2012-11-14T10:26:08-06:00 2011-12-31 Grant Thornton LLP 2010 CORPORATE RIDGE SUITE 400 MCLEAN VA 22102 990 2011-01-01 130433220 NEWSPAPER ASSOCIATION OF AMERICA % MARGARET VASSILIKOS NEWS 5713661000 4401 WILSON BLVD ARLINGTON VA 22203 MARGARET VASSILIKOS 2012-11-14 true Mary Torretta 7038477500 2011 2016-02-24 21:20:13Z MARGARET VASSILIKOS 4401 WILSON BLVD ARLINGTON VA 22203 16017559 false X www.NAA.org X 1972 VA To represent nearly 2,000 newspapers and their multiplatform businesses in the US 35 35 39 0 0 0 0 0 8709333 8632146 410966 375141 0 0 9120299 9007287 26000 40000 0 0 4570453 5194556 0 0 0 5598115 4595462 10194568 9830018 -1074269 -822731 23141592 17950932 9805297 6255131 13336295 11695801 X NAA IS A NONPROFIT ORGANIZATION REPRESENTING NEARLY 2,000 NEWSPAPERS AND THEIR MULTIPLATFORM BUSINESSES IN THE US AND CANADA. NAA MEMBERS INCLUDE DAILY NEWSPAPERS, AS WELL AS NON-DAILIES, OTHER PRINT PUBLICATIONS AND ON-LINE PUBLICATIONS. false false MARKETING/BUSINESS DEVELOPMENT - TO PROVIDE INTELLIGENCE, TOOLS AND COORDINATED INDUSTRY ACTIVITY THAT WILL HELP NEWSPAPERS GENERATE REVENUE, GROW AUDIENCE AND IMPROVE BOTTOM LINE PERFORMANCE IN BOTH TRADITIONAL AND EMERGING MEDIA PLATFORMS THIS HELPS NAA DO THE FOLLOWING 1) SERVE AS A CATALYST FOR INDUSTRY GROWTH, 2) IDENTIFY AND DISSEMINATE EXAMPLES OF INDUSTRY INNOVATION, AND 3) PROVIDE TOOLS TO EXCHANGE INFORMATION AND IDEAS. ADVOCACY AND PUBLIC POLICY - ADVOCATE AND COMMUNICATE INDUSTRY VIEWS AND INTERESTS TO THE FEDERAL GOVERNMENT AND TO THIRD-PARTY STANDARDS AND MEASUREMENT BODIES. COMMUNICATIONS DEPARTMENT - COMMUNICATE THE VITALITY OF NEWSPAPER MEDIA TO EXTERNAL CONSTITUENCIES INCLUDING THE ADVERTISING COMMUNITY, WALL STREET AND THE NEWS MEDIA DRIVE INFORMED COVERAGE OF THE NEWSPAPER PUBLISHING INDUSTRY USING A PROACTIVE ADVOCACY BASED APPROACH TO ENHANCING PERCEPTIONS OF VALUE OF THE MEDIUM AND ITS PLATFORMS. false false false true false false false false false true false false false true true false true false false false false false false false false false true false true false false false false false false false false false false false true true true false true 50 0 true 39 true true true false false false true true false X 35 35 false false false false true true true true true false false false true true true true true true true false X MARGARET VASSILIKOS 5713661000 4401 WILSON BLVD STE 900 ARLINGTON VA 22203 X Michael Reed 1.0 X X 0 0 0 James Moroney 1.0 X X 0 0 0 Robert Nutting 1.0 X X 0 0 0 Robert Dickey 1.0 X X 0 0 0 Mark Contreras 1.0 X 0 0 0 Michael Abernathy 1.0 X 0 0 0 Donna Barrett 1.0 X 0 0 0 Rosanne Cheeseman 1.0 X 0 0 0 Maria Ferre Rangel 1.0 X 0 0 0 Michael Fiorile 1.0 X 0 0 0 Doug Franklin 1.0 X 0 0 0 Clark Gilbert 1.0 X 0 0 0 Michael Golden 1.0 X 0 0 0 Christian HENDRicks 1.0 X 0 0 0 Steve Hills 1.0 X 0 0 0 Tony Hunter 1.0 X 0 0 0 William Hussman Jr 1.0 X 0 0 0 George Irish 1.0 X 0 0 0 Mark Jackson 1.0 X 0 0 0 Michael Klingensmith 1.0 X 0 0 0 Marshall Morton 1.0 X 0 0 0 Mark Newhouse 1.0 X 0 0 0 Greg Osberg 1.0 X 0 0 0 John Paton 1.0 X 0 0 0 David Paxton 1.0 X 0 0 0 Chuck Peters 1.0 X 0 0 0 Charles Pittman 1.0 X 0 0 0 Doug Ray 1.0 X 0 0 0 Michael Romaner 1.0 X 0 0 0 Steven Smith 1.0 X 0 0 0 Steve Swartz 1.0 X 0 0 0 Paul Tash 1.0 X 0 0 0 David Thompson 1.0 X 0 0 0 Mary Junck 1.0 X 0 0 0 Jodi Lodovic 1.0 X 0 0 0 John Sturm CEOPres Outgoing 40.0 X 4062204 0 0 Margaret Vassilikos 40.0 X 764733 0 0 Paul Boyle 40.0 X 310548 0 0 Rene Milam 40.0 X 160799 0 0 Caroline Little CEOPres Incoming 40.0 X 170821 0 0 Morton Goldstrom 40.0 X 160800 0 0 Randy Bennett 40.0 X 222381 0 0 5852286 0 0 7 false true false Wiley Rein LLP 1776 K Street NW WASHINGTON DC 20006 Consulting 231750 Design Data Systems 610 Professional Dr Ste 102 GAITHERSBURG MD 20879 Consulting 231749 USI Insurance Services PO Box 3716 NORFOLK VA 23514 Insurance Services 182279 Heather Podesta Partners 901 7th Street NW WASHINGTON DC 20001 Consulting 137724 Johnson Lambert PO Box 60096 CHARLOTTE NC 28260 Consulting 137520 14 0 MEMBERSHIP DUES 900099 7194669 7194669 CONVENTIONS/SEMINARS 900099 934871 934871 SPONSORSHIPS 900099 172250 172250 PUBLICATIONS 900099 42296 42296 OTHER MEMBER SERVICES 900099 288060 288060 8632146 414678 414678 0 0 990345 990345 0 0 5980390 6019927 -39537 -39537 -39537 0 0 0 0 9007287 8632146 375141 40000 0 0 0 2219390 0 1991467 91024 630175 262500 0 447598 60750 342827 0 46580 1292139 3849 164010 423583 0 758069 200132 0 486477 0 0 246300 123148 9830018 0 0 890610 343755 0 0 1574249 1977893 0 0 0 0 0 0 0 0 231918 253350 5674635 5045824 662879 628811 18841663 13853936 638753 638753 0 0 0 0 301520 254434 23141592 17950932 1982154 2106645 0 0 3011237 3060240 0 0 0 0 0 0 0 0 0 0 4811906 1088246 9805297 6255131 X 13336295 11695801 0 0 0 0 13336295 11695801 23141592 17950932 X -822731 -817763 X false true true X false false true 7194669 1286000 635687 1921687 611547 1310140 1606508 1445169 161339 4068127 3600655 467472 628811 0 DEFERRED COMPENSATION PAYABLE 697392 OTHER POSTRETIREMENT BENEFITS 390854 1088246 Liability for Uncertain Tax Position (ASC 740) Schedule D, Part X, Line 2 NAA is a tax-exempt organization under Section 501(c)(6) of the Internal Revenue Code. However, certain activity of NAA is subject to unrelated business income taxes. Management has concluded that NAA has properly maintained their exempt status. In addition, all income within the statements of activities has been properly classified as either exempt or unrelated business income for the years ended December 31, 2011 and 2010. false ADVERTISING COUNCIL 815 Second Ave 9th Floor NY NY 10017 130417693 501(c)(3) 40000 To support pubilc service ads & messages 1 X X X X true true false John Sturm CEOPres Outgoing 402762 0 0 0 3659442 0 0 0 0 0 4062204 0 0 0 Margaret Vassilikos 299257 0 0 0 465476 0 0 0 0 0 764733 0 0 0 Paul Boyle 294048 0 0 0 16500 0 0 0 0 0 310548 0 0 0 Rene Milam 160799 0 0 0 0 0 0 0 0 0 160799 0 0 0 Caroline Little CEOPres Incomin 154321 0 0 0 16500 0 0 0 0 0 170821 0 0 0 Morton Goldstrom 160800 0 0 0 0 0 0 0 0 0 160800 0 0 0 Randy Bennett 222381 0 0 0 0 0 0 0 0 0 222381 0 0 0 SEVERANCE PAYMENT PART I, LINE 4A JOHN STURM: 189,538 INCLUDIBLE AND DEFERRED INCOME UNDER SECTION 457(F) PART I, LINE 4B JOHN STRUM: 50,500 MARGARET VASSILIKOS: 16,500 PAUL BOYLE: 16,500 CAROLINE LITTLE: 16,500 Members or Stockholders Form 990, Part VI, Line 6 NAA has three membership classes: (1) Newspaper Membership, (2) Associate Membership and (3) Academic Membership. Only the Newspaper Members have voting privileges. Newspaper members are newspaper organizations that are published at least one time per week, bear 25 percent editorial content of both local and general interest, and carry a minimum of 70 percent paid circulation. Voting members are REPRESENTED BY THEIR MEMBERSHIP REPRESENTATIVE IF THEY HAVE FREE DISTRIBUTION, WITH CERTAIN SPECIFIC CONDITIONS WHICH ARE DETAILED ON WWW.NAA.ORG. Associate members are the suppliers, vendors and consultants to the newspaper industry. Which are an important part of the current operation and future profitability of the industry. The last class, Academic Members, are those persons looks to further a study or career in newspapers and their digital transformation. Members or Stockholders Who May Elect and Decisions Subject to Approval Form 990, Part VI, Line 7a and 7b The VOTING MEMBERShip class of "newspaper Membership," DESCRIBED IN LINE 6 above, have privileges to ELECT THE BOARD OF DIRECTORS OF THE NAA. THE GENERAL MEMBERSHIP MAY, AT CERTAIN TIMES, MAKE A MOTION FOR BOARD ACTION. Form 990 Review Process Form 990, Part VI, Line 11b The preparation of the IRS FORM 990 is COMPLETED in conjunction with an independent public accounting firm. The draft is REVIEWED BY THE PRESIDENT AND CEO prior to filing with the IRS. Conflict of Interest Policy Monitoring & Enforcement Form 990, Part VI, Line 12c The OFFICERS, DIRECTORS, AND TRUSTEES of NAA abide by NAA's Conflict of Interest policy. Annually, each of these persons RECEIVE A CONFLICT OF INTEREST AGREEMENT FROM THE NAA GENERAL COUNSEL and complete to disclose any potential conflicts. NAA General Counsel reviews. If any potential conflict is identified, it is brought to the attention of the Board of Directors. Any person found to be conflicted will recuse himself or herself from all deliberations and decisions related to the potentially conflicted transaction. Process for Determining Compensation Form 990, Part VI, Line 15A and 15B THE BOARD OR DIRECTORS HAS DELEGATED OVERSIGHT OF CEO COMPENSATION TO A COMPENSATION COMMITTEE MADE OF MEMBERS OF THE BOARD. The Board engaged a third-party to conduct a compensation analysis to provide information to the Compensation Committee as to the CEO's compensation. The Compensation Committee reviewed the third-party's analysis, deliberated, and documented its determination that the CEO's compensation was reasonable. THE CHAIRMAN OF THE COMPENSATION COMMITTEE SET FORTH THE DECISION OF THE COMMITTEE IN MEMORANDUM FORM THAT WAS MADE A PERMANENT RECORD OF THE ASSOCIATION. THE RESULTS OF THE COMPENSATION COMMITTEE'S DELIBERATIONS WERE APPROVED BY THE FULL BOARD OF DIRECTORS. THE BOARD OF DIRECTORS HAS DELEGATED RESPONSIBILITY TO ESTABLISH COMPENSATION FOR OFFICERS AND KEY EMPLOYEES TO THE PRESIDENT/CEO, WITH AN ANNUAL REVIEW BY THE COMPENSATION COMMITTEE. THE ASSOCIATION PERIODICALLY ENGAGES AN OUTSIDE FIRM TO PROVIDE COMPARABILITY STUDIES THAT ARE REVIEWED AND USED BY THE PRESIDENT/CEO FOR THE PURPOSE OF DETERMINE COMPENSATION OF OFFICERS AND KEY EMPLOYEES. How Documents are Made Available to the Public Form 990, Part VI, Line 19 GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY, AND FINANCIAL STATEMENTS ARE AVAILABLE UPON REQUEST. CHANGES IN NET ASSETS OR FUND BALANCES FORM 990, PART XI,LINE 5 NET UNREALIZED LOSSES ON INVESTMENTS (-817,763) FORM 990, PART V, LINE 2A THREE OF THE EMPLOYEES REPORTED ON NEWSPAPER ASSOCIATION OF AMERICA'S FORM W-3 ARE DEDICATED TO WORK FOR NEWSPAPER ASSOCIATION OF AMERICA FOUNDATION. HOURS DEVOTED FOR RELATED ORGANIZATION FORM 990 PART VII NAME:John Sturm (CEO/Pres Outgoing) TITLE:CEO/President - Outgoing HOURS:5 HOURS DEVOTED FOR RELATED ORGANIZATION FORM 990 PART VII NAME:Margaret Vassilikos TITLE:CFO/SVP HOURS:10 NEWSPAPER ASSOCIATION OF AMERICA FOUND 4401 WILSON BLVD STE 900 ARLINGTON VA 22203 136161165 EDUCATION VA 501(C)(3) 11-II NAA true Communications Bureau Inc 4401 Wilson Blvd Ste 900 Arlington VA 22203 521014136 Holding Co VA NAA C Corp -28614 608539 1.00000 Communications Bureau Inc Media 4401 Wilson Blvd Ste 900 Arlington VA 22203 311650776 Inactive DE CBI C Corp false false false false false false false false false false false false true true false true false false Newspaper Association of America Foundation m, n, 190000 COST