SAN FRANCISCO TRAVEL ASSOCIATION: Form 990, tax year 2020
View the entire original 990 at ProPublica ↗
- Organization
- SAN FRANCISCO TRAVEL ASSOCIATION (EIN 94-0835150)
- Tax period
- 2020-01-01 to 2020-12-31
- Filed
- 2021-11-17
- IRS object ID
- 202103219349301120
- Schema version
- 2020v4.1
- Source
- Download XML · Original 990 at ProPublica
Every field in the e-filed return. Faint text is the IRS element name, for citing.
Return header ReturnHeader
| Field | Value | IRS element (for citing) |
|---|---|---|
| Return | 2021-11-17T13:28:53-06:00 | ReturnTs |
| Tax Period End | 2020-12-31 | TaxPeriodEndDt |
Preparer Firm PreparerFirmGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Preparer Firm EIN | 946214841 | PreparerFirmEIN |
Preparer Firm Name PreparerFirmName
| Field | Value | IRS element (for citing) |
|---|---|---|
| Business Name Line1 | ARMANINO LLP | BusinessNameLine1Txt |
Preparer US Address PreparerUSAddress
| Field | Value | IRS element (for citing) |
|---|---|---|
| Address Line1 | 12657 ALCOSTA BLVD STE 500 | AddressLine1Txt |
| City | SAN RAMON | CityNm |
| State Abbreviation | CA | StateAbbreviationCd |
| ZIP | 945834600 | ZIPCd |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Return Type | 990 | ReturnTypeCd |
| Tax Period Begin | 2020-01-01 | TaxPeriodBeginDt |
Filer Filer
| Field | Value | IRS element (for citing) |
|---|---|---|
| EIN | 940835150 | EIN |
Business Name BusinessName
| Field | Value | IRS element (for citing) |
|---|---|---|
| Business Name Line1 | SAN FRANCISCO TRAVEL ASSOCIATION | BusinessNameLine1Txt |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Business Name Control | SANF | BusinessNameControlTxt |
| Phone | 4159746900 | PhoneNum |
US Address USAddress
| Field | Value | IRS element (for citing) |
|---|---|---|
| Address Line1 | ONE FRONT STREET NO 2900 | AddressLine1Txt |
| City | SAN FRANCISCO | CityNm |
| State Abbreviation | CA | StateAbbreviationCd |
| ZIP | 94111 | ZIPCd |
Business Officer BusinessOfficerGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Person | TINA WU | PersonNm |
| Person Title | EVP. CFO | PersonTitleTxt |
| Phone | 4159746900 | PhoneNum |
| Signature | 2021-11-17 | SignatureDt |
| Discuss With Paid Preparer | Yes (1) | DiscussWithPaidPreparerInd |
Signing Officer SigningOfficerGrp
Person Full Name PersonFullName
| Field | Value | IRS element (for citing) |
|---|---|---|
| Person First | TINA | PersonFirstNm |
| Person Last | WU | PersonLastNm |
| Field | Value | IRS element (for citing) |
|---|---|---|
| SSN | 999009999 | SSN |
Preparer Person PreparerPersonGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Preparer Person | KATY BROWN | PreparerPersonNm |
| PTIN | P00650274 | PTIN |
| Phone | 9257902600 | PhoneNum |
| Preparation | 2021-11-05 | PreparationDt |
Additional Filer Information AdditionalFilerInformation
Trusted Customer TrustedCustomerGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Trusted Customer | 3 | TrustedCustomerCd |
| Authentication Assurance Level | AAL1 | AuthenticationAssuranceLevelCd |
| Identity Assurance Level | IAL1 | IdentityAssuranceLevelCd |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Tax | 2020 | TaxYr |
| Build TS | 2022-09-23 18:48:47Z | BuildTS |
Form 990 IRS990
| Field | Value | IRS element (for citing) |
|---|---|---|
| Principal Officer | TINA WU | PrincipalOfficerNm |
US Address USAddress
| Field | Value | IRS element (for citing) |
|---|---|---|
| Address Line1 | ONE FRONT STREET NO 2900 | AddressLine1Txt |
| City | SAN FRANCISCO | CityNm |
| State Abbreviation | CA | StateAbbreviationCd |
| ZIP | 94111 | ZIPCd |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Gross Receipts | $14,689,774 | GrossReceiptsAmt |
| Group Return For Affiliates | 0 | GroupReturnForAffiliatesInd |
| Organization501c | Yes (X) | Organization501cInd |
| Website Address | WWW.SANFRANCISCO.TRAVEL | WebsiteAddressTxt |
| Type Of Organization Corp | Yes (X) | TypeOfOrganizationCorpInd |
| Formation | 1909 | FormationYr |
| Legal Domicile State | CA | LegalDomicileStateCd |
| Activity Or Mission | TO ENHANCE THE LOCAL ECONOMY BY MARKETING SAN FRANCISCO AND THE BAY AREA AS THE PREMIER DESTINATION FOR CONVENTIONS, MEETINGS, EVENTS AND LEISURE TRAVEL. | ActivityOrMissionDesc |
| Voting Members Governing Body | 38 | VotingMembersGoverningBodyCnt |
| Voting Members Independent | 38 | VotingMembersIndependentCnt |
| Total Employee | 111 | TotalEmployeeCnt |
| Total Volunteers | 38 | TotalVolunteersCnt |
| Total Gross UBI | $50,794 | TotalGrossUBIAmt |
| Net Unrelated Bus Txbl Incm | $0 | NetUnrelatedBusTxblIncmAmt |
| PY Contributions Grants | $15,169,469 | PYContributionsGrantsAmt |
| CY Contributions Grants | $10,419,323 | CYContributionsGrantsAmt |
| PY Program Service Revenue | $2,926,967 | PYProgramServiceRevenueAmt |
| CY Program Service Revenue | $3,732,641 | CYProgramServiceRevenueAmt |
| PY Investment Income | $0 | PYInvestmentIncomeAmt |
| CY Investment Income | $231,754 | CYInvestmentIncomeAmt |
| PY Other Revenue | $586,096 | PYOtherRevenueAmt |
| CY Other Revenue | $306,056 | CYOtherRevenueAmt |
| PY Total Revenue | $18,682,532 | PYTotalRevenueAmt |
| CY Total Revenue | $14,689,774 | CYTotalRevenueAmt |
| PY Grants And Similar Paid | $0 | PYGrantsAndSimilarPaidAmt |
| CY Grants And Similar Paid | $0 | CYGrantsAndSimilarPaidAmt |
| PY Benefits Paid To Members | $0 | PYBenefitsPaidToMembersAmt |
| CY Benefits Paid To Members | $0 | CYBenefitsPaidToMembersAmt |
| PY Salaries Comp Emp Bnft Paid | $8,372,424 | PYSalariesCompEmpBnftPaidAmt |
| CY Salaries Comp Emp Bnft Paid | $9,075,688 | CYSalariesCompEmpBnftPaidAmt |
| PY Total Prof Fndrsng Expns | $0 | PYTotalProfFndrsngExpnsAmt |
| CY Total Prof Fndrsng Expns | $0 | CYTotalProfFndrsngExpnsAmt |
| CY Total Fundraising Expense | $0 | CYTotalFundraisingExpenseAmt |
| PY Other Expenses | $9,048,450 | PYOtherExpensesAmt |
| CY Other Expenses | $14,286,844 | CYOtherExpensesAmt |
| PY Total Expenses | $17,420,874 | PYTotalExpensesAmt |
| CY Total Expenses | $23,362,532 | CYTotalExpensesAmt |
| PY Revenues Less Expenses | $1,261,658 | PYRevenuesLessExpensesAmt |
| CY Revenues Less Expenses | -$8,672,758 | CYRevenuesLessExpensesAmt |
| Total Assets BOY | $28,919,022 | TotalAssetsBOYAmt |
| Total Assets EOY | $19,976,882 | TotalAssetsEOYAmt |
| Total Liabilities BOY | $8,619,992 | TotalLiabilitiesBOYAmt |
| Total Liabilities EOY | $7,836,277 | TotalLiabilitiesEOYAmt |
| Net Assets Or Fund Balances BOY | $20,299,030 | NetAssetsOrFundBalancesBOYAmt |
| Net Assets Or Fund Balances EOY | $12,140,605 | NetAssetsOrFundBalancesEOYAmt |
| Info In Schedule O Part III | Yes (X) | InfoInScheduleOPartIIIInd |
| Mission | TO ENHANCE THE LOCAL ECONOMY BY MARKETING SAN FRANCISCO AND THE BAY AREA AS THE PREMIER DESTINATION FOR CONVENTIONS, MEETINGS, EVENTS AND LEISURE TRAVEL. | MissionDesc |
| Significant New Program Srvc | 0 | SignificantNewProgramSrvcInd |
| Significant Change | 0 | SignificantChangeInd |
| Desc | AS THE CITY'S OFFICIAL VISITOR PROMOTION ORGANIZATION, THE PRIMARY PURPOSE OF THE SAN FRANCISCO TRAVEL ASSOCIATION IS TO ENHANCE SAN FRANCISCO'S ECONOMY BY PROMOTING THE CITY AS A SITE FOR CONVENTIONS AND TRADE SHOWS, AND AS A DESTINATION FOR LEISURE TRAVELERS. IN SUPPORT OF THIS PURPOSE, SAN FRANCISCO TRAVEL PROVIDES SALES AND MARKETING, AS WELL AS INFORMATION SERVICES TO FACILITATE AN EXCELLENT VISITOR EXPERIENCE AND ENHANCE THE VISIBILITY OF ITS MEMBERS.- DURING PERIOD JANUARY TO DECEMBER 2020, SAN FRANCISCO TRAVEL'S CONVENTION DIVISION BOOKED FUTURE MEETINGS REPRESENTING 485,128 HOTEL ROOM NIGHTS. THE DIVISION CONTINUED TO REFINE SALES STRATEGIES FOR BOTH CITYWIDE CONVENTIONS AS WELL AS SELF-CONTAINED STRATEGIES TO ADDRESS BUSINESS DURING THE MOSCONE EXPANSION PERIOD.- SAN FRANCISCO TRAVEL COMPLETED COMPREHENSIVE RESEARCH ON VISITOR ATTITUDES, USAGE AND VISITATION IN THE DOMESTIC AND INTERNATIONAL MARKETS. THE STUDIES REVEALED 11.8 MILLION VISITORS AND SPENDING OF $2.7 BILLION IN 2020, AS WELL AS INSIGHTS INTO CONSUMER BEHAVIORS WHICH WILL BE USED IN SALES AND MARKETING INITIATIVES. ALSO COMPLETED WERE THE CUSTOM ECONOMIC IMPACT CALCULATOR MODULE FOR CONVENTION, SPORT EVENTS AND SPECIAL EVENT. ADDITIONALLY, SAN FRANCISCO TRAVEL ASSOCIATION COMPLETED DATABASE MODELING AND INTELLIGENCE FOR VISITOR VOLUME, PAID NIGHTS AND TOTAL VISITOR SPEND BY COUNTRY AND REGION TO BETTER TRACK ROI OF SALES AND MARKETING SPEND.- IN 2020, SAN FRANCISCO TRAVEL PUBLIC POLICY STAFF ALONG WITH THE BOARD OF DIRECTORS CONTINUED TO EDUCATE AND ADVOCATE AROUND ISSUES WHICH AFFECT THE VISITOR EXPERIENCE, AND THEREFORE THE ECONOMIC IMPACT OF THE INDUSTRY. STAFF SUPPORTED INCREASED FUNDING FOR STREET CLEANING, HOMELESS SERVICES, AND SECURITY, AS WELL AS ADVOCATED FOR ACCOMMODATIONS AND IMPROVED TRANSPORTATION SERVICES TO MEET CLIENT NEEDS.- THE MARKETING ORGANIZATION DEVELOPED MARKETING CAMPAIGNS THAT GENERATED 2.9 MM VISITORS TO OUR VARIOUS WEBSITES (10 DIFFERENT SITES IN 10 LANGUAGES). THE MEDIA RELATIONS DEPARTMENT GENERATED OVER 2,700 PIECES OF EARNED COVERAGE GLOBALLY.- SAN FRANCISCO TRAVEL OPERATES A VISITOR INFORMATION CENTER IN MOSCONE CENTER IN DOWNTOWN SAN FRANCISCO, AS WELL CO-BRANDED LOCATION AT MACY'S UNION SQUARE AND THE CALIFORNIA WELCOME CENTER, WHICH KEEPS EXPANDED EVENING AND WEEKEND HOURS. IN Q1 2020, THE MOSCONE CENTER VISITOR INFORMATION CENTER WELCOMED 2,000 VISITORS.- SAN FRANCISCO TRAVEL PUBLISHED THE FOLLOWING TITLES IN PARTNERSHIP WITH MILES MEDIA: THE SAN FRANCISCO VISITORS PLANNING GUIDE FOR DISTRIBUTION TO THE TRAVELING PUBLIC AS WELL AS SEVERAL MAP-GUIDES IN MULTIPLE LANGUAGES. IN ADDITION, A MEETING PLANNER'S GUIDE AND A TRAVEL PLANNER'S GUIDE ARE ALSO PUBLISHED FOR FREE DISTRIBUTION TO THE MEETING PLANNERS AND PROFESSIONAL TRAVEL PLANNERS DOMESTICALLY AND INTERNATIONALLY. IN THE FALL OF 2016, A NEW SEASONAL DIGITAL GUIDE WAS ADDED TO THE PUBLICATIONS MIX, CREATING A NEW "DIGITAL BRIDGE" BETWEEN THE EXISTING PRINTED VISITORS PLANNING GUIDE AND REACH A HIGHER-FUNNEL, OUT-OF-MARKET AUDIENCE IN A COST-EFFECTIVE MANNER.- WITH THE ONSET OF THE PANDEMIC IN 2020 AND THE SUBSEQUENT LOCKDOWN, SAN FRANCISCO TRAVEL'S TOURISM STAFF DEVELOPED AND CONDUCTED A SERIES OF WEBINARS TO STAY ENGAGED WITH AND INFORM THE GLOBAL TRAVEL TRADE. IN ADDITION, STAFF PARTICIPATED IN VIRTUAL PROGRAMS OFFERED BY BRAND USA AND VISIT CALIFORNIA, INCLUDING DEVELOPMENT AND LAUNCH OF BRAND USA'S DIGITAL GLOBAL MARKETPLACE, VIRTUAL TRADE SHOWS AND EDUCATIONAL SESSIONS, AND VIRTUAL FAMS. WITH INTERNATIONAL TRAVEL ABSENT, THE TEAM QUICKLY SHIFTED ITS FOCUS TO THE DOMESTIC TRAVEL TRADE, UPDATED ITS DATABASE AND RAN A SERIES OF DOMESTIC TRADE CAMPAIGNS, AIMED AT GENERATING ROOM NIGHTS. THE TOURISM TEAM PRODUCED AND LAUNCHED SF TRAVEL'S FIRST-EVER PODCAST, "SF TAKES ON TOURISM" THAT ADDRESSES CHALLENGES AND TRENDS IN THE TOURISM INDUSTRY. THE TEAM SUCCESSFULLY CONDUCTED AND COMPLETED AN RFP TO CONSOLIDATE SF TRAVEL'S NETWORK OF EUROPEAN AGENCIES INTO ONE LEAD AGENCY. WHILE OUR INTERNATIONAL NETWORK OF AGENCIES WAS PAUSED FOR MOST OF 2020, THE TEAM WORKED WITH ALL AGENCIES TO DEVELOP CUSTOMIZED RECOVERY PLANS. IN ADDITION, SEVERAL IN-MARKET PROJECTS WERE RUN WITH SELECT AGENCIES, PRIMARILY FOCUSED ON AVIATION DEVELOPMENT AND TRAVEL TRADE OUTREACH. STAFF ACTIVELY WORKED AND PARTNERED WITH SAN FRANCISCO INTERNATIONAL AIRPORT TO PROMOTE ITS "TRAVEL WELL" CAMPAIGN THROUGH VARIOUS DOMESTIC AND INTERNATIONAL CHANNELS, AND TO REBUILD SFO'S INTERNATIONAL ROUTE NETWORK LOST DURING THE PANDEMIC THROUGH THE DEVELOPMENT AND EXECUTION OF CUSTOM IN-MARKET COOPERATIVE PROGRAMS TO SUPPORT THE SERVICE. | Desc |
| Described In Section501c3 | 0 | DescribedInSection501c3Ind |
| Schedule B Required | Yes (1) | ScheduleBRequiredInd |
| Political Campaign Acty | 0 | PoliticalCampaignActyInd |
| Subject To Proxy Tax | Yes (1) | SubjectToProxyTaxInd |
| Donor Advised Fund | 0 | DonorAdvisedFundInd |
| Conservation Easements | 0 | ConservationEasementsInd |
| Collections Of Art | 0 | CollectionsOfArtInd |
| Credit Counseling | 0 | CreditCounselingInd |
| Donor Rstr Or Quasi Endowments | 0 | DonorRstrOrQuasiEndowmentsInd |
| Report Land Building Equipment | Yes (1) | ReportLandBuildingEquipmentInd |
| Report Investments Other Sec | 0 | ReportInvestmentsOtherSecInd |
| Report Program Related Invst | 0 | ReportProgramRelatedInvstInd |
| Report Other Assets | 0 | ReportOtherAssetsInd |
| Report Other Liabilities | Yes (1) | ReportOtherLiabilitiesInd |
| Include FIN48 Footnote | Yes (1) | IncludeFIN48FootnoteInd |
| Independent Audit Fincl Stmt | 0 | IndependentAuditFinclStmtInd |
| Consolidated Audit Fincl Stmt | Yes (1) | ConsolidatedAuditFinclStmtInd |
| School Operating | 0 | SchoolOperatingInd |
| Foreign Office | 0 | ForeignOfficeInd |
| Foreign Activities | Yes (1) | ForeignActivitiesInd |
| More Than5000 K To Org | 0 | MoreThan5000KToOrgInd |
| More Than5000 K To Individuals | 0 | MoreThan5000KToIndividualsInd |
| Professional Fundraising | 0 | ProfessionalFundraisingInd |
| Fundraising Activities | 0 | FundraisingActivitiesInd |
| Gaming Activities | 0 | GamingActivitiesInd |
| Operate Hospital | 0 | OperateHospitalInd |
| Grants To Organizations | 0 | GrantsToOrganizationsInd |
| Grants To Individuals | 0 | GrantsToIndividualsInd |
| Schedule J Required | Yes (1) | ScheduleJRequiredInd |
| Tax Exempt Bonds | 0 | TaxExemptBondsInd |
| Loan Outstanding | 0 | LoanOutstandingInd |
| Grant To Related Person | 0 | GrantToRelatedPersonInd |
| Business Rln With Org Mem | 0 | BusinessRlnWithOrgMemInd |
| Business Rln With Fam Mem | 0 | BusinessRlnWithFamMemInd |
| Business Rln With35 Ctrl Ent | 0 | BusinessRlnWith35CtrlEntInd |
| Deductible Non Cash Contri | 0 | DeductibleNonCashContriInd |
| Deductible Art Contribution | 0 | DeductibleArtContributionInd |
| Terminate Operations | 0 | TerminateOperationsInd |
| Partial Liquidation | 0 | PartialLiquidationInd |
| Disregarded Entity | 0 | DisregardedEntityInd |
| Related Entity | Yes (1) | RelatedEntityInd |
| Related Organization Ctrl Ent | Yes (1) | RelatedOrganizationCtrlEntInd |
| Transaction With Control Ent | Yes (1) | TransactionWithControlEntInd |
| Activities Conducted Prtshp | 0 | ActivitiesConductedPrtshpInd |
| Schedule O Required | Yes (1) | ScheduleORequiredInd |
| IRP Document | 44 | IRPDocumentCnt |
| IRP Document W2 G | 0 | IRPDocumentW2GCnt |
| Backup Wthld Compliance | Yes (1) | BackupWthldComplianceInd |
| Employee | 111 | EmployeeCnt |
| Employment Tax Returns Filed | Yes (1) | EmploymentTaxReturnsFiledInd |
| Unrelated Bus Incm Over Limit | Yes (1) | UnrelatedBusIncmOverLimitInd |
| Form990 T Filed | Yes (1) | Form990TFiledInd |
| Foreign Financial Account | 0 | ForeignFinancialAccountInd |
| Prohibited Tax Shelter Trans | 0 | ProhibitedTaxShelterTransInd |
| Taxable Party Notification | 0 | TaxablePartyNotificationInd |
| Nondeductible Contributions | Yes (1) | NondeductibleContributionsInd |
| Nondeductible Contri Discl | Yes (1) | NondeductibleContriDisclInd |
| Indoor Tanning Services | 0 | IndoorTanningServicesInd |
| Subj To Tax Rmnrtn Ex Prcht Pymt | 0 | SubjToTaxRmnrtnExPrchtPymtInd |
| Subject To Excs Tax Net Invst Inc | 0 | SubjectToExcsTaxNetInvstIncInd |
| Info In Schedule O Part VI | Yes (X) | InfoInScheduleOPartVIInd |
| Governing Body Voting Members | 38 | GoverningBodyVotingMembersCnt |
| Independent Voting Member | 38 | IndependentVotingMemberCnt |
| Family Or Business Rln | 0 | FamilyOrBusinessRlnInd |
| Delegation Of Mgmt Duties | 0 | DelegationOfMgmtDutiesInd |
| Change To Org Documents | 0 | ChangeToOrgDocumentsInd |
| Material Diversion Or Misuse | 0 | MaterialDiversionOrMisuseInd |
| Members Or Stockholders | Yes (1) | MembersOrStockholdersInd |
| Election Of Board Members | 0 | ElectionOfBoardMembersInd |
| Decisions Subject To Approva | 0 | DecisionsSubjectToApprovaInd |
| Minutes Of Governing Body | Yes (1) | MinutesOfGoverningBodyInd |
| Minutes Of Committees | Yes (1) | MinutesOfCommitteesInd |
| Officer Mailing Address | 0 | OfficerMailingAddressInd |
| Local Chapters | Yes (1) | LocalChaptersInd |
| Policies Reference Chapters | Yes (1) | PoliciesReferenceChaptersInd |
| Form990 Provided To Gvrn Body | 0 | Form990ProvidedToGvrnBodyInd |
| Conflict Of Interest Policy | Yes (1) | ConflictOfInterestPolicyInd |
| Annual Disclosure Covered Prsn | Yes (1) | AnnualDisclosureCoveredPrsnInd |
| Regular Monitoring Enfrc | Yes (1) | RegularMonitoringEnfrcInd |
| Whistleblower Policy | Yes (1) | WhistleblowerPolicyInd |
| Document Retention Policy | Yes (1) | DocumentRetentionPolicyInd |
| Compensation Process CEO | Yes (1) | CompensationProcessCEOInd |
| Compensation Process Other | Yes (1) | CompensationProcessOtherInd |
| Investment In Joint Venture | 0 | InvestmentInJointVentureInd |
| States Where Copy Of Return Is Fld | CA | StatesWhereCopyOfReturnIsFldCd |
| Upon Request | Yes (X) | UponRequestInd |
Books In Care Of Detail BooksInCareOfDetail
Business Name BusinessName
| Field | Value | IRS element (for citing) |
|---|---|---|
| Business Name Line1 | JANICE LEE | BusinessNameLine1Txt |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Phone | 4152272644 | PhoneNum |
US Address USAddress
| Field | Value | IRS element (for citing) |
|---|---|---|
| Address Line1 | ONE FRONT STREET STE 2900 | AddressLine1Txt |
| City | SAN FRANCISCO | CityNm |
| State Abbreviation | CA | StateAbbreviationCd |
| ZIP | 94111 | ZIPCd |
Form990 Part VII Section A Form990PartVIISectionAGrp (49 entries)
| TitleTitleTxt | Average Hours Per WeekAverageHoursPerWeekRt | Average Hours Per Week Rltd OrgAverageHoursPerWeekRltdOrgRt | OfficerOfficerInd | Reportable Comp From OrgReportableCompFromOrgAmt | Reportable Comp From Rltd OrgReportableCompFromRltdOrgAmt | Other CompensationOtherCompensationAmt | Key EmployeeKeyEmployeeInd | Highest Compensated EmployeeHighestCompensatedEmployeeInd | Individual Trustee Or DirectorIndividualTrusteeOrDirectorInd |
|---|---|---|---|---|---|---|---|---|---|
| JOSEPH D'ALESSANDRO | |||||||||
| PRESIDENT/CEO | 37.50 | 2.00 | Yes (X) | $686,551 | $0 | $108,721 | |||
| TINA WU | |||||||||
| EVP, CHIEF FINANCIAL OFFICER | 37.50 | 2.00 | Yes (X) | $285,398 | $0 | $77,908 | |||
| HOWARD PICKETT | |||||||||
| EVP, CHIEF MARKETING OFFICER | 37.50 | $290,560 | $0 | $78,231 | Yes (X) | ||||
| EDWARD DAVID | |||||||||
| EVP, CHIEF CUSTOMER OFFICER | 37.50 | $286,077 | $0 | $82,339 | Yes (X) | ||||
| PAUL FRENTSOS | |||||||||
| EVP, COO | 37.50 | 2.00 | $274,625 | $0 | $63,657 | Yes (X) | |||
| HUBERTUS FUNKE | |||||||||
| EVP, CHIEF TOURISM OFFICER | 37.50 | $239,270 | $0 | $45,137 | Yes (X) | ||||
| CHRISTINA HOPEMAN | |||||||||
| VP, INFO/TECH | 37.50 | $219,242 | $0 | $61,498 | Yes (X) | ||||
| KENLEY MOY | |||||||||
| VP, NATIONAL SALES | 37.50 | $216,568 | $0 | $45,352 | Yes (X) | ||||
| CASSANDRA MCGOLDRICK | |||||||||
| VP, PUBLIC POLICY & EXECUTIVE PROGRAM | 37.50 | $210,175 | $0 | $60,060 | Yes (X) | ||||
| LEONIE PATRICK | |||||||||
| SR. DIR, CITYWIDE SALES | 37.50 | $176,984 | $0 | $58,048 | Yes (X) | ||||
| LYNN BRUNI PERKINS | |||||||||
| VP, GLOBAL MARKETING | 37.50 | $167,994 | $0 | $45,658 | Yes (X) | ||||
| JON KIMBALL | |||||||||
| CHAIR | 2.00 | Yes (X) | $0 | $0 | $0 | Yes (X) | |||
| IKE KWON | |||||||||
| CHAIR-ELECT | 2.00 | 2.00 | Yes (X) | $0 | $0 | $0 | Yes (X) | ||
| JAMES LIM | |||||||||
| VICE-CHAIR (LEFT 7/2020) | 2.00 | Yes (X) | $0 | $0 | $0 | Yes (X) | |||
| TERRY LEWIS | |||||||||
| VICE-CHAIR (START 7/2020) | 2.00 | 2.00 | Yes (X) | $0 | $0 | $0 | Yes (X) | ||
| RANDALL REYNOSO | |||||||||
| SECRETARY-TREASURER | 2.00 | Yes (X) | $0 | $0 | $0 | Yes (X) | |||
| PETER GAMEZ | |||||||||
| IMMEDIATE PAST CHAIR | 2.00 | 2.00 | $0 | $0 | $0 | Yes (X) | |||
| KATHY PAVER | |||||||||
| TOURISM COUNCIL CHAIR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| LISA KERSHNER | |||||||||
| MARKETING COUNCIL CHAIR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| PAUL TORMEY | |||||||||
| M&C COUNCIL CHAIR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| AMY ARBUCKLE | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| MICHAEL BAIER | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| JAMES BEAUMONTE | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| BRITTNEY BECK | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| GARY BUFFO | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| SANDRA FLETCHER | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| CHRISTINE GAUDENZI | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| LEE GREGORY | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| KARLENE HOLLOMAN | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| ROGER HULDI | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| GAIL HUNTER | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| MARIA JENSON | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| HEATHER KEENAN | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| NAN KEETON | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| KRISTEN KOMOROSKE | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| JOHN KONSTIN | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| MICHAEL MASSERMAN | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| ISABELLE MATTER | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| MATT MIDDLEBROOK | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| STEFAN MUHLE | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| KIRK PEDERSON | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| ANDERSON PUGASH | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| AMY ROUAS | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| IVAR SATERO | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| BRIAN SHEEHY | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| LORI STARR | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| INGRID SUMMERFIELD | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| LAURIE THOMAS | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| MONETTA WHITE | |||||||||
| DIRECTOR | 2.00 | $0 | $0 | $0 | Yes (X) | ||||
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total Reportable Comp From Org | $3,053,444 | TotalReportableCompFromOrgAmt |
| Tot Reportable Comp Rltd Org | $0 | TotReportableCompRltdOrgAmt |
| Total Other Compensation | $726,609 | TotalOtherCompensationAmt |
| Indiv Rcvd Greater Than100 K | 11 | IndivRcvdGreaterThan100KCnt |
| Former Ofcr Employees Listed | 0 | FormerOfcrEmployeesListedInd |
| Total Comp Greater Than150 K | Yes (1) | TotalCompGreaterThan150KInd |
| Compensation From Other Srcs | 0 | CompensationFromOtherSrcsInd |
Contractor Compensation ContractorCompensationGrp (4 entries)
| Address Line1ContractorAddress/USAddress/AddressLine1Txt | CityContractorAddress/USAddress/CityNm | State AbbreviationContractorAddress/USAddress/StateAbbreviationCd | ZIPContractorAddress/USAddress/ZIPCd | ServicesServicesDesc | CompensationCompensationAmt |
|---|---|---|---|---|---|
| HARTMANN STUDIOS | |||||
| 1150 BRICKVARD COVE RD SUITE 202 | POINT RICHMOND | CA | 94801 | SPECIAL EVENTS | $592,479 |
| BRAND USA | |||||
| 1725 I STREET NW SUITE 800 | WASHINGTON | DC | 20006 | EVENT AND TRAVEL PROMOTION | $451,500 |
| SALESFORCE | |||||
| 415 MISSION STREET 3RD FLOOR | SAN FRANCISCO | CA | 94105 | CRM SYSTEM AND USER LICENSES | $152,490 |
| PARACHUTE | |||||
| 601 VAN NESS AVE SUITE E747 | SAN FRANCISCO | CA | 94102 | IT SUPPORT | $138,137 |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Cntrct Rcvd Greater Than100 K | 4 | CntrctRcvdGreaterThan100KCnt |
| Related Organizations | $9,406,259 | RelatedOrganizationsAmt |
| Government Grants | $1,013,064 | GovernmentGrantsAmt |
| Total Contributions | $10,419,323 | TotalContributionsAmt |
Program Service Revenue ProgramServiceRevenueGrp (5 entries)
| DescDesc | BusinessBusinessCd | Total Revenue ColumnTotalRevenueColumnAmt | Related Or Exempt Func IncomeRelatedOrExemptFuncIncomeAmt | Unrelated Business RevenueUnrelatedBusinessRevenueAmt |
|---|---|---|---|---|
| MEMBER CO-OP ADVERTISI | 541800 | $1,800,359 | $1,800,359 | |
| MEMBERSHIP DUES | 900099 | $1,360,138 | $1,360,138 | |
| MEMBER CO-OP PROGRAMS | 900099 | $553,780 | $553,780 | |
| MEMBER PROGRAMS | 900099 | $9,401 | $9,401 | |
| COLLATERAL MATERIALS | 900099 | $8,963 | $3,850 | $5,113 |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total Program Service Revenue | $3,732,641 | TotalProgramServiceRevenueAmt |
Investment Income InvestmentIncomeGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total Revenue Column | $231,754 | TotalRevenueColumnAmt |
| Exclusion | $231,754 | ExclusionAmt |
Royalties Revenue RoyaltiesRevenueGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total Revenue Column | $30,000 | TotalRevenueColumnAmt |
| Unrelated Business Revenue | $30,000 | UnrelatedBusinessRevenueAmt |
Other Revenue Misc OtherRevenueMiscGrp (2 entries)
| DescDesc | BusinessBusinessCd | Total Revenue ColumnTotalRevenueColumnAmt | Related Or Exempt Func IncomeRelatedOrExemptFuncIncomeAmt | Unrelated Business RevenueUnrelatedBusinessRevenueAmt |
|---|---|---|---|---|
| ADMINISTRATIVE SERVICE | 900004 | $260,375 | $260,375 | |
| ONLINE RESERVATION SYS | 900004 | $15,681 | $15,681 |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Other Revenue Total | $276,056 | OtherRevenueTotalAmt |
Total Revenue TotalRevenueGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total Revenue Column | $14,689,774 | TotalRevenueColumnAmt |
| Related Or Exempt Func Income | $3,987,903 | RelatedOrExemptFuncIncomeAmt |
| Unrelated Business Revenue | $50,794 | UnrelatedBusinessRevenueAmt |
| Exclusion | $231,754 | ExclusionAmt |
Comp Current Ofcr Directors CompCurrentOfcrDirectorsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $2,518,474 | TotalAmt |
Other Salaries And Wages OtherSalariesAndWagesGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $4,960,925 | TotalAmt |
Pension Plan Contributions PensionPlanContributionsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $677,643 | TotalAmt |
Other Employee Benefits OtherEmployeeBenefitsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $815,012 | TotalAmt |
Payroll Taxes PayrollTaxesGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $103,634 | TotalAmt |
Fees For Services Legal FeesForServicesLegalGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $72,408 | TotalAmt |
Fees For Services Accounting FeesForServicesAccountingGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $54,188 | TotalAmt |
Fees For Services Other FeesForServicesOtherGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $230,694 | TotalAmt |
Advertising AdvertisingGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $10,534,569 | TotalAmt |
Office Expenses OfficeExpensesGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $57,699 | TotalAmt |
Information Technology InformationTechnologyGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $770,412 | TotalAmt |
Occupancy OccupancyGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $1,572,568 | TotalAmt |
Travel TravelGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $882 | TotalAmt |
Depreciation Depletion DepreciationDepletionGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $710,771 | TotalAmt |
Insurance InsuranceGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $136,615 | TotalAmt |
Other Expenses OtherExpensesGrp (3 entries)
| DescDesc | TotalTotalAmt |
|---|---|
| EE RELATIONS & DEVELOPM | $91,584 |
| DUES AND SUBSCRIPTIONS | $5,790 |
| RELOCATION & ALTERATION | $994 |
All Other Expenses AllOtherExpensesGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $47,670 | TotalAmt |
Total Functional Expenses TotalFunctionalExpensesGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total | $23,362,532 | TotalAmt |
Cash Non Interest Bearing CashNonInterestBearingGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $5,006,219 | BOYAmt |
| EOY | $5,078,580 | EOYAmt |
Savings And Temp Cash Invst SavingsAndTempCashInvstGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $216,283 | BOYAmt |
| EOY | $216,283 | EOYAmt |
Accounts Receivable AccountsReceivableGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $4,631,792 | BOYAmt |
| EOY | $837,559 | EOYAmt |
Inventories For Sale Or Use InventoriesForSaleOrUseGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $59,625 | BOYAmt |
| EOY | $9,709 | EOYAmt |
Prepaid Expenses Defrd Charges PrepaidExpensesDefrdChargesGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $5,286,470 | BOYAmt |
| EOY | $370,983 | EOYAmt |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Land Bldg Equip Cost Or Other Bss | $6,777,044 | LandBldgEquipCostOrOtherBssAmt |
| Land Bldg Equip Accum Deprec | $4,985,748 | LandBldgEquipAccumDeprecAmt |
Land Bldg Equip Basis Net LandBldgEquipBasisNetGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $2,480,957 | BOYAmt |
| EOY | $1,791,296 | EOYAmt |
Investments Pub Traded Sec InvestmentsPubTradedSecGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $11,228,763 | BOYAmt |
| EOY | $11,055,274 | EOYAmt |
Investments Other Securities InvestmentsOtherSecuritiesGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| EOY | $608,583 | EOYAmt |
Other Assets Total OtherAssetsTotalGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $8,913 | BOYAmt |
| EOY | $8,615 | EOYAmt |
Total Assets TotalAssetsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $28,919,022 | BOYAmt |
| EOY | $19,976,882 | EOYAmt |
Accounts Payable Accr Expnss AccountsPayableAccrExpnssGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $3,988,444 | BOYAmt |
| EOY | $3,730,994 | EOYAmt |
Deferred Revenue DeferredRevenueGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $1,435,846 | BOYAmt |
| EOY | $878,216 | EOYAmt |
Other Liabilities OtherLiabilitiesGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $3,195,702 | BOYAmt |
| EOY | $3,227,067 | EOYAmt |
Total Liabilities TotalLiabilitiesGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $8,619,992 | BOYAmt |
| EOY | $7,836,277 | EOYAmt |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Organization Follows FASB117 | Yes (X) | OrganizationFollowsFASB117Ind |
No Donor Restriction Net Assets NoDonorRestrictionNetAssetsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $20,299,030 | BOYAmt |
| EOY | $12,140,605 | EOYAmt |
Total Net Assets Fund Balance TotalNetAssetsFundBalanceGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $20,299,030 | BOYAmt |
| EOY | $12,140,605 | EOYAmt |
Tot Liab Net Assets Fund Balance TotLiabNetAssetsFundBalanceGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| BOY | $28,919,022 | BOYAmt |
| EOY | $19,976,882 | EOYAmt |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Reconcilation Revenue Expnss | -$8,672,758 | ReconcilationRevenueExpnssAmt |
| Net Unrlzd Gains Losses Invst | $548,836 | NetUnrlzdGainsLossesInvstAmt |
| Donated Services And Use Fclts | -$34,503 | DonatedServicesAndUseFcltsAmt |
| Other Changes In Net Assets | $0 | OtherChangesInNetAssetsAmt |
| Method Of Accounting Accrual | Yes (X) | MethodOfAccountingAccrualInd |
| Accountant Compile Or Review | 0 | AccountantCompileOrReviewInd |
| FS Audited | Yes (1) | FSAuditedInd |
FS Audited Basis FSAuditedBasisGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Consolidated Basis Fincl Stmt | Yes (X) | ConsolidatedBasisFinclStmtInd |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Audit Committee | Yes (1) | AuditCommitteeInd |
| Federal Grant Audit Required | 0 | FederalGrantAuditRequiredInd |
Schedule B IRS990ScheduleB
Contributor Information ContributorInformationGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Contributor | RESTRICTED | ContributorNum |
Contributor Business Name ContributorBusinessName
| Field | Value | IRS element (for citing) |
|---|---|---|
| Business Name Line1 | RESTRICTED | BusinessNameLine1 |
Contributor US Address ContributorUSAddress
| Field | Value | IRS element (for citing) |
|---|---|---|
| Address Line1 | RESTRICTED | AddressLine1 |
| Address Line2 | RESTRICTED | AddressLine2 |
| City | RESTRICTED | City |
| State | RESTRICTED | State |
| ZIP Code | RESTRICTED | ZIPCode |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total Contributions | RESTRICTED | TotalContributionsAmt |
Schedule C IRS990ScheduleC
| Field | Value | IRS element (for citing) |
|---|---|---|
| Substantially All Dues Nonded | 0 | SubstantiallyAllDuesNondedInd |
| Only In House Lobbying | Yes (1) | OnlyInHouseLobbyingInd |
| Agree Carryover Prior Year | 0 | AgreeCarryoverPriorYearInd |
Schedule D IRS990ScheduleD
Leasehold Improvements LeaseholdImprovementsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Other Cost Or Other Basis | $3,703,986 | OtherCostOrOtherBasisAmt |
| Depreciation | $2,414,781 | DepreciationAmt |
| Book Value | $1,289,205 | BookValueAmt |
Equipment EquipmentGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Other Cost Or Other Basis | $2,945,098 | OtherCostOrOtherBasisAmt |
| Depreciation | $2,455,978 | DepreciationAmt |
| Book Value | $489,120 | BookValueAmt |
Other Land Buildings OtherLandBuildingsGrp
| Field | Value | IRS element (for citing) |
|---|---|---|
| Other Cost Or Other Basis | $127,960 | OtherCostOrOtherBasisAmt |
| Depreciation | $114,989 | DepreciationAmt |
| Book Value | $12,971 | BookValueAmt |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total Book Value Land Buildings | $1,791,296 | TotalBookValueLandBuildingsAmt |
Other Liabilities Org OtherLiabilitiesOrgGrp (2 entries)
| DescDesc | AmtAmt |
|---|---|
| DEFERRED RENT | $1,204,190 |
| DEFERRED COMPENSATION PLAN OBLIGATION | $2,022,877 |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Total Liability | $3,227,067 | TotalLiabilityAmt |
| Footnote Text | Yes (X) | FootnoteTextInd |
Supplemental Information Detail SupplementalInformationDetail
| Field | Value | IRS element (for citing) |
|---|---|---|
| Form And Line Reference | PART X, LINE 2: | FormAndLineReferenceDesc |
| Explanation | THE ASSOCIATION HAS BEEN GRANTED TAX-EXEMPT STATUS BY THE INTERNAL REVENUE SERVICE (IRS) UNDER SECTION 501(C)(6) AND THE CALIFORNIA FRANCHISE TAX BOARD UNDER SECTION 23701(E) OF THE CALIFORNIA REVENUE AND TAXATION CODE. THE FOUNDATION HAS ALSO BEEN GRANTED TAX-EXEMPT STATUS BY THE IRS UNDER SECTION 501(C)(3) AND THE CALIFORNIA FRANCHISE TAX BOARD UNDER SECTION 23701(D) OF THE CALIFORNIA REVENUE AND TAXATION CODE. ACCORDINGLY, NO PROVISION FOR INCOME TAX HAS BEEN MADE IN THE ACCOMPANYING CONSOLIDATED FINANCIAL STATEMENTS. U.S. GAAP PROVIDES DISCLOSURE GUIDANCE ABOUT POSITIONS TAKEN BY AN ENTITY IN ITS TAX RETURNS THAT MIGHT BE UNCERTAIN. MANAGEMENT HAS CONSIDERED ITS TAX POSITIONS AND DOES NOT BELIEVE THAT THE ORGANIZATION HAS ANY UNCERTAIN TAX POSITIONS THAT REQUIRE ADJUSTMENT OR DISCLOSURE IN THE CONSOLIDATED FINANCIAL STATEMENTS. THE ORGANIZATION'S RETURNS ARE SUBJECT TO EXAMINATION BY FEDERAL AND STATE TAXING AUTHORITIES, GENERALLY FOR THREE TO FOUR YEARS, RESPECTIVELY, AFTER THEY ARE FILED. | ExplanationTxt |
Schedule F IRS990ScheduleF
Account Activities Outside US AccountActivitiesOutsideUSGrp (6 entries)
| RegionRegionTxt | OfficesOfficesCnt | EmployeeEmployeeCnt | Type Of Activities ConductedTypeOfActivitiesConductedTxt | Specific Services ProvidedSpecificServicesProvidedTxt | Region Total ExpendituresRegionTotalExpendituresAmt |
|---|---|---|---|---|---|
| EAST ASIA AND THE PACIFIC | 0 | 0 | PROGRAM SERVICES | PROGRAM SERVICE EXPENSES | $518,184 |
| EUROPE (INCLUDING ICELAND & GREENLAND) | 0 | 0 | PROGRAM SERVICES | PROGRAM SERVICE EXPENSES | $178,209 |
| NORTH AMERICA | 0 | 0 | PROGRAM SERVICES | PROGRAM SERVICE EXPENSES | $9,947 |
| SOUTH AMERICA | 0 | 0 | PROGRAM SERVICES | PROGRAM SERVICE EXPENSES | $54,486 |
| SOUTH ASIA | 0 | 0 | PROGRAM SERVICES | PROGRAM SERVICE EXPENSES | $75,856 |
| CENTRAL AMERICA AND THE CARIBBEAN | 0 | 0 | PROGRAM SERVICES | PROGRAM SERVICE EXPENSES | $3,000 |
| Field | Value | IRS element (for citing) |
|---|---|---|
| Subtotal Offices | 0 | SubtotalOfficesCnt |
| Subtotal Employees | 0 | SubtotalEmployeesCnt |
| Continuation Total Office | 0 | ContinuationTotalOfficeCnt |
| Continuation Total Employee | 0 | ContinuationTotalEmployeeCnt |
| Total Office | 0 | TotalOfficeCnt |
| Total Employee | 0 | TotalEmployeeCnt |
| Subtotal Spent | $839,682 | SubtotalSpentAmt |
| Continuation Spent | $0 | ContinuationSpentAmt |
| Total Spent | $839,682 | TotalSpentAmt |
| Transfer To Foreign Corp | 0 | TransferToForeignCorpInd |
| Interest In Foreign Trust | 0 | InterestInForeignTrustInd |
| Foreign Corp Ownership | 0 | ForeignCorpOwnershipInd |
| Passive Foreign Investmest Co | 0 | PassiveForeignInvestmestCoInd |
| Foreign Partnership | 0 | ForeignPartnershipInd |
| Boycott Countries | 0 | BoycottCountriesInd |
Supplemental Information Detail SupplementalInformationDetail
| Field | Value | IRS element (for citing) |
|---|---|---|
| Form And Line Reference | PART III ACCOUNTING METHOD: | FormAndLineReferenceDesc |
Schedule J IRS990ScheduleJ
| Field | Value | IRS element (for citing) |
|---|---|---|
| Substantiation Required | Yes (1) | SubstantiationRequiredInd |
| Compensation Committee | Yes (X) | CompensationCommitteeInd |
| Form990 Of Other Organizations | Yes (X) | Form990OfOtherOrganizationsInd |
| Written Employment Contract | Yes (X) | WrittenEmploymentContractInd |
| Compensation Survey | Yes (X) | CompensationSurveyInd |
| Board Or Committee Approval | Yes (X) | BoardOrCommitteeApprovalInd |
| Severance Payment | 0 | SeverancePaymentInd |
| Supplemental Nonqual Rtr Plan | 0 | SupplementalNonqualRtrPlanInd |
| Equity Based Comp Arrngm | 0 | EquityBasedCompArrngmInd |
Rltd Org Officer Trst Key Empl RltdOrgOfficerTrstKeyEmplGrp (11 entries)
| TitleTitleTxt | Base Compensation Filing OrgBaseCompensationFilingOrgAmt | Compensation Based On Rltd OrgsCompensationBasedOnRltdOrgsAmt | Bonus Filing OrganizationBonusFilingOrganizationAmount | Bonus Related OrganizationsBonusRelatedOrganizationsAmt | Other Compensation Filing OrgOtherCompensationFilingOrgAmt | Other Compensation Rltd OrgsOtherCompensationRltdOrgsAmt | Deferred Compensation Flng OrgDeferredCompensationFlngOrgAmt | Deferred Comp Rltd OrgsDeferredCompRltdOrgsAmt | Nontaxable Benefits Filing OrgNontaxableBenefitsFilingOrgAmt | Nontaxable Benefits Rltd OrgsNontaxableBenefitsRltdOrgsAmt | Total Compensation Filing OrgTotalCompensationFilingOrgAmt | Total Compensation Rltd OrgsTotalCompensationRltdOrgsAmt | Comp Report Prior990 Filing OrgCompReportPrior990FilingOrgAmt | Comp Report Prior990 Rltd OrgsCompReportPrior990RltdOrgsAmt |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| JOSEPH D'ALESSANDRO | ||||||||||||||
| PRESIDENT/CEO | $570,160 | $0 | $116,391 | $0 | $0 | $0 | $54,850 | $0 | $53,871 | $0 | $795,272 | $0 | $0 | $0 |
| TINA WU | ||||||||||||||
| EVP, CHIEF FINANCIAL OFFICER | $263,860 | $0 | $21,538 | $0 | $0 | $0 | $39,886 | $0 | $38,022 | $0 | $363,306 | $0 | $0 | $0 |
| HOWARD PICKETT | ||||||||||||||
| EVP, CHIEF MARKETING OFFICER | $268,367 | $0 | $22,193 | $0 | $0 | $0 | $40,205 | $0 | $38,026 | $0 | $368,791 | $0 | $0 | $0 |
| EDWARD DAVID | ||||||||||||||
| EVP, CHIEF CUSTOMER OFFICER | $252,396 | $0 | $33,681 | $0 | $0 | $0 | $38,221 | $0 | $44,118 | $0 | $368,416 | $0 | $0 | $0 |
| PAUL FRENTSOS | ||||||||||||||
| EVP, COO | $254,537 | $0 | $20,088 | $0 | $0 | $0 | $38,597 | $0 | $25,060 | $0 | $338,282 | $0 | $0 | $0 |
| HUBERTUS FUNKE | ||||||||||||||
| EVP, CHIEF TOURISM OFFICER | $221,148 | $0 | $18,122 | $0 | $0 | $0 | $33,340 | $0 | $11,797 | $0 | $284,407 | $0 | $0 | $0 |
| CHRISTINA HOPEMAN | ||||||||||||||
| VP, INFO/TECH | $207,954 | $0 | $11,288 | $0 | $0 | $0 | $31,601 | $0 | $29,897 | $0 | $280,740 | $0 | $0 | $0 |
| KENLEY MOY | ||||||||||||||
| VP, NATIONAL SALES | $200,184 | $0 | $16,384 | $0 | $0 | $0 | $30,253 | $0 | $15,099 | $0 | $261,920 | $0 | $0 | $0 |
| CASSANDRA MCGOLDRICK | ||||||||||||||
| VP, PUBLIC POLICY & EXECUTIVE PROGRA | $199,161 | $0 | $11,014 | $0 | $0 | $0 | $30,189 | $0 | $29,871 | $0 | $270,235 | $0 | $0 | $0 |
| LEONIE PATRICK | ||||||||||||||
| SR. DIR, CITYWIDE SALES | $166,111 | $0 | $10,873 | $0 | $0 | $0 | $25,310 | $0 | $32,738 | $0 | $235,032 | $0 | $0 | $0 |
| LYNN BRUNI PERKINS | ||||||||||||||
| VP, GLOBAL MARKETING | $158,975 | $0 | $9,019 | $0 | $0 | $0 | $24,150 | $0 | $21,508 | $0 | $213,652 | $0 | $0 | $0 |
Schedule O IRS990ScheduleO
Supplemental Information Detail SupplementalInformationDetail (6 entries)
| Form And Line ReferenceFormAndLineReferenceDesc | ExplanationExplanationTxt |
|---|---|
| FORM 990, PART I AND PART X: | DUE TO A CHANGE IN ACCOUNTING PERIOD FROM FISCAL TO CALENDAR YEAR, AMOUNTS REPORTED IN PRIOR YEAR FOR 2019 REPRESENTS A SHORT YEAR - JULY 1, 2019 TO DECEMBER 31, 2019. |
| FORM 990, PART VI, SECTION A, LINE 6 | THE CORPORATION SHALL HAVE ONE CLASS OF MEMBERS, WITH THE SAME RIGHTS, INTERESTS AND VOTING POWER, SUCH THAT ALL MEMBERS SHALL HAVE THE SAME RIGHT TO VOTE AND TO SERVE AS OFFICERS, COMMITTEE CHAIRS AND AT-LARGE DIRECTORS. THE CORPORATION IS AUTHORIZED, HOWEVER, TO MAINTAIN TWO OR MORE MEMBERSHIP CATEGORIES, EACH OF WHICH MAY HAVE A DIFFERENT DUES STRUCTURE AND OFFER DIFFERENT BENEFITS, SO LONG AS SUCH MEMBERSHIP CATEGORIES DO NOT CONSTITUTE MORE THAN ONE CLASS OF MEMBERS AS DEFINED IN THIS PARAGRAPH AND THE CORPORATION'S RESTATED ARTICLES OF INCORPORATION. |
| FORM 990, PART VI, SECTION B, LINE 11B | THE FORM 990 IS PROVIDED ELECTRONICALLY TO THE GOVERNING BODY WITH REPORTABLE COMPENSATION AVAILABLE UPON REQUEST. |
| FORM 990, PART VI, SECTION B, LINE 12C | THE BOARD AND EXECUTIVE COMMITTEE ARE REQUIRED TO READ AND REVIEW THE ORGANIZATION'S CONFLICT-OF-INTEREST POLICY AND INDICATE THAT THEY HAVE NO CONFLICTS OR PROVIDE A LIST ANY POTENTIAL CONFLICTS. AT THE START OF EACH BOARD AND EXECUTIVE COMMITTEE MEETING, ALL MEMBERS IN ATTENDANCE ARE ASKED TO RECOGNIZE THE CONFLICT-OF-INTEREST POLICY. IF A CONFLICT ARISES THE EXPECTATION IS FOR THE BOARD MEMBER TO ABSTAIN FROM ANY VOTES OR ACTIONS WHERE THERE MAY BE A CONFLICT. |
| FORM 990, PART VI, SECTION B, LINE 15 | OFFICERS SALARIES ARE REVIEWED AND APPROVED BY THE COMPENSATION COMMITTEE. COMPENSATION OF THESE PERSONS ARE DETERMINED BY USING DATA SUCH AS COMPARABLE COMPENSATION FOR SIMILARLY QUALIFIED PERSONS IN FUNCTIONALLY COMPARABLE POSITIONS AT SIMILARLY SITUATED ORGANIZATIONS. THE ORGANIZATION KEEPS DOCUMENTATION WITH RESPECT TO THE ABOVE PROCESS. THE ANNUAL COMPENSATION REVIEW WAS LAST PERFORMED IN JANUARY 2020. |
| FORM 990, PART VI, SECTION C, LINE 19 | THE ORGANIZATION WILL PROVIDE COPIES TO ANYONE REQUESTING ONE OF THESE FORMS IN WRITING. |
Schedule R IRS990ScheduleR
Id Related Tax Exempt Org IdRelatedTaxExemptOrgGrp (2 entries)
| Address Line1USAddress/AddressLine1Txt | CityUSAddress/CityNm | State AbbreviationUSAddress/StateAbbreviationCd | ZIPUSAddress/ZIPCd | EINEIN | Primary ActivitiesPrimaryActivitiesTxt | Legal Domicile StateLegalDomicileStateCd | Exempt Code SectionExemptCodeSectionTxt | Public Charity StatusPublicCharityStatusTxt | Business Name Line1DirectControllingEntityName/BusinessNameLine1Txt | Controlled OrganizationControlledOrganizationInd |
|---|---|---|---|---|---|---|---|---|---|---|
| SAN FRANCISCO TRAVEL FOUNDATION | ||||||||||
| ONE FRONT STREET SUITE 2900 | SAN FRANCISCO | CA | 94111 | 810618666 | TO HELP PREPARE FUTURE INDUSTRY LEADERS | CA | 501(C)(3) | LINE 10 | SAN FRANCISCO TRAVEL ASSOCIATION | Yes (1) |
| SAN FRANCISCO TOURISM IMPROVEMENT DISTRICT MANAGEMENT CORP | ||||||||||
| ONE FRONT STREET SUITE 2900 | SAN FRANCISCO | CA | 94111 | 264814856 | TO ADVANCE AND PROMOTE THE HOTEL AND TOURISM INDUSTRY WITHIN SAN FRANCISCO | CA | 501(C)(6) | 0 | ||
| Field | Value | IRS element (for citing) |
|---|---|---|
| Receipt Of Int Annts Rnts Rylts | 0 | ReceiptOfIntAnntsRntsRyltsInd |
| Gift Grnt Or Cap Contri To Oth Org | 0 | GiftGrntOrCapContriToOthOrgInd |
| Gift Grnt Cap Contri From Oth Org | 0 | GiftGrntCapContriFromOthOrgInd |
| Loans Or Guarantees To Other Org | 0 | LoansOrGuaranteesToOtherOrgInd |
| Loans Or Guarantees From Oth Org | 0 | LoansOrGuaranteesFromOthOrgInd |
| Div Related Organization | 0 | DivRelatedOrganizationInd |
| Asset Sale To Other Org | 0 | AssetSaleToOtherOrgInd |
| Asset Purchase From Other Org | 0 | AssetPurchaseFromOtherOrgInd |
| Asset Exchange | 0 | AssetExchangeInd |
| Rental Of Facilities To Oth Org | 0 | RentalOfFacilitiesToOthOrgInd |
| Rental Of Fclts From Oth Org | 0 | RentalOfFcltsFromOthOrgInd |
| Perform Of Services For Oth Org | Yes (1) | PerformOfServicesForOthOrgInd |
| Perform Of Services By Other Org | 0 | PerformOfServicesByOtherOrgInd |
| Sharing Of Facilities | Yes (1) | SharingOfFacilitiesInd |
| Paid Employees Sharing | Yes (1) | PaidEmployeesSharingInd |
| Reimbursement Paid To Other Org | 0 | ReimbursementPaidToOtherOrgInd |
| Reimbursement Paid By Other Org | 0 | ReimbursementPaidByOtherOrgInd |
| Transfer To Other Org | 0 | TransferToOtherOrgInd |
| Transfer From Other Org | 0 | TransferFromOtherOrgInd |