE EXCLUDED FROM LINE 7. SCHEDULE L, PART IV, LINE 1 RELATIONSHIP: JENNIFER SIEBEL NEWSOM IS THE FOUNDER & CHIEF CREATIVE OFFICER ("CCO") OF THE REPRESENTATION PROJECT. GIRLS CLUB ENTERTAINMENT LLC (GCE), A SINGLE MEMBER LLC, IS OWNED BY JENNIFER SIEBEL NEWSOM.DESCRIPTION OF TRANSACTION: NEWSOM IS THE WRITER, DIRECTOR AND PRODUCER OF MISSREPRESENTATION, "THE MASK YOU LIVE INX AND THE GREAT AMERICAN LIE. GCE OWNS THE COPYRIGHT TO MISS REPRESENTATION AND HAS LICENSED THE FILM TO THE REPRESENTATION PROJECT FOR A MINIMUM. 7-YEAR PERIOD FOR THE PURPOSE OF PROVIDING DISTRIBUTION RIGHTS AND PUBLIC PERFORMANCE RIGHTS TO SCREENING HOSTS. COSTS INCURRED BY GCE FOR PRODUCTION PURPOSES, INCLUDING THE WRITER/DIRECTOR/PRODUCER FEE, WERE REIMBURSED BY THE REPRESENTATION PROJECT.