2026-04-01T14:58:28-05:00 2025-06-30 410746749 CLIFTONLARSONALLEN LLP 8215 GREENWAY BOULEVARD SUITE 600 MIDDLETON WI 53562 990 2024-07-01 237300462 FRIENDS OF PBS WISCONSIN INC FRIE 6082652302 821 UNIVERSITY AVE MADISON WI 53706 ERIC GREILING EXECUTIVE DIRECTOR 6082652302 2026-03-16 1 1 LAURA SCHWEITZER CPA P01760010 6086628600 2026-03-03 2024 2025-03-06 01:10:19Z ERIC GREILING 821 UNIVERSITY AVE MADISON WI 53706 21784010 0 X WWW.PBSWISCONSIN.ORG X 1969 WI TO SUPPORT EDUCATIONAL, CULTURAL AND COMMUNITY BROADCASTING SERVICES OF PBS WISCONSIN. 17 17 0 783 0 0 16031078 18666350 0 0 873957 1002323 -157769 33426 16747266 19702099 12422999 13230911 0 0 465249 504074 249592 429179 3892644 3577696 3701534 16715536 17865698 31730 1836401 31773175 37063745 2132624 2755079 29640551 34308666 X TO SUPPORT EDUCATIONAL, CULTURAL AND COMMUNITY BROADCASTING SERVICES OF PBS WISCONSIN. INCLUDES BUT NOT LIMITED TO THE FOLLOWING PURPOSES: 1. TO SUPPORT THE EDUCATIONAL, CULTURAL AND COMMUNITY BROADCASTING SERVICES OF PBS WISCONSIN, A PUBLIC BROADCASTING SERVICE OPERATED JOINTLY BY THE WISCONSIN EDUCATIONAL COMMUNICATIONS BOARD AND THE UNIVERSITY OF WISCONSIN BOARD OF REGENTS-UNIVERSITY OF WISCONSIN - MADISON, EACH AN AGENCY OF THE STATE OF WISCONSIN. 2. TO ESTABLISH DEVELOPMENT SERVICES AND OTHER ACTIVITIES WHICH COMPLEMENT AND/OR ASSIST THE BROADCASTING ACTIVITIES DESCRIBED ABOVE. 3. TO ENGAGE IN OTHER ACTIVITIES AND PROGRAMS ANCILLARY TO AND IN SUPPORT OF THE FOREGOING. 4. TO SUPPORT THE ECONOMIC SUSTAINABILITY, EVOLUTION AND GROWTH OF PUBLIC MEDIA IN WISCONSIN. 5. TO RAISE FUNDS AND INVEST IN, RECEIVE, HOLD, USE AND DISPOSE OF PROPERTY OF ALL KINDS AS MAY BE NECESSARY OR DESIRABLE TO CARRY INTO EFFECT THE PURPOSES STATED ABOVE. 0 0 13230911 13230911 0 SUPPORT OF EDUCATIONAL, CULTURAL AND COMMUNITY BROADCASTING SERVICES OF PBS WISCONSIN. PRODUCTION AND PRINTING OF PBS WISCONSIN PROGRAM GUIDES. 13230911 1 1 0 1 0 0 0 0 0 1 1 0 0 1 0 1 1 0 0 0 0 0 0 1 1 1 0 1 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 1 55 0 1 0 0 0 0 0 0 1 1 0 0 0 0 0 0 X 17 17 0 0 1 0 1 0 0 1 1 0 0 1 1 1 1 1 1 0 0 0 WI X X LORRIE GOODWIN 6082630931 821 UNIVERSITY AVE MADISON WI 53706 ERIC GREILING EXECUTIVE DIRECTOR 40.00 X 67493 0 24359 KYLE LAFOND PRESIDENT 5.00 X X 0 0 0 PAULA BONNER VICE PRESIDENT 5.00 X X 0 0 0 RANDY VAN ROOYEN TREASURER 2.00 X X 0 0 0 JENNIFER MCCLURE SECRETARY 2.00 X X 0 0 0 OSCAR MIRELES DIRECTOR 1.00 X 0 0 0 MARTHA VUKELICH-AUSTIN DIRECTOR 1.00 X 0 0 0 JULIE STEINERT DIRECTOR 1.00 X 0 0 0 EVE GALANTER DIRECTOR 1.00 X 0 0 0 LEE CARAHER DIRECTOR 1.00 X 0 0 0 LISA O'FLYNG DIRECTOR 1.00 X 0 0 0 MARC PERRY DIRECTOR 1.00 X 0 0 0 JENNIFER GAUTHIER DIRECTOR 1.00 X 0 0 0 TERRY KALDHUSDAL DIRECTOR 1.00 X 0 0 0 STEPHEN PLUM DIRECTOR 1.00 X 0 0 0 SUJHEY BEISSER DIRECTOR 1.00 X 0 0 0 TOM FISK DIRECTOR 1.00 X 0 0 0 TRACEY ROBERTSON DIRECTOR 1.00 X 0 0 0 67493 0 24359 0 0 0 0 REINDL PRINTING INC PO BOX 317 MERRILL WI 54452 MAILING AND PRINTING SERVICES 376799 JHL DIGITAL DIRECT 3100 BORHAM AVE STEVENS POINT WI 54481 MAILING AND PRINTING SERVICES 271180 DONOR DEVELOPMENT STRATEGIES LLC 141 UNION BOULEVARD LAKEWOOD CO 80228 DOOR TO DOOR CANVASSING 197598 FOREST INCENTIVES LTD 626 JACKSONVILLE RD SUITE 150 WARMINSTER PA 18974 MAILING & WAREHOUSING SERVICES 173667 ROBERT HALF 12400 COLLECTIONS CENTER DR CHICAGO IL 60693 STAFFING SOLUTIONS 132705 6 244273 18422077 349841 18666350 828709 828709 969334 795720 173614 173614 173614 1265579 244273 1247303 18276 18276 24618 22217 2401 2401 29420 16671 12749 12749 19702099 0 0 1035749 13230911 13230911 84866 42433 42433 310775 203649 107126 108433 70232 38201 25462 25462 429179 429179 74627 74627 747 747 66423 66423 45163 45163 15714 15714 133363 114093 19270 56258 56258 712 712 MEMBERSHIP 1786313 1786313 MAJOR GIFTS & PLANNED G 986386 986386 OTHER DIRECT TV SUPPORT 393819 26630 367189 VOLUNTEER MANAGEMENT 116547 116547 17865698 13230911 742143 3892644 1589043 46785 1980376 3533767 382389 953765 52427 720 259823 271331 539616 447998 147876 91618 8940051 9872715 1372412 966549 17048778 21326495 31773175 37063745 113881 183777 1682127 2221616 336616 349686 2132624 2755079 X 25152512 30190127 4488039 4118539 29640551 34308666 31773175 37063745 X 1836401 2645703 -14871 200882 X 0 1 X 1 0 X 15375458 15458637 14909313 16031078 18666350 80440836 15375458 15458637 14909313 16031078 18666350 80440836 80440836 294129 390677 517794 694640 828709 2725949 20677 20677 83187462 833671 0.96700 0.97180 X RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 1 1 1 0 1 35056 1 0 0 1 26467 0 1 30563 92086 0 PART II-B, LINE 1: OTHER ACTIVITIES INCLUDE STAFF TIME AND MISCELLANEOUS EXPENSES RELATED TO PLANNING FOR ADVOCACY ACTIVITIES INCLUDING DATA COLLECTION, DOCUMENT CREATION AND OTHER ADMINISTRATIVE WORK. FRIENDS OF PBS WISCONSIN VOLUNTEER BOARD MEMBERS AND PBS WISCONSIN STAFF MADE INFORMATIONAL VISITS BOTH VIRTUALLY AND IN PERSON TO LEGISLATORS' OFFICES FOR ADVOCACY TO UPDATE LEGISLATORS ON PBS WISCONSIN ACTIVITIES AND THE VITAL ROLE OF STATE FUNDING IN MAKING PBS WISCONSIN'S WORK POSSIBLE. WISCONSIN PUBLIC RADIO ASSOCIATION WAS A PARTNER IN THIS JOINT ACTIVITY. 17048778 2343661 2563357 586166 43134 21326496 14793221 765466 2218467 690502 37874 17048778 12302464 1065202 1635243 180401 29287 14793221 12502345 2016685 -1910882 283567 22117 12302464 8180889 1876010 2749834 287336 17052 12502345 0.97220 0.02780 0.00000 0 0 539616 447998 91618 91618 ENDOWMENTS 21326495 21326495 X 23529992 2645703 1246817 3892520 19637472 64627 64627 19702099 18861877 14871 1045935 1060806 17801071 64627 64627 17865698 PART V, LINE 4: THE ENDOWMENTS OF THE ORGANIZATION CONSIST OF FUNDS ESTABLISHED FOR THE FURTHERANCE OF THE PURPOSE AND WORK OF THE ORGANIZATION. PART X, LINE 2: THE ORGANIZATION IS EXEMPT FROM INCOME TAXES UNDER SECTION 501(C)(3) OF THE INTERNAL REVENUE CODE. IT IS ALSO EXEMPT FROM WISCONSIN FRANCHISE AND INCOME TAXES. MANAGEMENT ANALYZED THE REQUIREMENT FOR ACCOUNTING FOR UNCERTAIN TAX POSITIONS. THE ORGANIZATION DETERMINED THAT IT WAS NOT REQUIRED TO RECORD A LIABILITY RELATED TO UNCERTAIN TAX POSITIONS AT JUNE 30, 2025 AND 2024. PART XI, LINE 2D - OTHER ADJUSTMENTS: FUNDRAISING EXPENSES 1,024,107. COST OF GOODS SOLD 16,671. GAMING EXPENSES 1,895. CHANGE IN MARKET VALUE OF BENEFICIAL INTEREST IN TRUST 204,144. PART XII, LINE 2D - OTHER ADJUSTMENTS: FUNDRAISING EXPENSES 1,024,107. COST OF GOODS SOLD 16,671. GAMING EXPENSES 1,895. UNCOLLECTIBLE PLEDGES 3,262. X X X X X X X 1 DONOR DEVELOPMENT STRATEGIES INC 141 UNION BOULEVARD LAKEWOOD CO 80228 DOOR TO DOOR CANVASSING 1 130324 317215 -186891 CARL BLOOM ASSOCIATES 4 LOOP RD BEDFORD NY 10506 DIRECT MAIL CONSULTING, INCLUDING LIST MANAGEMENT 0 116127 66565 49562 NEXTGEN FUNDRAISING INC 600 GERMANTOWN PIKE STE 400 PLYMOUTH MEETING PA 19462 FUNDRAISING CONSULTING 0 65172 45399 19773 311623 429179 -117556 WI GREAT WI QUILT SHOW 765054 13317 751737 13056 155112 6925 340323 GARDEN EXPO 261377 7760 253617 625 101874 4013 83949 2 483421 223196 260225 223196 536 317694 1509852 244273 1265579 13681 223196 256986 11474 741966 1247303 18276 24618 20322 1895 1 0.30000 24618 20322 1895 22217 2401 WI 1 0 1 0 0.00000 1.00000 LORRIE GOODWIN 821 UNIVERSITY AVE MADISON WI 53706 0 LORRIE GOODWIN 0 RECORDKEEPING OF GAMING OPERATIONS. X 0 1 BOETTCHER TRINKLEIN TELEVISION INC 2915 SYLVESTER DRIVE HARTLAND WI 53029 434000 0 THE PURPOSE OF THE GRANT IS TO PROVIDE BOETTCHER TRINKLEIN TELEVISION, INC. WITH SUPPORT FOR SPECIFIC PRODUCTION PROJECTS, IN ACCORDANCE WITH THE FRIENDS OF PBS WISCONSIN, INC. MISSION STATEMENT. UNIVERSITY OF WISCONSIN - MADISON 821 UNIVERSITY AVE MADISON WI 53706 391805963 501(C)(3) 9613955 365956 FMV PRODUCTION, PRINTING, MAILING AND OTHER DIRECT EXPENSES THE PURPOSE OF THE GRANT IS TO PROVIDE WHA-TV (OPERATING AS PBS WISCONSIN, UNDER LICENSE FROM THE UNIVERSITY OF WISCONSIN BOARD OF REGENTS) WITH GENERAL SUPPORT AND TO SUPPORT SPECIFIC PROJECTS IN ACCORDANCE WITH THE FRIENDS OF PBS WISCONSIN, INC. MISSION STATEMENT. WISCONSIN PUBLIC BROADCASTING FOUNDATION INC 3319 W BELTLINE HWY MADISON WI 53713 391447533 501(C)(3) 2517000 0 THE PURPOSE OF THE GRANT IS TO PROVIDE WISCONSIN PUBLIC BROADCASTING FOUNDATION, INC. (WPBF) (OPERATING AS PBS WISCONSIN UNDER LICENSE FROM THE WISCONSIN EDUCATIONAL COMMUNICATION BOARD) WITH GENERAL SUPPORT AND TO SUPPORT SPECIFIC PROJECTS IN ACCORDANCE WITH THE FRIENDS OF PBS WISCONSIN, INC. MISSION STATEMENT. WISCONSIN EDUCATIONAL COMMUNICATIONS BOARD 3319 W BELTLINE HWY MADISON WI 53713 391155267 GOV 300000 0 THE PURPOSE OF THE GRANT IS TO PROVIDE GENERAL AND BROADCAST INTERCONNECT SUPPORT. 3 1 PART I, LINE 2: FRIENDS SOLICITS FUNDS IN THE NAME OF PBS WISCONSIN ON BEHALF OF THE EDUCATIONAL COMMUNICATIONS BOARD (ECB-WI) AND THE UNIVERSITY OF WISCONSIN SYSTEM BOARD OF REGENTS/UNIVERSITY OF WISCONSIN MADISON(UW-WHA). ECB-WI OPERATES WLEF-TV, WHRM-TV, WHWC-TV, WHLA-TV AND WPNE-TV. OPERATING AS PBS WISCONSIN, ECB-WI AND UW-WHA OPERATIONS INCLUDE MASTER CONTROL OPERATIONS, BROADCASTING OVER SIX PUBLIC TELEVISION STATIONS, PROGRAM ACQUISITION AND PROGRAM PRODUCTION COMMUNITY OUTREACH EFFORTS AND ONLINE CONTENT, SPECIAL EVENTS AND OTHER SERVICES. FRIENDS SERVES AS THE RECIPIENT FOR ALL INDIVIDUAL CONTRIBUTIONS, BEQUESTS, MATCHING GIFTS, SPECIAL EVENTS REVENUE AND CERTAIN RESTRICTED AND DESIGNATED GIFTS FROM INDIVIDUALS AND BUSINESS INTENDED FOR PBS WISCONSIN. FRIENDS, ECB-WI AND UW-WHA ANNUALLY AGREE ON THE REVENUE AND EXPENSES ALONG WITH ALLOCATIONS TO THE LICENSEES AND PAYMENTS SCHEDULES. THIS BUDGET SUPPORTS LICENSEES' RESPONSIBILITIES TO TRACK, REPORT ON AND MAINTAIN CONTROL OF FUNDS RAISED AND HELD ON ITS BEHALF. X 25 106323 FMV X AUCTION ITEMS 657 223196 DONOR VALUED X RAFFLE PRIZES 68 20322 DONOR VALUED 0 0 1 1 PART I, COLUMN (B): THE NUMBER OF CONTRIBUTIONS IS BEING REPORTED. PART I, LINE 32B: AN AUTOMOBILE CHARITABLE GIFT PROCESSOR RECEIVES VEHICLES FROM DONORS AND LIQUIDATES THEM. NET PROCEEDS ARE GIFTED TO THE ORGANIZATION. FORM 990, PART VI, SECTION A, LINE 1A IN THE EVENT OF AN EMERGENCY, THE BOARD, BY SIMPLE MAJORITY VOTE OF THE EXECUTIVE COMMITTEE AND/OR THE FULL BOARD OF DIRECTORS, SHALL HAVE THE ABILITY TO TEMPORARILY WAIVE REQUIREMENTS IN THE BYLAWS. THESE WAIVERS INCLUDE BUT ARE NOT LIMITED TO: THE MINIMUM NUMBER AND LOCATION OF MEETINGS, THE PROSCRIBED BALANCE OF DIRECTORS, THE MINIMUM NUMBER OF DIRECTORS, AND DIRECTOR TERM LIMITS (THOSE DIRECTORS WHOSE TERMS WOULD NORMALLY END DURING AN EMERGENCY MAY BE EXTENDED BY APPOINTMENT FOR A TERM OF ONE ADDITIONAL YEAR). THIS TEMPORARY WAIVER OF REQUIREMENTS IN THE BYLAWS SHALL END NO LATER THAN THE BEGINNING OF THE FIRST FISCAL YEAR FOLLOWING THE DECLARED END OF EMERGENCY PLUS 30 DAYS. FORM 990, PART VI, SECTION A, LINE 4 THE BYLAWS WERE REVISED TO UPDATE WORDING REGARDING THE QUALIFICATIONS OF BOARD MEMBERS AND HOW THEY ARE SELECTED TO BE BOARD MEMBERS. BOARD MEMBERS ARE NOW SELECTED BY THE BOARD FROM A GROUP OF CANDIDATES NOMINATED BY THE GOVERNANCE AND NOMINATING COMMITTEE WHEREAS THEY WERE PREVIOUSLY REQUIRED TO BE FROM ECB-WI TRANSMITTER AND UW-WPM TRANSMITTER COMMUNITIES. THE PURPOSE OF THE ORGANIZATION WAS ALSO REVISED TO INCLUDE SUPPORTING ECONOMIC SUSTAINABILITY, EVOLUTION AND GROWTH OF PUBLIC MEDIA IN WISCONSIN. FORM 990, PART VI, SECTION A, LINE 6 PERSONS MAKING CONTRIBUTIONS TO THE FRIENDS OF PBS WISCONSIN, INC. WILL BECOME AND CONTINUE AS MEMBERS OF THE ORGANIZATION FOR A ONE-YEAR PERIOD BEGINNING UPON THE DATE OF CONTRIBUTION. FORM 990, PART VI, SECTION B, LINE 11B THE AUDIT COMMITTEE AND BOARD OF DIRECTORS ARE CHARGED WITH THE REVIEW AND APPROVAL OF FORM 990. IN THE EVENT OF UNRESOLVED OBJECTIONS, THE RETURN WILL BE EXTENDED AND CAN BE DISCUSSED AT THE NEXT REGULARLY SCHEDULED MEETING. THE EXECUTIVE DIRECTOR MAINTAINS ALL CORRESPONDENCE, QUESTIONS AND OBJECTIONS, SHOULD ANY RISE. FORM 990, PART VI, SECTION B, LINE 12C CONFLICTS OF INTEREST, SHOULD THEY BE POTENTIAL OR ACTUAL, ARE BROUGHT FORWARD BY THE EXECUTIVE DIRECTOR AND DOCUMENTED IN THE MINUTES OF THE RESPECTIVE MEETING OF THE GOVERNING BODY. FORM 990, PART VI, SECTION B, LINE 15 ALL FRIENDS OF PBS WISCONSIN STAFF MEMBERS ARE EMPLOYED BY THE UNIVERSITY OF WISCONSIN-MADISON. THE COMPENSATION OF THE EXECUTIVE DIRECTOR IS NEGOTIATED WITH THE UNIVERSITY OF WISCONSIN BOARD OF REGENTS-UNIVERSITY OF MADISON, THE LICENSEE OF WHA-TV, (OPERATING AS PBS WISCONSIN), AND IS CONSISTENT WITH THE UNIVERSITY OF WISCONSIN-MADISON COMPENSATION POLICIES. THE PROCESS DESCRIBED HERE WAS LAST COMPLETED IN 2023. FORM 990, PART VI, SECTION C, LINE 19 THE ORGANIZATION MAKES ITS GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY, AND FINANCIAL STATEMENTS AVAILABLE TO THE PUBLIC UPON REQUEST AND/OR ARE PUBLISHED ONLINE. FORM 990, PART XI, LINE 9: CHANGE IN BENEFICIAL INTEREST IN TRUST 204,144. UNCOLLECTIBLE PLEDGES -3,262.