STRATEGY STUDIO / NONPROFIT PEOPLE SEARCH

WEST HOLLYWOOD MARKETING CORPORATION: Form 990, tax year 2019

View the entire original 990 at ProPublica ↗

Organization
WEST HOLLYWOOD MARKETING CORPORATION (EIN 95-4073633)
Tax period
2019-07-01 to 2020-06-30
Filed
2021-05-03
IRS object ID
202131239349300828
Schema version
2019v5.2
Source
Download XML · Original 990 at ProPublica

Every field in the e-filed return. Faint text is the IRS element name, for citing.

Return header ReturnHeader

FieldValueIRS element (for citing)
Return2021-05-03T11:26:43-05:00ReturnTs
Tax Period End2020-06-30TaxPeriodEndDt

Preparer Firm PreparerFirmGrp

FieldValueIRS element (for citing)
Preparer Firm EIN410746749PreparerFirmEIN

Preparer Firm Name PreparerFirmName

FieldValueIRS element (for citing)
Business Name Line1CLIFTONLARSONALLEN LLPBusinessNameLine1Txt

Preparer US Address PreparerUSAddress

FieldValueIRS element (for citing)
Address Line11925 CENTURY PARK E 16TH FLOORAddressLine1Txt
CityLOS ANGELESCityNm
State AbbreviationCAStateAbbreviationCd
ZIP90067ZIPCd
FieldValueIRS element (for citing)
Return Type990ReturnTypeCd
Tax Period Begin2019-07-01TaxPeriodBeginDt

Filer Filer

FieldValueIRS element (for citing)
EIN954073633EIN

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1WEST HOLLYWOOD MARKETING CORPBusinessNameLine1Txt
FieldValueIRS element (for citing)
Business Name ControlWESTBusinessNameControlTxt
Phone3102892525PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line11017 N LA CIENEGA BLVD NO 400AddressLine1Txt
CityWEST HOLLYWOODCityNm
State AbbreviationCAStateAbbreviationCd
ZIP90069ZIPCd

Business Officer BusinessOfficerGrp

FieldValueIRS element (for citing)
PersonTOM KIELYPersonNm
Person TitlePRESIDENTPersonTitleTxt
Phone3102892525PhoneNum
Signature2021-04-30SignatureDt
Discuss With Paid PreparerYes (1)DiscussWithPaidPreparerInd

Preparer Person PreparerPersonGrp

FieldValueIRS element (for citing)
Preparer PersonKALINA GRAYSONPreparerPersonNm
PTINP01685489PTIN
Phone3102732501PhoneNum
Preparation2021-04-27PreparationDt
FieldValueIRS element (for citing)
Tax2019TaxYr
Build TS2022-09-23 18:48:47ZBuildTS

Form 990 IRS990

Doing Business As Name DoingBusinessAsName

FieldValueIRS element (for citing)
Business Name Line1VISIT WEST HOLLYWOODBusinessNameLine1Txt
FieldValueIRS element (for citing)
Principal OfficerTOM KIELYPrincipalOfficerNm

US Address USAddress

FieldValueIRS element (for citing)
Address Line11017 N LA CIENEGA BLVD NO 400AddressLine1Txt
CityWEST HOLLYWOODCityNm
State AbbreviationCAStateAbbreviationCd
ZIP90069ZIPCd
FieldValueIRS element (for citing)
Gross Receipts$5,372,480GrossReceiptsAmt
Group Return For Affiliates0GroupReturnForAffiliatesInd
Organization501cYes (X)Organization501cInd
Website AddressWWW.VISITWESTHOLLYWOOD.COMWebsiteAddressTxt
Type Of Organization CorpYes (X)TypeOfOrganizationCorpInd
Formation1986FormationYr
Legal Domicile StateCALegalDomicileStateCd
Activity Or MissionPROMOTE AND MARKET THE CITY OF WEST HOLLYWOOD AND ITS BUSINESSES.ActivityOrMissionDesc
Voting Members Governing Body15VotingMembersGoverningBodyCnt
Voting Members Independent15VotingMembersIndependentCnt
Total Employee15TotalEmployeeCnt
Total Volunteers15TotalVolunteersCnt
Total Gross UBI$0TotalGrossUBIAmt
Net Unrelated Bus Txbl Incm$0NetUnrelatedBusTxblIncmAmt
PY Contributions Grants$6,681,327PYContributionsGrantsAmt
CY Contributions Grants$5,158,711CYContributionsGrantsAmt
PY Program Service Revenue$400,267PYProgramServiceRevenueAmt
CY Program Service Revenue$204,382CYProgramServiceRevenueAmt
PY Investment Income$17,276PYInvestmentIncomeAmt
CY Investment Income$4,473CYInvestmentIncomeAmt
PY Other Revenue$0PYOtherRevenueAmt
CY Other Revenue$4,914CYOtherRevenueAmt
PY Total Revenue$7,098,870PYTotalRevenueAmt
CY Total Revenue$5,372,480CYTotalRevenueAmt
PY Grants And Similar Paid$0PYGrantsAndSimilarPaidAmt
CY Grants And Similar Paid$0CYGrantsAndSimilarPaidAmt
PY Benefits Paid To Members$0PYBenefitsPaidToMembersAmt
CY Benefits Paid To Members$0CYBenefitsPaidToMembersAmt
PY Salaries Comp Emp Bnft Paid$1,902,060PYSalariesCompEmpBnftPaidAmt
CY Salaries Comp Emp Bnft Paid$1,736,171CYSalariesCompEmpBnftPaidAmt
PY Total Prof Fndrsng Expns$0PYTotalProfFndrsngExpnsAmt
CY Total Prof Fndrsng Expns$0CYTotalProfFndrsngExpnsAmt
CY Total Fundraising Expense$0CYTotalFundraisingExpenseAmt
PY Other Expenses$6,076,835PYOtherExpensesAmt
CY Other Expenses$3,773,248CYOtherExpensesAmt
PY Total Expenses$7,978,895PYTotalExpensesAmt
CY Total Expenses$5,509,419CYTotalExpensesAmt
PY Revenues Less Expenses-$880,025PYRevenuesLessExpensesAmt
CY Revenues Less Expenses-$136,939CYRevenuesLessExpensesAmt
Total Assets BOY$2,330,526TotalAssetsBOYAmt
Total Assets EOY$2,299,802TotalAssetsEOYAmt
Total Liabilities BOY$991,618TotalLiabilitiesBOYAmt
Total Liabilities EOY$1,097,833TotalLiabilitiesEOYAmt
Net Assets Or Fund Balances BOY$1,338,908NetAssetsOrFundBalancesBOYAmt
Net Assets Or Fund Balances EOY$1,201,969NetAssetsOrFundBalancesEOYAmt
MissionTO PROMOTE AND MARKET THE CITY OF WEST HOLLYWOOD AND IT'S MAJOR INDUSTRIES AND TO SUPPORT THE CITY'S VISITOR ECONOMY BY RAISING AWARENESS AND CREATING DEMAND.MissionDesc
Significant New Program Srvc0SignificantNewProgramSrvcInd
Significant Change0SignificantChangeInd
DescSUPPORTED, DESIGNED AND IMPLEMENTED PROGRAMS AND ACTIVITIES TO STIMULATE, FOSTER, AND IMPROVE THE ECOMONIC VITALITY OF THE CITY OF WEST HOLLYWOOD.Desc

Prog Srvc Accom Acty2 ProgSrvcAccomActy2Grp

FieldValueIRS element (for citing)
DescPROMOTED VISITOR ATTRACTIONS AND TOURISM.Desc

Prog Srvc Accom Acty3 ProgSrvcAccomActy3Grp

FieldValueIRS element (for citing)
DescASSISTED IN ESTABLISHING AND MAINTAINING WEST HOLLYWOOD AS A STABLE AND CREATIVE DIVERSE CITY.Desc
FieldValueIRS element (for citing)
Described In Section501c30DescribedInSection501c3Ind
Schedule B RequiredYes (1)ScheduleBRequiredInd
Political Campaign Acty0PoliticalCampaignActyInd
Subject To Proxy Tax0SubjectToProxyTaxInd
Donor Advised Fund0DonorAdvisedFundInd
Conservation Easements0ConservationEasementsInd
Collections Of Art0CollectionsOfArtInd
Credit Counseling0CreditCounselingInd
Donor Rstr Or Quasi Endowments0DonorRstrOrQuasiEndowmentsInd
Report Land Building EquipmentYes (1)ReportLandBuildingEquipmentInd
Report Investments Other Sec0ReportInvestmentsOtherSecInd
Report Program Related Invst0ReportProgramRelatedInvstInd
Report Other Assets0ReportOtherAssetsInd
Report Other LiabilitiesYes (1)ReportOtherLiabilitiesInd
Include FIN48 Footnote0IncludeFIN48FootnoteInd
Independent Audit Fincl StmtYes (1)IndependentAuditFinclStmtInd
Consolidated Audit Fincl Stmt0ConsolidatedAuditFinclStmtInd
School Operating0SchoolOperatingInd
Foreign Office0ForeignOfficeInd
Foreign Activities0ForeignActivitiesInd
More Than5000 K To Org0MoreThan5000KToOrgInd
More Than5000 K To Individuals0MoreThan5000KToIndividualsInd
Professional Fundraising0ProfessionalFundraisingInd
Fundraising Activities0FundraisingActivitiesInd
Gaming Activities0GamingActivitiesInd
Operate Hospital0OperateHospitalInd
Grants To Organizations0GrantsToOrganizationsInd
Grants To Individuals0GrantsToIndividualsInd
Schedule J RequiredYes (1)ScheduleJRequiredInd
Tax Exempt Bonds0TaxExemptBondsInd
Loan Outstanding0LoanOutstandingInd
Grant To Related Person0GrantToRelatedPersonInd
Business Rln With Org Mem0BusinessRlnWithOrgMemInd
Business Rln With Fam Mem0BusinessRlnWithFamMemInd
Business Rln With35 Ctrl Ent0BusinessRlnWith35CtrlEntInd
Deductible Non Cash Contri0DeductibleNonCashContriInd
Deductible Art Contribution0DeductibleArtContributionInd
Terminate Operations0TerminateOperationsInd
Partial Liquidation0PartialLiquidationInd
Disregarded Entity0DisregardedEntityInd
Related Entity0RelatedEntityInd
Related Organization Ctrl Ent0RelatedOrganizationCtrlEntInd
Activities Conducted Prtshp0ActivitiesConductedPrtshpInd
Schedule O RequiredYes (1)ScheduleORequiredInd
IRP Document66IRPDocumentCnt
IRP Document W2 G0IRPDocumentW2GCnt
Backup Wthld ComplianceYes (1)BackupWthldComplianceInd
Employee15EmployeeCnt
Employment Tax Returns FiledYes (1)EmploymentTaxReturnsFiledInd
Unrelated Bus Incm Over Limit0UnrelatedBusIncmOverLimitInd
Foreign Financial Account0ForeignFinancialAccountInd
Prohibited Tax Shelter Trans0ProhibitedTaxShelterTransInd
Taxable Party Notification0TaxablePartyNotificationInd
Nondeductible Contributions0NondeductibleContributionsInd
Indoor Tanning Services0IndoorTanningServicesInd
Subj To Tax Rmnrtn Ex Prcht Pymt0SubjToTaxRmnrtnExPrchtPymtInd
Subject To Excs Tax Net Invst Inc0SubjectToExcsTaxNetInvstIncInd
Info In Schedule O Part VIYes (X)InfoInScheduleOPartVIInd
Governing Body Voting Members15GoverningBodyVotingMembersCnt
Independent Voting Member15IndependentVotingMemberCnt
Family Or Business Rln0FamilyOrBusinessRlnInd
Delegation Of Mgmt Duties0DelegationOfMgmtDutiesInd
Change To Org Documents0ChangeToOrgDocumentsInd
Material Diversion Or Misuse0MaterialDiversionOrMisuseInd
Members Or Stockholders0MembersOrStockholdersInd
Election Of Board MembersYes (1)ElectionOfBoardMembersInd
Decisions Subject To Approva0DecisionsSubjectToApprovaInd
Minutes Of Governing BodyYes (1)MinutesOfGoverningBodyInd
Minutes Of CommitteesYes (1)MinutesOfCommitteesInd
Officer Mailing Address0OfficerMailingAddressInd
Local Chapters0LocalChaptersInd
Form990 Provided To Gvrn BodyYes (1)Form990ProvidedToGvrnBodyInd
Conflict Of Interest PolicyYes (1)ConflictOfInterestPolicyInd
Annual Disclosure Covered PrsnYes (1)AnnualDisclosureCoveredPrsnInd
Regular Monitoring EnfrcYes (1)RegularMonitoringEnfrcInd
Whistleblower PolicyYes (1)WhistleblowerPolicyInd
Document Retention PolicyYes (1)DocumentRetentionPolicyInd
Compensation Process CEO0CompensationProcessCEOInd
Compensation Process Other0CompensationProcessOtherInd
Investment In Joint Venture0InvestmentInJointVentureInd
Upon RequestYes (X)UponRequestInd

Books In Care Of Detail BooksInCareOfDetail

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1VICKI HEITLANDBusinessNameLine1Txt
FieldValueIRS element (for citing)
Phone3102892525PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line11017 N LA CIENEGA BLVD NO 400AddressLine1Txt
CityWEST HOLLYWOODCityNm
State AbbreviationCAStateAbbreviationCd
ZIP90069ZIPCd

Form990 Part VII Section A Form990PartVIISectionAGrp (21 entries)

TitleTitleTxtAverage Hours Per WeekAverageHoursPerWeekRtIndividual Trustee Or DirectorIndividualTrusteeOrDirectorIndOfficerOfficerIndReportable Comp From OrgReportableCompFromOrgAmtReportable Comp From Rltd OrgReportableCompFromRltdOrgAmtOther CompensationOtherCompensationAmtHighest Compensated EmployeeHighestCompensatedEmployeeInd
NORBERT RELECKER
CHAIR1.00Yes (X)Yes (X)$0$0$0
MARK E LEHMAN
VICE-CHAIRPERSON1.00Yes (X)Yes (X)$0$0$0
NICK RIMEDIO
TREASURER1.00Yes (X)Yes (X)$0$0$0
BILL KARPIAK
SECRETARY1.00Yes (X)Yes (X)$0$0$0
ALLISON SAMEK
DIRECTOR1.00Yes (X)$0$0$0
BERT SENECA
DIRECTOR1.00Yes (X)$0$0$0
CHRIS BONBRIGHT
DIRECTOR1.00Yes (X)$0$0$0
DAVID COMBES
DIRECTOR1.00Yes (X)$0$0$0
DAVID MILLER
DIRECTOR1.00Yes (X)$0$0$0
JAMIE ADLER
DIRECTOR1.00Yes (X)$0$0$0
JEFF KULEK
DIRECTOR1.00Yes (X)$0$0$0
LEE MAEN
DIRECTOR1.00Yes (X)$0$0$0
NATE HARDESTY
DIRECTOR1.00Yes (X)$0$0$0
ROD GRUENDYKE
DIRECTOR1.00Yes (X)$0$0$0
TROY PADE
DIRECTOR1.00Yes (X)$0$0$0
TOM KIELY
PRESIDENT & CEO40.00Yes (X)$323,860$0$46,954
VICKI HEITLAND
VP, ADMINISTRATION40.00Yes (X)$181,350$0$37,558
SEAN KELIIHOLOKAI
VP, BUS. DEVELOPMENT40.00Yes (X)$168,380$0$20,674
PAUL GARCIA
VP, GLOBAL COMMUNICATIONS40.00Yes (X)$94,896$0$10,862
JEFF MORRIS
CHIEF MARKETING OFFICER40.00Yes (X)$263,250$0$35,115
SETH CHALMERS
DIR, DIGITAL MARKETING40.00$150,870$0$19,580Yes (X)
FieldValueIRS element (for citing)
Total Reportable Comp From Org$1,182,606TotalReportableCompFromOrgAmt
Tot Reportable Comp Rltd Org$0TotReportableCompRltdOrgAmt
Total Other Compensation$170,743TotalOtherCompensationAmt
Indiv Rcvd Greater Than100 K5IndivRcvdGreaterThan100KCnt
Former Ofcr Employees Listed0FormerOfcrEmployeesListedInd
Total Comp Greater Than150 KYes (1)TotalCompGreaterThan150KInd
Compensation From Other Srcs0CompensationFromOtherSrcsInd

Contractor Compensation ContractorCompensationGrp (5 entries)

Address Line1ContractorAddress/USAddress/AddressLine1TxtCityContractorAddress/USAddress/CityNmState AbbreviationContractorAddress/USAddress/StateAbbreviationCdZIPContractorAddress/USAddress/ZIPCdServicesServicesDescCompensationCompensationAmtAddress Line1ContractorAddress/ForeignAddress/AddressLine1TxtCityContractorAddress/ForeignAddress/CityNmCountryContractorAddress/ForeignAddress/CountryCdForeign PostalContractorAddress/ForeignAddress/ForeignPostalCd
MEDIAOCEAN LLC
PO BOX 28139NEW YORKNY10087MARKETING$531,532
SYNERGY GLOBAL ENTERTAINMENT INC
26052 MERIT CIRCLE STE 107LAGUNA HILLSCA92653MARKETING$377,065
GOOGLE INC
1600 AMPHITHEATRE PARKWAYMOUNTAIN VIEWCA94043MARKETING$234,811
GATE 7 PTY LTD
MARKETING$230,205LEVEL 1 97 ROSE STREETCHIPPENDALEASNSW 2008
LOS ANGELES TOURISM & CONVENTION BOARD
333 S HOPE STREET18TH FLLOS ANGELESCA90071MARKETING$220,000
FieldValueIRS element (for citing)
Cntrct Rcvd Greater Than100 K5CntrctRcvdGreaterThan100KCnt
Government Grants$5,158,711GovernmentGrantsAmt
Total Contributions$5,158,711TotalContributionsAmt

Program Service Revenue ProgramServiceRevenueGrp

FieldValueIRS element (for citing)
DescMISCELLANEOUSDesc
Business900099BusinessCd
Total Revenue Column$204,382TotalRevenueColumnAmt
Related Or Exempt Func Income$204,382RelatedOrExemptFuncIncomeAmt
FieldValueIRS element (for citing)
Total Program Service Revenue$204,382TotalProgramServiceRevenueAmt

Investment Income InvestmentIncomeGrp

FieldValueIRS element (for citing)
Total Revenue Column$4,473TotalRevenueColumnAmt
Exclusion$4,473ExclusionAmt

Other Revenue Misc OtherRevenueMiscGrp

FieldValueIRS element (for citing)
DescTAX REFUNDDesc
Business900099BusinessCd
Total Revenue Column$4,914TotalRevenueColumnAmt
Related Or Exempt Func Income$4,914RelatedOrExemptFuncIncomeAmt
FieldValueIRS element (for citing)
Other Revenue Total$4,914OtherRevenueTotalAmt

Total Revenue TotalRevenueGrp

FieldValueIRS element (for citing)
Total Revenue Column$5,372,480TotalRevenueColumnAmt
Related Or Exempt Func Income$209,296RelatedOrExemptFuncIncomeAmt
Unrelated Business Revenue$0UnrelatedBusinessRevenueAmt
Exclusion$4,473ExclusionAmt

Comp Current Ofcr Directors CompCurrentOfcrDirectorsGrp

FieldValueIRS element (for citing)
Total$1,076,985TotalAmt

Other Salaries And Wages OtherSalariesAndWagesGrp

FieldValueIRS element (for citing)
Total$496,545TotalAmt

Pension Plan Contributions PensionPlanContributionsGrp

FieldValueIRS element (for citing)
Total$34,334TotalAmt

Other Employee Benefits OtherEmployeeBenefitsGrp

FieldValueIRS element (for citing)
Total$36,440TotalAmt

Payroll Taxes PayrollTaxesGrp

FieldValueIRS element (for citing)
Total$91,867TotalAmt

Fees For Services Legal FeesForServicesLegalGrp

FieldValueIRS element (for citing)
Total$4,925TotalAmt

Fees For Services Accounting FeesForServicesAccountingGrp

FieldValueIRS element (for citing)
Total$70,723TotalAmt

Fees For Services Other FeesForServicesOtherGrp

FieldValueIRS element (for citing)
Total$137,840TotalAmt

Office Expenses OfficeExpensesGrp

FieldValueIRS element (for citing)
Total$70,476TotalAmt

Information Technology InformationTechnologyGrp

FieldValueIRS element (for citing)
Total$497,863TotalAmt

Occupancy OccupancyGrp

FieldValueIRS element (for citing)
Total$267,382TotalAmt

Travel TravelGrp

FieldValueIRS element (for citing)
Total$73,904TotalAmt

Conferences Meetings ConferencesMeetingsGrp

FieldValueIRS element (for citing)
Total$28,199TotalAmt

Interest InterestGrp

FieldValueIRS element (for citing)
Total$4,399TotalAmt

Depreciation Depletion DepreciationDepletionGrp

FieldValueIRS element (for citing)
Total$28,171TotalAmt

Insurance InsuranceGrp

FieldValueIRS element (for citing)
Total$18,374TotalAmt

Other Expenses OtherExpensesGrp (4 entries)

DescDescTotalTotalAmt
BUSINESS DEVELOPMENT$1,138,906
MEDIA COMMUNICATIONS$668,179
MARKETING$308,518
SPONSORSHIPS$196,755

All Other Expenses AllOtherExpensesGrp

FieldValueIRS element (for citing)
Total$258,634TotalAmt

Total Functional Expenses TotalFunctionalExpensesGrp

FieldValueIRS element (for citing)
Total$5,509,419TotalAmt

Cash Non Interest Bearing CashNonInterestBearingGrp

FieldValueIRS element (for citing)
BOY$122,670BOYAmt
EOY$1,313,953EOYAmt

Savings And Temp Cash Invst SavingsAndTempCashInvstGrp

FieldValueIRS element (for citing)
BOY$761,146BOYAmt
EOY$662,850EOYAmt

Accounts Receivable AccountsReceivableGrp

FieldValueIRS element (for citing)
BOY$1,226,881BOYAmt
EOY$170,764EOYAmt

Prepaid Expenses Defrd Charges PrepaidExpensesDefrdChargesGrp

FieldValueIRS element (for citing)
BOY$94,702BOYAmt
EOY$40,595EOYAmt
FieldValueIRS element (for citing)
Land Bldg Equip Cost Or Other Bss$196,953LandBldgEquipCostOrOtherBssAmt
Land Bldg Equip Accum Deprec$89,673LandBldgEquipAccumDeprecAmt

Land Bldg Equip Basis Net LandBldgEquipBasisNetGrp

FieldValueIRS element (for citing)
BOY$120,767BOYAmt
EOY$107,280EOYAmt

Other Assets Total OtherAssetsTotalGrp

FieldValueIRS element (for citing)
BOY$4,360BOYAmt
EOY$4,360EOYAmt

Total Assets TotalAssetsGrp

FieldValueIRS element (for citing)
BOY$2,330,526BOYAmt
EOY$2,299,802EOYAmt

Accounts Payable Accr Expnss AccountsPayableAccrExpnssGrp

FieldValueIRS element (for citing)
BOY$478,377BOYAmt
EOY$714,034EOYAmt

Grants Payable GrantsPayableGrp

FieldValueIRS element (for citing)
BOY$47,534BOYAmt
EOY$0EOYAmt

Deferred Revenue DeferredRevenueGrp

FieldValueIRS element (for citing)
BOY$295,807BOYAmt
EOY$4,770EOYAmt

Mortg Notes Pybl Scrd Invst Prop MortgNotesPyblScrdInvstPropGrp

FieldValueIRS element (for citing)
BOY$35,077BOYAmt
EOY$28,754EOYAmt

Other Liabilities OtherLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$134,823BOYAmt
EOY$350,275EOYAmt

Total Liabilities TotalLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$991,618BOYAmt
EOY$1,097,833EOYAmt
FieldValueIRS element (for citing)
Organization Follows FASB117Yes (X)OrganizationFollowsFASB117Ind

No Donor Restriction Net Assets NoDonorRestrictionNetAssetsGrp

FieldValueIRS element (for citing)
BOY$1,338,908BOYAmt
EOY$1,201,969EOYAmt

Total Net Assets Fund Balance TotalNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$1,338,908BOYAmt
EOY$1,201,969EOYAmt

Tot Liab Net Assets Fund Balance TotLiabNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$2,330,526BOYAmt
EOY$2,299,802EOYAmt
FieldValueIRS element (for citing)
Reconcilation Revenue Expnss-$136,939ReconcilationRevenueExpnssAmt
Other Changes In Net Assets$0OtherChangesInNetAssetsAmt
Info In Schedule O Part XIIYes (X)InfoInScheduleOPartXIIInd
Method Of Accounting AccrualYes (X)MethodOfAccountingAccrualInd
Accountant Compile Or Review0AccountantCompileOrReviewInd
FS AuditedYes (1)FSAuditedInd

FS Audited Basis FSAuditedBasisGrp

FieldValueIRS element (for citing)
Separate Basis Fincl StmtYes (X)SeparateBasisFinclStmtInd
FieldValueIRS element (for citing)
Audit CommitteeYes (1)AuditCommitteeInd
Federal Grant Audit Required0FederalGrantAuditRequiredInd

Schedule B IRS990ScheduleB

Contributor Information ContributorInformationGrp

FieldValueIRS element (for citing)
ContributorRESTRICTEDContributorNum

Contributor Business Name ContributorBusinessName

FieldValueIRS element (for citing)
Business Name Line1RESTRICTEDBusinessNameLine1

Contributor US Address ContributorUSAddress

FieldValueIRS element (for citing)
Address Line1RESTRICTEDAddressLine1
Address Line2RESTRICTEDAddressLine2
CityRESTRICTEDCity
StateRESTRICTEDState
ZIP CodeRESTRICTEDZIPCode
FieldValueIRS element (for citing)
Total ContributionsRESTRICTEDTotalContributionsAmt

Schedule D IRS990ScheduleD

Buildings BuildingsGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$36,400OtherCostOrOtherBasisAmt
Depreciation$7,882DepreciationAmt
Book Value$28,518BookValueAmt

Equipment EquipmentGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$160,553OtherCostOrOtherBasisAmt
Depreciation$81,791DepreciationAmt
Book Value$78,762BookValueAmt
FieldValueIRS element (for citing)
Total Book Value Land Buildings$107,280TotalBookValueLandBuildingsAmt

Other Liabilities Org OtherLiabilitiesOrgGrp (2 entries)

DescDescAmtAmt
DEFERRED LEASE INCENTIVE$150,275
ADVANCE FROM CITY OF WEST HOLLYWOOD$200,000
FieldValueIRS element (for citing)
Total Liability$350,275TotalLiabilityAmt
Total Rev Etc Audited Fincl Stmt$5,372,480TotalRevEtcAuditedFinclStmtAmt
Revenue Not Reported$0RevenueNotReportedAmt
Revenue Subtotal$5,372,480RevenueSubtotalAmt
Revenue Not Reported Fincl Stmt$0RevenueNotReportedFinclStmtAmt
Total Revenue Per Form990$5,372,480TotalRevenuePerForm990Amt
Tot Expns Etc Audited Fincl Stmt$5,509,419TotExpnsEtcAuditedFinclStmtAmt
Expenses Not Reported$0ExpensesNotReportedAmt
Expenses Subtotal$5,509,419ExpensesSubtotalAmt
Expenses Not Rpt Fincl Stmt$0ExpensesNotRptFinclStmtAmt
Total Expenses Per Form990$5,509,419TotalExpensesPerForm990Amt

Schedule J IRS990ScheduleJ

FieldValueIRS element (for citing)
Compensation CommitteeYes (X)CompensationCommitteeInd
Written Employment ContractYes (X)WrittenEmploymentContractInd
Board Or Committee ApprovalYes (X)BoardOrCommitteeApprovalInd
Severance Payment0SeverancePaymentInd
Supplemental Nonqual Rtr Plan0SupplementalNonqualRtrPlanInd
Equity Based Comp Arrngm0EquityBasedCompArrngmInd

Rltd Org Officer Trst Key Empl RltdOrgOfficerTrstKeyEmplGrp (5 entries)

TitleTitleTxtBase Compensation Filing OrgBaseCompensationFilingOrgAmtCompensation Based On Rltd OrgsCompensationBasedOnRltdOrgsAmtBonus Filing OrganizationBonusFilingOrganizationAmountBonus Related OrganizationsBonusRelatedOrganizationsAmtOther Compensation Filing OrgOtherCompensationFilingOrgAmtOther Compensation Rltd OrgsOtherCompensationRltdOrgsAmtDeferred Compensation Flng OrgDeferredCompensationFlngOrgAmtDeferred Comp Rltd OrgsDeferredCompRltdOrgsAmtNontaxable Benefits Filing OrgNontaxableBenefitsFilingOrgAmtNontaxable Benefits Rltd OrgsNontaxableBenefitsRltdOrgsAmtTotal Compensation Filing OrgTotalCompensationFilingOrgAmtTotal Compensation Rltd OrgsTotalCompensationRltdOrgsAmtComp Report Prior990 Filing OrgCompReportPrior990FilingOrgAmtComp Report Prior990 Rltd OrgsCompReportPrior990RltdOrgsAmt
TOM KIELY
PRESIDENT & CEO$282,516$0$41,344$0$0$0$23,842$0$23,112$0$370,814$0$0$0
VICKI HEITLAND
VP, ADMINISTRATION$158,100$0$23,250$0$0$0$21,251$0$16,307$0$218,908$0$0$0
SEAN KELIIHOLOKAI
VP, BUS. DEVELOPMENT$146,600$0$21,780$0$0$0$12,381$0$8,293$0$189,054$0$0$0
JEFF MORRIS
CHIEF MARKETING OFFICER$229,500$0$33,750$0$0$0$19,373$0$15,742$0$298,365$0$0$0
SETH CHALMERS
DIR, DIGITAL MARKETING$137,350$0$13,520$0$0$0$11,393$0$8,187$0$170,450$0$0$0

Schedule O IRS990ScheduleO

Supplemental Information Detail SupplementalInformationDetail (6 entries)

Form And Line ReferenceFormAndLineReferenceDescExplanationExplanationTxt
FORM 990, PART VI, SECTION A, LINE 7ATHE ORGANIZATION HAS VOTING MEMBERS WHO ELECT THE BOARD.
FORM 990, PART VI, SECTION B, LINE 11BPRESIDENT REVIEWS THE FORM 990 AND THEN SIGNS IT.
FORM 990, PART VI, SECTION B, LINE 12CALL MEMBERS EXECUTE A "CONFLICT OF INTEREST" DISCLOSURE STATEMENT WHEN FIRST APPOINTED TO THE BOARD AND ANNUALLY THEREAFTER.
FORM 990, PART VI, SECTION C, LINE 18THE ORGANIZATION MAKES ITS GOVERNING DOCUMENTS AND FINANCIAL STATEMENTS AVAILABLE TO THE PUBLIC UPON REQUEST.
FORM 990, PART VI, SECTION C, LINE 19THE ORGANIZATION'S GOVERNING DOCUMENTS, FINANCIAL STATEMENTS, FORM 1023 AND FORM 990 ARE AVAILABLE IN THE OFFICE AT ANY TIME.
FORM 990, PART XI, LINE 2C:THE PROCESS OF SELECTING AN AUDITOR AND OVERSIGHT OF THE AUDIT HAS NOT CHANGED FROM THE PRIOR YEAR.