STRATEGY STUDIO / PUBLIC DATA EXPLORER

THE DIRECT MARKETING CLUB OF NEW YORK INC: Form 990EZ, tax year 2021

View the entire original 990 at ProPublica ↗

Organization
THE DIRECT MARKETING CLUB OF NEW YORK INC (EIN 22-2423934)
Tax period
2021-01-01 to 2021-12-31
Filed
2022-11-08
IRS object ID
202233129349200513
Schema version
2021v4.2
Source
Download XML · Original 990 at ProPublica

Every field in the e-filed return. Faint text is the IRS element name, for citing.

Return header ReturnHeader

FieldValueIRS element (for citing)
Return2022-11-08T06:47:35-06:00ReturnTs
Tax Period End2021-12-31TaxPeriodEndDt

Preparer Firm PreparerFirmGrp

FieldValueIRS element (for citing)
Preparer Firm EIN521259972PreparerFirmEIN

Preparer Firm Name PreparerFirmName

FieldValueIRS element (for citing)
Business Name Line1LANIGAN RYAN PCBusinessNameLine1Txt

Preparer US Address PreparerUSAddress

FieldValueIRS element (for citing)
Address Line1555 QUINCE ORCHARD RD STE 600AddressLine1Txt
CityGAITHERSBURGCityNm
State AbbreviationMDStateAbbreviationCd
ZIP20878ZIPCd
FieldValueIRS element (for citing)
Return Type990EZReturnTypeCd
Tax Period Begin2021-01-01TaxPeriodBeginDt

Filer Filer

FieldValueIRS element (for citing)
EIN222423934EIN

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1MARKETING CLUB OF NEW YORKBusinessNameLine1Txt
FieldValueIRS element (for citing)
Business Name ControlMARKBusinessNameControlTxt
Phone6467414771PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line1228 PARK AVE S 88658AddressLine1Txt
CityNEW YORKCityNm
State AbbreviationNYStateAbbreviationCd
ZIP100031502ZIPCd

Business Officer BusinessOfficerGrp

FieldValueIRS element (for citing)
PersonALICIA WIEDEMANNPersonNm
Person TitlePRESIDENTPersonTitleTxt
Phone6467414771PhoneNum
Signature2022-11-07SignatureDt
Discuss With Paid PreparerYes (1)DiscussWithPaidPreparerInd

Signing Officer SigningOfficerGrp

Person Full Name PersonFullName

FieldValueIRS element (for citing)
Person FirstALICIAPersonFirstNm
Person LastWIEDEMANNPersonLastNm
FieldValueIRS element (for citing)
SSNXXX-XX-XXXXSSN

Preparer Person PreparerPersonGrp

FieldValueIRS element (for citing)
Preparer PersonJASON MILLS CPAPreparerPersonNm
PTINP01373294PTIN
Phone3012588900PhoneNum
Preparation2022-11-07PreparationDt

Additional Filer Information AdditionalFilerInformation

Trusted Customer TrustedCustomerGrp

FieldValueIRS element (for citing)
Trusted Customer3TrustedCustomerCd
Authentication Assurance LevelAAL1AuthenticationAssuranceLevelCd
Identity Assurance LevelIAL1IdentityAssuranceLevelCd
FieldValueIRS element (for citing)
Tax2021TaxYr
Build TS2022-09-23 18:48:47ZBuildTS

Form 990-EZ IRS990EZ

FieldValueIRS element (for citing)
Address ChangeYes (X)AddressChangeInd
Name ChangeYes (X)NameChangeInd
Method Of Accounting AccrualYes (X)MethodOfAccountingAccrualInd
Schedule B Not RequiredYes (X)ScheduleBNotRequiredInd
Website AddressHTTPS://MARKETINGCLUBNY.ORG/WebsiteAddressTxt
Organization501c3Yes (X)Organization501c3Ind
Type Of Organization CorpYes (X)TypeOfOrganizationCorpInd
Gross Receipts$146,448GrossReceiptsAmt
Info In Schedule O Part IYes (X)InfoInScheduleOPartIInd
Program Service Revenue$69,238ProgramServiceRevenueAmt
Membership Dues$9,110MembershipDuesAmt
Investment Income$892InvestmentIncomeAmt
Sale Of Assets Gross$67,208SaleOfAssetsGrossAmt
Cost Or Other Basis Expense Sale$60,022CostOrOtherBasisExpenseSaleAmt
Gain Or Loss From Sale Of Assets$7,186GainOrLossFromSaleOfAssetsAmt
Total Revenue$86,426TotalRevenueAmt
Printing Publications Postage$20PrintingPublicationsPostageAmt
Other Expenses Total$123,119OtherExpensesTotalAmt
Total Expenses$123,139TotalExpensesAmt
Excess Or Deficit For Year-$36,713ExcessOrDeficitForYearAmt
Net Assets Or Fund Balances BOY$146,845NetAssetsOrFundBalancesBOYAmt
Other Changes In Net Assets-$280OtherChangesInNetAssetsAmt
Net Assets Or Fund Balances EOY$109,852NetAssetsOrFundBalancesEOYAmt
Info In Schedule O Part IIYes (X)InfoInScheduleOPartIIInd

Cash Savings And Investments CashSavingsAndInvestmentsGrp

FieldValueIRS element (for citing)
BOY$67,121BOYAmt
EOY$127,877EOYAmt

Other Assets Total Detail OtherAssetsTotalDetail

FieldValueIRS element (for citing)
BOY$126,498BOYAmt
EOY$22,985EOYAmt

Form990 Total Assets Form990TotalAssetsGrp

FieldValueIRS element (for citing)
BOY$193,619BOYAmt
EOY$150,862EOYAmt

Sum Of Total Liabilities SumOfTotalLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$46,774BOYAmt
EOY$41,010EOYAmt

Net Assets Or Fund Balances NetAssetsOrFundBalancesGrp

FieldValueIRS element (for citing)
BOY$146,845BOYAmt
EOY$109,852EOYAmt
FieldValueIRS element (for citing)
Info In Schedule O Part IIIYes (X)InfoInScheduleOPartIIIInd
Primary Exempt PurposeDIRECT MARKETING CLUB OF NEW YORK WILL ENDEAVOR TO FOSTER, ADVANCE AND PROMOTE THE MEMBERS' CHARITABLE, EDUCATIONAL, SCIENTIFIC AND LITERARY INTERESTS, AS WELL AS THEIR UNDERSTANDING AND APPLICATION OF PROFESSIONAL DIRECT MARKETING PRACTICES. DIRECT MARKETING CLUB OF NEW YORK WILL SERVE AS AN EDUCATIONAL RESOURCE, FORUM FOR IDEAS, AND INFORMATION EXCHANGE FOR THOSE WHOSE LEARNING OR CAREER PATH IS, OR MAKES USE OF, DIRECT MARKETING. DIRECT MARKETING CLUB OF NEW YORK SHALL OFFER DIRECT MARKETING EDUCATIONAL BENEFITS, SUCH AS SCHOLARSHIPS, AWARDS AND OPEN MEETINGS TO MEMBERS AND NON-MEMBERS ALIKE.PrimaryExemptPurposeTxt

Program Srvc Accomplishment ProgramSrvcAccomplishmentGrp

FieldValueIRS element (for citing)
Description Program Srvc AccomTHE ORGANIZATION HOLDS MEETINGS TO DISSEMINATE INFORMATION TO THE PUBLIC REGARDING EDUCATION, TRENDS AND BEST PRACTICES IN THE DIRECT, DIGITAL AND DATA MARKETING INDUSTRY. THE ORGANIZATION SUPPORTS MARKETING PROGRAMS IN COLLEGES AND UNIVERSITIES IN THE NEW YORK AREA BY PROVIDING SCHOLARSHIPS TO STUDENTS STUDYING THE FIELD OF MARKETING.DescriptionProgramSrvcAccomTxt
Grants And Allocations$0GrantsAndAllocationsAmt
Program Service Expenses$52,048ProgramServiceExpensesAmt
FieldValueIRS element (for citing)
Total Program Service Expenses$52,048TotalProgramServiceExpensesAmt
Info In Schedule O Part IVYes (X)InfoInScheduleOPartIVInd

Officer Director Trustee Empl OfficerDirectorTrusteeEmplGrp (12 entries)

TitleTitleTxtAverage Hrs Per Wk Devoted To PosAverageHrsPerWkDevotedToPosRtCompensationCompensationAmtEmployee Benefit ProgramEmployeeBenefitProgramAmtExpense Account Other AllwncExpenseAccountOtherAllwncAmt
ALICIA WIEDEMANN
PRESIDENT1.00$0$0$0
GINGER CONLON
PAST PRESIDENT1.00$0$0$0
LOURDES MORTEL
TREASURER1.00$0$0$0
CHET DALZELL
SECRETARY1.00$0$0$0
ALLYSON GORDON
DIRECTOR1.00$0$0$0
BARRY BLUMENFIELD
DIRECTOR1.00$0$0$0
BILL MCGOWAN
DIRECTOR1.00$0$0$0
CHLOE DAVIS
DIRECTOR1.00$0$0$0
JOE FRICK
DIRECTOR1.00$0$0$0
KAITLIN DUNN
DIRECTOR1.00$0$0$0
KEN KRAETZER
DIRECTOR1.00$0$0$0
MICHAEL HANNAY
DIRECTOR1.00$0$0$0
FieldValueIRS element (for citing)
Info In Schedule O Part VYes (X)InfoInScheduleOPartVInd
Activities Not Previously Rpt0ActivitiesNotPreviouslyRptInd
Chg Made To Orgnzng Doc Not Rpt0ChgMadeToOrgnzngDocNotRptInd
Organization Had UBI0OrganizationHadUBIInd
Subject To Proxy Tax0SubjectToProxyTaxInd
Organization Dissolved Etc0OrganizationDissolvedEtcInd
Direct Indirect Pltcl Expend$0DirectIndirectPltclExpendAmt
Made Loans To From Officers0MadeLoansToFromOfficersInd
Tax Imposed Under IRC4911$0TaxImposedUnderIRC4911Amt
Tax Imposed Under IRC4912$0TaxImposedUnderIRC4912Amt
Tax Imposed Under IRC4955$0TaxImposedUnderIRC4955Amt
Engaged In Excess Benefit Trans0EngagedInExcessBenefitTransInd
Tax Imposed On Organization Mgr$0TaxImposedOnOrganizationMgrAmt
Tax Reimbursed By Organization$0TaxReimbursedByOrganizationAmt
Prohibited Tax Shelter Trans0ProhibitedTaxShelterTransInd
States Where Copy Of Return Is FldNYStatesWhereCopyOfReturnIsFldCd

Books In Care Of Detail BooksInCareOfDetail

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1ASSOCIATION CONFERENCE GROUPBusinessNameLine1Txt

US Address USAddress

FieldValueIRS element (for citing)
Address Line1228 PARK AVE S 88658AddressLine1Txt
CityNEW YORKCityNm
State AbbreviationNYStateAbbreviationCd
ZIP100031502ZIPCd
FieldValueIRS element (for citing)
Phone6467414771PhoneNum
FieldValueIRS element (for citing)
Foreign Financial Account0ForeignFinancialAccountInd
Foreign Office0ForeignOfficeInd
Donor Advised Fnds0DonorAdvisedFndsInd
Operate Hospital0OperateHospitalInd
Tanning Services Provided0TanningServicesProvidedInd
Related Organization Ctrl Ent0RelatedOrganizationCtrlEntInd
Political Campaign Acty0PoliticalCampaignActyInd
Lobbying Activities0LobbyingActivitiesInd
School Operating0SchoolOperatingInd
Trnsfr Exmpt Non Chrtbl Rltd Org0TrnsfrExmptNonChrtblRltdOrgInd
Part VI Of Comp Of Hghst Pd EmplNONEPartVIOfCompOfHghstPdEmplTxt
Part VI Hghst Pd Cntrct Prof SrvcNONEPartVIHghstPdCntrctProfSrvcTxt
Filed Schedule AYes (1)FiledScheduleAInd

Schedule A IRS990ScheduleA

FieldValueIRS element (for citing)
Publicly Supported Org509a2Yes (X)PubliclySupportedOrg509a2Ind

Gifts Grants Contris Rcvd509 GiftsGrantsContrisRcvd509Grp

FieldValueIRS element (for citing)
Current Tax Year Minus4 Years$45,913CurrentTaxYearMinus4YearsAmt
Current Tax Year Minus3 Years$21,133CurrentTaxYearMinus3YearsAmt
Current Tax Year Minus2 Years$17,488CurrentTaxYearMinus2YearsAmt
Current Tax Year Minus1 Year$12,555CurrentTaxYearMinus1YearAmt
Current Tax Year$9,110CurrentTaxYearAmt
Total$106,199TotalAmt

Gross Receipts Admissions GrossReceiptsAdmissionsGrp

FieldValueIRS element (for citing)
Current Tax Year Minus4 Years$156,666CurrentTaxYearMinus4YearsAmt
Current Tax Year Minus3 Years$160,920CurrentTaxYearMinus3YearsAmt
Current Tax Year Minus2 Years$145,761CurrentTaxYearMinus2YearsAmt
Current Tax Year Minus1 Year$58,177CurrentTaxYearMinus1YearAmt
Current Tax Year$65,588CurrentTaxYearAmt
Total$587,112TotalAmt

Total509 Total509Grp

FieldValueIRS element (for citing)
Current Tax Year Minus4 Years$202,579CurrentTaxYearMinus4YearsAmt
Current Tax Year Minus3 Years$182,053CurrentTaxYearMinus3YearsAmt
Current Tax Year Minus2 Years$163,249CurrentTaxYearMinus2YearsAmt
Current Tax Year Minus1 Year$70,732CurrentTaxYearMinus1YearAmt
Current Tax Year$74,698CurrentTaxYearAmt
Total$693,311TotalAmt

Amounts Rcvd Dsqlfy Person AmountsRcvdDsqlfyPersonGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Substantial Contributors Amt SubstantialContributorsAmtGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Subst And Dsqlfy Prsns Tot SubstAndDsqlfyPrsnsTotGrp

FieldValueIRS element (for citing)
Total$0TotalAmt
FieldValueIRS element (for citing)
Public Support Total509$693,311PublicSupportTotal509Amt

Gross Investment Income509 GrossInvestmentIncome509Grp

FieldValueIRS element (for citing)
Current Tax Year Minus4 Years$1,229CurrentTaxYearMinus4YearsAmt
Current Tax Year Minus3 Years$6,215CurrentTaxYearMinus3YearsAmt
Current Tax Year Minus2 Years$2,782CurrentTaxYearMinus2YearsAmt
Current Tax Year Minus1 Year$1,774CurrentTaxYearMinus1YearAmt
Current Tax Year$892CurrentTaxYearAmt
Total$12,892TotalAmt

Investment Income And UBTI InvestmentIncomeAndUBTIGrp

FieldValueIRS element (for citing)
Current Tax Year Minus4 Years$1,229CurrentTaxYearMinus4YearsAmt
Current Tax Year Minus3 Years$6,215CurrentTaxYearMinus3YearsAmt
Current Tax Year Minus2 Years$2,782CurrentTaxYearMinus2YearsAmt
Current Tax Year Minus1 Year$1,774CurrentTaxYearMinus1YearAmt
Current Tax Year$892CurrentTaxYearAmt
Total$12,892TotalAmt

Total Support Calendar Year TotalSupportCalendarYearGrp

FieldValueIRS element (for citing)
Current Tax Year Minus4 Years$203,808CurrentTaxYearMinus4YearsAmt
Current Tax Year Minus3 Years$188,268CurrentTaxYearMinus3YearsAmt
Current Tax Year Minus2 Years$166,031CurrentTaxYearMinus2YearsAmt
Current Tax Year Minus1 Year$72,506CurrentTaxYearMinus1YearAmt
Current Tax Year$75,590CurrentTaxYearAmt
Total$706,203TotalAmt
FieldValueIRS element (for citing)
Public Support CY5090.98170PublicSupportCY509Pct
Public Support PY5090.98270PublicSupportPY509Pct
Investment Income CY0.01830InvestmentIncomeCYPct
Investment Income PY0.01730InvestmentIncomePYPct
Thirty Thr Pct Suprt Tests CY509Yes (X)ThirtyThrPctSuprtTestsCY509Ind

Schedule O IRS990ScheduleO

Supplemental Information Detail SupplementalInformationDetail (5 entries)

Form And Line ReferenceFormAndLineReferenceDescExplanationExplanationTxt
FORM 990-EZ, PART I, LINE 4 - OTHER INVESTMENT INCOMEDESCRIPTION: DIVIDENDS. AMOUNT: 892.
FORM 990-EZ, PART I, LINE 16 - OTHER EXPENSESDESCRIPTION: EVENT EXPENSE. AMOUNT: 51,928. DESCRIPTION: PROMOTION. AMOUNT: 2,473. DESCRIPTION: BANK FEES. AMOUNT: 1,195. DESCRIPTION: COMPUTER SERVICES. AMOUNT: 2,276. DESCRIPTION: EDUCATION. AMOUNT: 5,000. DESCRIPTION: INSURANCE. AMOUNT: 425. DESCRIPTION: MANAGEMENT FEE. AMOUNT: 54,219. DESCRIPTION: OFFICE EXPENSE. AMOUNT: 99. DESCRIPTION: OTHER MISC EXPENSE. AMOUNT: 1,682. DESCRIPTION: TAXES. AMOUNT: 2,300. DESCRIPTION: TELEPHONE. AMOUNT: 1,243. DESCRIPTION: TRAVEL. AMOUNT: 279. TOTAL TO FORM 990-EZ, LINE 16: 123,119.
FORM 990-EZ, PART I, LINE 20 - OTHER CHANGES IN NET ASSETSDESCRIPTION: INVESTMENT FEES. AMOUNT: -280.
FORM 990-EZ, PART II, LINE 24 - OTHER ASSETSDESCRIPTION: INVESTMENTS. BEG. OF YEAR AMOUNT: 77,566. END OF YEAR AMOUNT: 138. DESCRIPTION: ACCOUNTS RECEIVABLE. BEG. OF YEAR AMOUNT: 38,649. END OF YEAR AMOUNT: 22,847. DESCRIPTION: PREPAID EXPENSES. BEG. OF YEAR AMOUNT: 10,283. END OF YEAR AMOUNT: 0.
FORM 990-EZ, PART II, LINE 26 - OTHER LIABILITIESDESCRIPTION: ACCOUNTS PAYABLE. BEG. OF YEAR AMOUNT: 311. END OF YEAR AMOUNT: 1,360. DESCRIPTION: DEFERRED REVENUE. BEG. OF YEAR AMOUNT: 46,463. END OF YEAR AMOUNT: 39,650.

Transfer Prsnl Bnft Contracts Decl TransferPrsnlBnftContractsDecl

FieldValueIRS element (for citing)
DeclarationTHE ORGANIZATION DID NOT, DURING THE YEAR, RECEIVE ANY FUNDS, DIRECTLY,OR INDIRECTLY, TO PAY PREMIUMS ON A PERSONAL BENEFIT CONTRACT.THE ORGANIZATION, DID NOT, DURING THE YEAR, PAY ANY PREMIUMS, DIRECTLY,OR INDIRECTLY, ON A PERSONAL BENEFIT CONTRACT.DeclarationDesc