STRATEGY STUDIO / PUBLIC DATA EXPLORER

NATURALLY NEW YORK INC: Form 990EZ, tax year 2021

View the entire original 990 at ProPublica ↗

Organization
NATURALLY NEW YORK INC (EIN 85-3022945)
Tax period
2021-01-01 to 2021-12-31
Filed
2022-10-27
IRS object ID
202233009349200703
Schema version
2021v4.2
Source
Download XML · Original 990 at ProPublica

Every field in the e-filed return. Faint text is the IRS element name, for citing.

Return header ReturnHeader

FieldValueIRS element (for citing)
Return2022-10-27T06:51:47-05:00ReturnTs
Tax Period End2021-12-31TaxPeriodEndDt

Preparer Firm PreparerFirmGrp

FieldValueIRS element (for citing)
Preparer Firm EIN130436940PreparerFirmEIN

Preparer Firm Name PreparerFirmName

FieldValueIRS element (for citing)
Business Name Line1ANCHIN BLOCK & ANCHIN LLPBusinessNameLine1Txt

Preparer US Address PreparerUSAddress

FieldValueIRS element (for citing)
Address Line11375 BROADWAYAddressLine1Txt
CityNEW YORKCityNm
State AbbreviationNYStateAbbreviationCd
ZIP100187001ZIPCd
FieldValueIRS element (for citing)
Return Type990EZReturnTypeCd
Tax Period Begin2021-01-01TaxPeriodBeginDt

Filer Filer

FieldValueIRS element (for citing)
EIN853022945EIN

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1NATURALLY NEW YORK INCBusinessNameLine1Txt
FieldValueIRS element (for citing)
Business Name ControlNATUBusinessNameControlTxt
Phone5164249143PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line1411 WEST 14TH STREET 4TH FLOORAddressLine1Txt
CityNEW YORKCityNm
State AbbreviationNYStateAbbreviationCd
ZIP10014ZIPCd

Business Officer BusinessOfficerGrp

FieldValueIRS element (for citing)
PersonGIGI LEE CHANGPersonNm
Person TitlePRESIDENTPersonTitleTxt
Phone5164249143PhoneNum
Signature2022-10-24SignatureDt
Discuss With Paid PreparerYes (1)DiscussWithPaidPreparerInd

Signing Officer SigningOfficerGrp

Person Full Name PersonFullName

FieldValueIRS element (for citing)
Person FirstGIGIPersonFirstNm
Person LastLEE CHANGPersonLastNm
FieldValueIRS element (for citing)
SSN999009999SSN

Preparer Person PreparerPersonGrp

FieldValueIRS element (for citing)
Preparer PersonBARRY LIEBERMANPreparerPersonNm
PTINP01264445PTIN
Phone2128403456PhoneNum
Preparation2022-10-24PreparationDt

Additional Filer Information AdditionalFilerInformation

Trusted Customer TrustedCustomerGrp

FieldValueIRS element (for citing)
Trusted Customer0TrustedCustomerCd
Authentication Assurance LevelAAL1AuthenticationAssuranceLevelCd
Identity Assurance LevelIAL1IdentityAssuranceLevelCd
FieldValueIRS element (for citing)
Tax2021TaxYr
Build TS2022-09-23 18:48:47ZBuildTS

Form 990-EZ IRS990EZ

FieldValueIRS element (for citing)
Initial ReturnYes (X)InitialReturnInd
Method Of Accounting AccrualYes (X)MethodOfAccountingAccrualInd
Website AddressWWW.NATURALLYNEWYORK.ORGWebsiteAddressTxt
Organization501cYes (X)Organization501cInd
Type Of Organization CorpYes (X)TypeOfOrganizationCorpInd
Gross Receipts$122,500GrossReceiptsAmt
Info In Schedule O Part IYes (X)InfoInScheduleOPartIInd
Contributions Gifts Grants Etc$122,500ContributionsGiftsGrantsEtcAmt
Total Revenue$122,500TotalRevenueAmt
Fees And Other Pymt To Ind Cntrct$17,870FeesAndOtherPymtToIndCntrctAmt
Other Expenses Total$16,596OtherExpensesTotalAmt
Total Expenses$34,466TotalExpensesAmt
Excess Or Deficit For Year$88,034ExcessOrDeficitForYearAmt
Net Assets Or Fund Balances BOY$0NetAssetsOrFundBalancesBOYAmt
Other Changes In Net Assets$0OtherChangesInNetAssetsAmt
Net Assets Or Fund Balances EOY$88,034NetAssetsOrFundBalancesEOYAmt
Info In Schedule O Part IIYes (X)InfoInScheduleOPartIIInd

Cash Savings And Investments CashSavingsAndInvestmentsGrp

FieldValueIRS element (for citing)
BOY$0BOYAmt
EOY$62,521EOYAmt

Other Assets Total Detail OtherAssetsTotalDetail

FieldValueIRS element (for citing)
BOY$0BOYAmt
EOY$35,500EOYAmt

Form990 Total Assets Form990TotalAssetsGrp

FieldValueIRS element (for citing)
BOY$0BOYAmt
EOY$98,021EOYAmt

Sum Of Total Liabilities SumOfTotalLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$0BOYAmt
EOY$9,987EOYAmt

Net Assets Or Fund Balances NetAssetsOrFundBalancesGrp

FieldValueIRS element (for citing)
BOY$0BOYAmt
EOY$88,034EOYAmt
FieldValueIRS element (for citing)
Info In Schedule O Part IIIYes (X)InfoInScheduleOPartIIIInd
Primary Exempt PurposeTHE PURPOSE OF THE ORGANIZATION IS TO BE A TRADE ASSOCIATION FOR THE NATURAL PRODUCTS AND NATURAL FOOD INDUSTRY AND TO FOSTER GREATER ASSOCIATION FOR PEOPLE AND ORGANIZATIONS WITHIN THE NATURAL PRODUCTS AND NATURAL FOOD INDUSTRY. THERE ARE THREE MAIN TYPES OF ACTIVITIES THAT THE ORGANIZATION WILL CONDUCT, WHICH ARE 1) NETWORKING GATHERINGS, 2) EDUCATIONAL SESSIONS, AND 3) CREATION OF INFORMATIONAL MATERIALS. EACH OF THE THREE MAIN ACTIVITIES THAT THE ORGANIZATION WILL CONDUCT (NETWORKING GATHERINGS, EDUCATIONAL SEMINARS, AND INFORMATIONAL MATERIALS) WILL ALSO AIM TO ADVANCE THE ORGANIZATIONS ULTIMATE GOAL: TO FOSTER GREATER ASSOCIATION AND CONNECTION WITH PEOPLE IN THE NATURAL PRODUCTS AND NATURAL FOODS INDUSTRY.PrimaryExemptPurposeTxt

Program Srvc Accomplishment ProgramSrvcAccomplishmentGrp (3 entries)

Description Program Srvc AccomDescriptionProgramSrvcAccomTxtGrants And AllocationsGrantsAndAllocationsAmtProgram Service ExpensesProgramServiceExpensesAmt
NETWORKING GATHERINGS (50% OF TOTAL ACTIVITIES)THE ORGANIZATION PLANS TO CONDUCT A MINIMUM OF 4 NETWORKING GATHERINGS PER YEAR TO BRING TOGETHER PEOPLE IN THE NATURAL PRODUCTS INDUSTRY. THESE GATHERINGS WILL GENERALLY TAKE PLACE AT THE OFFICES OF THE BOARD MEMBERS OF THE ORGANIZATION. THE PURPOSE OF THESE NETWORK GATHERINGS WILL BE TO INTRODUCE PEOPLE WITHIN THE INDUSTRY TO ONE ANOTHER AND TO POTENTIALLY CREATE BUSINESS RELATIONSHIPS OUTSIDE OF THE ORGANIZATION. THESE GATHERINGS WILL BEGIN BEING CONDUCTED IN 2021. IF THE COVID-19 PANDEMIC MAKES IT DIFFICULT TO HOLD THESE IN PERSON, THE ORGANIZATION WILL HOLD VIRTUAL NETWORKING GATHERINGS UNTIL IT IS SAFE TO MEET IN PERSON.$0$0
EDUCATIONAL SEMINARS (30% OF TOTAL ACTIVITIES)THE ORGANIZATION WILL ALSO CONDUCT EDUCATIONAL SEMINARS WHICH WILL BE OPEN TO ORGANIZATION MEMBERS AND THE PUBLIC. THESE SEMINARS WILL OCCUR APPROXIMATELY 4 TIMES A YEAR. THEY MAY TOUCH ON TOPICS SUCH AS CURRENT TRENDS IN THE INDUSTRY, POTENTIAL PITFALLS IN BUILDING A NATURAL PRODUCTS BRAND, WHO THE KEY PLAYERS IN THE INDUSTRY ARE, AND THE NATURAL GROWTH CYCLE OF A NATURAL PRODUCTS BRAND. THESE SEMINARS WILL BE LED EITHER BY BOARD MEMBERS OF THE ORGANIZATION OR OTHER INDUSTRY LEADERS THAT ARE INVITED BY THE ORGANIZATION TO CONDUCT SUCH TALKS. THESE SEMINARS WILL BEGIN IN 2021. SIMILAR TO THE PROPOSED NETWORKING GATHERINGS, THESE SEMINARS WILL USUALLY BE HELD IN PERSON AT THE OFFICES OF BOARD MEMBERS OF THE ORGANIZATION, BUT WILL BE HELD VIRTUALLY FOR SO LONG AS THE COVID-19 PANDEMIC MAKES IT DIFFICULT TO MEET IN PERSON.$0$0
INFORMATIONAL MATERIALS (20% OF TOTAL ACTIVITIES)IN ADDITION TO NETWORKING GATHERINGS AND EDUCATIONAL SEMINARS, THE ORGANIZATION WILL OCCASIONALLY SEND OUT INFORMATIONAL MATERIALS TO MEMBERS OF THE PUBLIC. THESE INFORMATIONAL MATERIALS MAY INCLUDE INFORMATION ABOUT PAST AND FUTURE MEETINGS OF THE ORGANIZATION, WHICH MAY INCLUDE SUMMARIES OF THE TOPICS OF PRIOR EDUCATIONAL SEMINARS. THESE INFORMATIONAL MATERIALS MAY ALSO ANALYZE TRENDS IN THE NATURAL PRODUCTS INDUSTRY AND PROVIDE SUGGESTIONS FOR ENTREPRENEURS AND INVESTORS.$0$0

Officer Director Trustee Empl OfficerDirectorTrusteeEmplGrp (6 entries)

TitleTitleTxtAverage Hrs Per Wk Devoted To PosAverageHrsPerWkDevotedToPosRtCompensationCompensationAmtEmployee Benefit ProgramEmployeeBenefitProgramAmtExpense Account Other AllwncExpenseAccountOtherAllwncAmt
GIGI LEE CHANG
PRESIDENT AND DIRECTOR1.00$0$0$0
ALYSSA FERENZ RESIGNED EFF 1021
TREASURER AND DIRECTOR1.00$0$0$0
RYAN LEWENDON
SECRETARY AND DIRECTOR1.00$0$0$0
ERIC SCHNELL
DIRECTOR1.00$0$0$0
HEATHER K TERRY
DIRECTOR1.00$0$0$0
SEAN CONNER
DIRECTOR1.00$0$0$0
FieldValueIRS element (for citing)
Info In Schedule O Part VYes (X)InfoInScheduleOPartVInd
Activities Not Previously Rpt0ActivitiesNotPreviouslyRptInd
Chg Made To Orgnzng Doc Not Rpt0ChgMadeToOrgnzngDocNotRptInd
Organization Had UBI0OrganizationHadUBIInd
Subject To Proxy Tax0SubjectToProxyTaxInd
Organization Dissolved Etc0OrganizationDissolvedEtcInd
Direct Indirect Pltcl Expend$0DirectIndirectPltclExpendAmt
Made Loans To From Officers0MadeLoansToFromOfficersInd
Prohibited Tax Shelter Trans0ProhibitedTaxShelterTransInd

Books In Care Of Detail BooksInCareOfDetail

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1RYAN LEWENDONBusinessNameLine1Txt

US Address USAddress

FieldValueIRS element (for citing)
Address Line1411 WEST 14TH STREET 4TH FLOORAddressLine1Txt
CityNEW YORKCityNm
State AbbreviationNYStateAbbreviationCd
ZIP10014ZIPCd
FieldValueIRS element (for citing)
Phone2125042060PhoneNum
FieldValueIRS element (for citing)
Foreign Financial Account0ForeignFinancialAccountInd
Foreign Office0ForeignOfficeInd
Donor Advised Fnds0DonorAdvisedFndsInd
Operate Hospital0OperateHospitalInd
Tanning Services Provided0TanningServicesProvidedInd
Related Organization Ctrl Ent0RelatedOrganizationCtrlEntInd
Transaction With Control Ent0TransactionWithControlEntInd
Political Campaign Acty0PoliticalCampaignActyInd

Schedule B IRS990ScheduleB

Contributor Information ContributorInformationGrp

FieldValueIRS element (for citing)
ContributorRESTRICTEDContributorNum

Contributor Business Name ContributorBusinessName

FieldValueIRS element (for citing)
Business Name Line1RESTRICTEDBusinessNameLine1

Contributor US Address ContributorUSAddress

FieldValueIRS element (for citing)
Address Line1RESTRICTEDAddressLine1
Address Line2RESTRICTEDAddressLine2
CityRESTRICTEDCity
StateRESTRICTEDState
ZIP CodeRESTRICTEDZIPCode
FieldValueIRS element (for citing)
Total ContributionsRESTRICTEDTotalContributionsAmt

Schedule O IRS990ScheduleO

Supplemental Information Detail SupplementalInformationDetail (3 entries)

Form And Line ReferenceFormAndLineReferenceDescExplanationExplanationTxt
FORM 990-EZ, PART I, LINE 16 - OTHER EXPENSESDESCRIPTION: EVENT EXPENSES. AMOUNT: 4,572. DESCRIPTION: OFFICE EXPENSES. AMOUNT: 15. DESCRIPTION: BANK FEES & SERVICE CHARGES. AMOUNT: 169. DESCRIPTION: MEMBERSHIPS & SUBSCRIPTIONS. AMOUNT: 8,316. DESCRIPTION: OFFICE SUPPLIES. AMOUNT: 1,000. DESCRIPTION: SOFTWARE & APPS. AMOUNT: 1,136. DESCRIPTION: AIRFARE. AMOUNT: 437. DESCRIPTION: HOTELS. AMOUNT: 594. DESCRIPTION: TRAVEL. AMOUNT: 132. DESCRIPTION: MEALS. AMOUNT: 225. TOTAL TO FORM 990-EZ, LINE 16: 16,596.
FORM 990-EZ, PART II, LINE 24 - OTHER ASSETSDESCRIPTION: ACCOUNTS RECEIVABLE. BEG. OF YEAR AMOUNT: 0. END OF YEAR AMOUNT: 35,500.
FORM 990-EZ, PART II, LINE 26 - OTHER LIABILITIESDESCRIPTION: ACCOUNTS PAYABLE. BEG. OF YEAR AMOUNT: 0. END OF YEAR AMOUNT: 9,887. DESCRIPTION: MISCELLANEOUS PAYABLE. BEG. OF YEAR AMOUNT: 0. END OF YEAR AMOUNT: 100.

Transfer Prsnl Bnft Contracts Decl TransferPrsnlBnftContractsDecl

FieldValueIRS element (for citing)
DeclarationTHE ORGANIZATION DID NOT, DURING THE YEAR, RECEIVE ANY FUNDS, DIRECTLY,OR INDIRECTLY, TO PAY PREMIUMS ON A PERSONAL BENEFIT CONTRACT.THE ORGANIZATION, DID NOT, DURING THE YEAR, PAY ANY PREMIUMS, DIRECTLY,OR INDIRECTLY, ON A PERSONAL BENEFIT CONTRACT.DeclarationDesc