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CREDIT UNION NATIONAL ASSOCIATION INC: Form 990, tax year 2024

View the entire original 990 at ProPublica ↗

Organization
CREDIT UNION NATIONAL ASSOCIATION INC (EIN 23-7065623)
Tax period
2024-01-01 to 2024-12-31
Filed
2025-11-14
IRS object ID
202523189349309367
Schema version
2024v5.2
Source
Download XML · Original 990 at ProPublica

Every field in the e-filed return. Faint text is the IRS element name, for citing.

Return header ReturnHeader

FieldValueIRS element (for citing)
Return2025-11-14T13:22:54-06:00ReturnTs
Tax Period End2024-12-31TaxPeriodEndDt

Preparer Firm PreparerFirmGrp

FieldValueIRS element (for citing)
Preparer Firm EIN390859910PreparerFirmEIN

Preparer Firm Name PreparerFirmName

FieldValueIRS element (for citing)
Business Name Line1BAKER TILLY ADVISORY GROUP LPBusinessNameLine1Txt

Preparer US Address PreparerUSAddress

FieldValueIRS element (for citing)
Address Line1790 N WATER ST SUITE 2000AddressLine1Txt
CityMILWAUKEECityNm
State AbbreviationWIStateAbbreviationCd
ZIP53023ZIPCd
FieldValueIRS element (for citing)
Return Type990ReturnTypeCd
Tax Period Begin2024-01-01TaxPeriodBeginDt

Filer Filer

FieldValueIRS element (for citing)
EIN237065623EIN

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1CREDIT UNION NATIONAL ASSOCIATION INCBusinessNameLine1Txt
FieldValueIRS element (for citing)
Business Name ControlCREDBusinessNameControlTxt
Phone8003569655PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line199 M STREET SE 300AddressLine1Txt
CityWASHINGTONCityNm
State AbbreviationDCStateAbbreviationCd
ZIP20003ZIPCd

Business Officer BusinessOfficerGrp

FieldValueIRS element (for citing)
PersonEDDIE RIVERAPersonNm
Person TitleCFOPersonTitleTxt
Phone6082314371PhoneNum
Signature2025-11-13SignatureDt
Discuss With Paid PreparerYes (1)DiscussWithPaidPreparerInd
FieldValueIRS element (for citing)
IRS Responsible Prty Info CurrYes (1)IRSResponsiblePrtyInfoCurrInd

Preparer Person PreparerPersonGrp

FieldValueIRS element (for citing)
Preparer PersonSHELBY NETZPreparerPersonNm
PTINP01405265PTIN
Phone4147775500PhoneNum
Preparation2025-11-13PreparationDt
FieldValueIRS element (for citing)
Tax2024TaxYr
Build TS2025-03-06 01:10:19ZBuildTS

Form 990 IRS990

Doing Business As Name DoingBusinessAsName

FieldValueIRS element (for citing)
Business Name Line1AMERICA'S CREDIT UNIONSBusinessNameLine1Txt
FieldValueIRS element (for citing)
Principal OfficerJIM NUSSLEPrincipalOfficerNm

US Address USAddress

FieldValueIRS element (for citing)
Address Line199 M STREET SE 300AddressLine1Txt
CityWASHINGTONCityNm
State AbbreviationDCStateAbbreviationCd
ZIP20003ZIPCd
FieldValueIRS element (for citing)
Gross Receipts$125,297,432GrossReceiptsAmt
Group Return For Affiliates0GroupReturnForAffiliatesInd
Organization501cYes (X)Organization501cInd
Website AddressAMERICASCREDITUNIONS.ORGWebsiteAddressTxt
Type Of Organization CorpYes (X)TypeOfOrganizationCorpInd
Formation1970FormationYr
Legal Domicile StateWILegalDomicileStateCd
Activity Or MissionCREDIT UNION NATIONAL ASSOCIATION, INC. D/B/A AMERICA'S CREDIT UNIONS IS A NATIONAL TRADE ASSOCIATION FOR CREDIT UNIONS ORGANIZED TO SUPPORT, PROTECT, UNIFY, AND ADVANCE THE GOALS AND PURPOSES OF THE CREDIT UNION SYSTEM. IT PROVIDES LEGISLATIVE, RESEARCH, PUBLIC RELATIONSHIP, EDUCATIONAL AND SERVICES DEVELOPMENT SUPPORT FOR THE CREDIT UNION SYSTEM. ON JANUARY 1, 2024, CREDIT UNION NATIONAL ASSOCIATION MERGED WITH THE NATIONAL ASSOCIATION OF FEDERALLY-INSURED CREDIT UNIONS.ActivityOrMissionDesc
Voting Members Governing Body15VotingMembersGoverningBodyCnt
Voting Members Independent15VotingMembersIndependentCnt
Total Employee360TotalEmployeeCnt
Total Volunteers186TotalVolunteersCnt
Total Gross UBI$407,197TotalGrossUBIAmt
Net Unrelated Bus Txbl Incm$53,865NetUnrelatedBusTxblIncmAmt
PY Contributions Grants$7,620,242PYContributionsGrantsAmt
CY Contributions Grants$2,649,340CYContributionsGrantsAmt
PY Program Service Revenue$64,768,988PYProgramServiceRevenueAmt
CY Program Service Revenue$96,456,565CYProgramServiceRevenueAmt
PY Investment Income$1,967,690PYInvestmentIncomeAmt
CY Investment Income$3,186,416CYInvestmentIncomeAmt
PY Other Revenue$12,674,161PYOtherRevenueAmt
CY Other Revenue$1,616,103CYOtherRevenueAmt
PY Total Revenue$87,031,081PYTotalRevenueAmt
CY Total Revenue$103,908,424CYTotalRevenueAmt
PY Grants And Similar Paid$400,000PYGrantsAndSimilarPaidAmt
CY Grants And Similar Paid$400,000CYGrantsAndSimilarPaidAmt
PY Benefits Paid To Members$0PYBenefitsPaidToMembersAmt
CY Benefits Paid To Members$0CYBenefitsPaidToMembersAmt
PY Salaries Comp Emp Bnft Paid$39,008,562PYSalariesCompEmpBnftPaidAmt
CY Salaries Comp Emp Bnft Paid$53,459,959CYSalariesCompEmpBnftPaidAmt
PY Total Prof Fndrsng Expns$0PYTotalProfFndrsngExpnsAmt
CY Total Prof Fndrsng Expns$0CYTotalProfFndrsngExpnsAmt
CY Total Fundraising Expense$0CYTotalFundraisingExpenseAmt
PY Other Expenses$39,014,116PYOtherExpensesAmt
CY Other Expenses$47,502,499CYOtherExpensesAmt
PY Total Expenses$78,422,678PYTotalExpensesAmt
CY Total Expenses$101,362,458CYTotalExpensesAmt
PY Revenues Less Expenses$8,608,403PYRevenuesLessExpensesAmt
CY Revenues Less Expenses$2,545,966CYRevenuesLessExpensesAmt
Total Assets BOY$81,044,149TotalAssetsBOYAmt
Total Assets EOY$106,356,359TotalAssetsEOYAmt
Total Liabilities BOY$39,289,260TotalLiabilitiesBOYAmt
Total Liabilities EOY$40,908,425TotalLiabilitiesEOYAmt
Net Assets Or Fund Balances BOY$41,754,889NetAssetsOrFundBalancesBOYAmt
Net Assets Or Fund Balances EOY$65,447,934NetAssetsOrFundBalancesEOYAmt
Info In Schedule O Part IIIYes (X)InfoInScheduleOPartIIIInd
MissionCREDIT UNION NATIONAL ASSOCIATION, INC. D/B/A AMERICA'S CREDIT UNIONS IS A NATIONAL TRADE ASSOCIATION FOR CREDIT UNIONS ORGANIZED TO SUPPORT, PROTECT, UNIFY, AND ADVANCE THE GOALS AND PURPOSES OF THE CREDIT UNION SYSTEM. IT PROVIDES LEGISLATIVE, RESEARCH, PUBLIC RELATIONSHIP, EDUCATIONAL AND SERVICES DEVELOPMENT SUPPORT FOR THE CREDIT UNION SYSTEM.MissionDesc
Significant New Program Srvc0SignificantNewProgramSrvcInd
Significant ChangeYes (1)SignificantChangeInd
DescADVOCACY - PROVIDES REGULATORY, LEGISLATIVE AND ADVOCACY SUPPORT IN WASHINGTON, D.C. FOR THE CREDIT UNION MEMBERSHIP.Desc

Prog Srvc Accom Acty2 ProgSrvcAccomActy2Grp

FieldValueIRS element (for citing)
DescASSOCIATION SERVICES - PROVIDES TRAINING, EDUCATION AND ANNUAL CONFERENCE FOR CREDIT UNION STAFF AND ITS MEMBERS.Desc

Prog Srvc Accom Acty3 ProgSrvcAccomActy3Grp

FieldValueIRS element (for citing)
DescSALES & MARKETING, CU DEVELOPMENTDesc
FieldValueIRS element (for citing)
Described In Section501c30DescribedInSection501c3Ind
Schedule B RequiredYes (1)ScheduleBRequiredInd
Political Campaign ActyYes (1)PoliticalCampaignActyInd
Subject To Proxy TaxYes (1)SubjectToProxyTaxInd
Donor Advised Fund0DonorAdvisedFundInd
Conservation Easements0ConservationEasementsInd
Collections Of Art0CollectionsOfArtInd
Credit Counseling0CreditCounselingInd
Donor Rstr Or Quasi Endowments0DonorRstrOrQuasiEndowmentsInd
Report Land Building EquipmentYes (1)ReportLandBuildingEquipmentInd
Report Investments Other Sec0ReportInvestmentsOtherSecInd
Report Program Related Invst0ReportProgramRelatedInvstInd
Report Other AssetsYes (1)ReportOtherAssetsInd
Report Other LiabilitiesYes (1)ReportOtherLiabilitiesInd
Include FIN48 FootnoteYes (1)IncludeFIN48FootnoteInd
Independent Audit Fincl Stmt0IndependentAuditFinclStmtInd
Consolidated Audit Fincl StmtYes (1)ConsolidatedAuditFinclStmtInd
School Operating0SchoolOperatingInd
Foreign Office0ForeignOfficeInd
Foreign Activities0ForeignActivitiesInd
More Than5000 K To Org0MoreThan5000KToOrgInd
More Than5000 K To Individuals0MoreThan5000KToIndividualsInd
Professional Fundraising0ProfessionalFundraisingInd
Fundraising Activities0FundraisingActivitiesInd
Gaming Activities0GamingActivitiesInd
Operate Hospital0OperateHospitalInd
Grants To OrganizationsYes (1)GrantsToOrganizationsInd
Grants To Individuals0GrantsToIndividualsInd
Schedule J RequiredYes (1)ScheduleJRequiredInd
Tax Exempt Bonds0TaxExemptBondsInd
Loan OutstandingYes (1)LoanOutstandingInd
Grant To Related Person0GrantToRelatedPersonInd
Business Rln With Org Mem0BusinessRlnWithOrgMemInd
Business Rln With Fam Mem0BusinessRlnWithFamMemInd
Business Rln With35 Ctrl Ent0BusinessRlnWith35CtrlEntInd
Deductible Non Cash Contri0DeductibleNonCashContriInd
Deductible Art Contribution0DeductibleArtContributionInd
Terminate Operations0TerminateOperationsInd
Partial Liquidation0PartialLiquidationInd
Disregarded EntityYes (1)DisregardedEntityInd
Related EntityYes (1)RelatedEntityInd
Related Organization Ctrl EntYes (1)RelatedOrganizationCtrlEntInd
Transaction With Control EntYes (1)TransactionWithControlEntInd
Activities Conducted Prtshp0ActivitiesConductedPrtshpInd
Schedule O RequiredYes (1)ScheduleORequiredInd
IRP Document198IRPDocumentCnt
IRP Document W2 G0IRPDocumentW2GCnt
Employee360EmployeeCnt
Employment Tax Returns FiledYes (1)EmploymentTaxReturnsFiledInd
Unrelated Bus Incm Over LimitYes (1)UnrelatedBusIncmOverLimitInd
Form990 T FiledYes (1)Form990TFiledInd
Foreign Financial Account0ForeignFinancialAccountInd
Prohibited Tax Shelter Trans0ProhibitedTaxShelterTransInd
Taxable Party Notification0TaxablePartyNotificationInd
Nondeductible ContributionsYes (1)NondeductibleContributionsInd
Nondeductible Contri DisclYes (1)NondeductibleContriDisclInd
Indoor Tanning Services0IndoorTanningServicesInd
Subj To Tax Rmnrtn Ex Prcht PymtYes (1)SubjToTaxRmnrtnExPrchtPymtInd
Subject To Excs Tax Net Invst Inc0SubjectToExcsTaxNetInvstIncInd
Info In Schedule O Part VIYes (X)InfoInScheduleOPartVIInd
Governing Body Voting Members15GoverningBodyVotingMembersCnt
Independent Voting Member15IndependentVotingMemberCnt
Family Or Business Rln0FamilyOrBusinessRlnInd
Delegation Of Mgmt Duties0DelegationOfMgmtDutiesInd
Change To Org DocumentsYes (1)ChangeToOrgDocumentsInd
Material Diversion Or Misuse0MaterialDiversionOrMisuseInd
Members Or StockholdersYes (1)MembersOrStockholdersInd
Election Of Board MembersYes (1)ElectionOfBoardMembersInd
Decisions Subject To Approva0DecisionsSubjectToApprovaInd
Minutes Of Governing BodyYes (1)MinutesOfGoverningBodyInd
Minutes Of CommitteesYes (1)MinutesOfCommitteesInd
Officer Mailing Address0OfficerMailingAddressInd
Local Chapters0LocalChaptersInd
Form990 Provided To Gvrn BodyYes (1)Form990ProvidedToGvrnBodyInd
Conflict Of Interest PolicyYes (1)ConflictOfInterestPolicyInd
Annual Disclosure Covered PrsnYes (1)AnnualDisclosureCoveredPrsnInd
Regular Monitoring EnfrcYes (1)RegularMonitoringEnfrcInd
Whistleblower PolicyYes (1)WhistleblowerPolicyInd
Document Retention PolicyYes (1)DocumentRetentionPolicyInd
Compensation Process CEOYes (1)CompensationProcessCEOInd
Compensation Process OtherYes (1)CompensationProcessOtherInd
Investment In Joint Venture0InvestmentInJointVentureInd
States Where Copy Of Return Is FldCAStatesWhereCopyOfReturnIsFldCd
Upon RequestYes (X)UponRequestInd

Books In Care Of Detail BooksInCareOfDetail

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1EDDIE RIVERABusinessNameLine1Txt
FieldValueIRS element (for citing)
Phone6082314371PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line14703 MADISON YARDS WAY SUITE 300AddressLine1Txt
CityMADISONCityNm
State AbbreviationWIStateAbbreviationCd
ZIP53705ZIPCd

Form990 Part VII Section A Form990PartVIISectionAGrp (29 entries)

TitleTitleTxtAverage Hours Per WeekAverageHoursPerWeekRtIndividual Trustee Or DirectorIndividualTrusteeOrDirectorIndOfficerOfficerIndReportable Comp From OrgReportableCompFromOrgAmtReportable Comp From Rltd OrgReportableCompFromRltdOrgAmtOther CompensationOtherCompensationAmtHighest Compensated EmployeeHighestCompensatedEmployeeInd
PAT PIERCE
CHAIR10.00Yes (X)Yes (X)$0$0$0
KAREN HARBIN
VICE CHAIR10.00Yes (X)Yes (X)$0$0$0
JIM MORRELL
TREASURER5.00Yes (X)Yes (X)$0$0$0
KEITH SULTEMEIER
SECRETARY5.00Yes (X)Yes (X)$0$0$0
BRIAN SCHOOLS
DIRECTOR & IMM PAST CHAIR5.00Yes (X)$0$0$0
AMY SINK
DIRECTOR3.00Yes (X)$0$0$0
DAY MATTHEWS
DIRECTOR3.00Yes (X)$0$0$0
FRED ROBINSON
DIRECTOR3.00Yes (X)$0$0$0
GARY GRINNELL
DIRECTOR3.00Yes (X)$0$0$0
JEFF OLSON
DIRECTOR3.00Yes (X)$0$0$0
LISA GINTER
DIRECTOR3.00Yes (X)$0$0$0
LONNIE NICHOLSON
DIRECTOR3.00Yes (X)$0$0$0
LORI HERRICK
DIRECTOR3.00Yes (X)$0$0$0
MELANIE KENNEDY
DIRECTOR3.00Yes (X)$0$0$0
NADER MOGHADDAM
DIRECTOR3.00Yes (X)$0$0$0
JAMES NUSSLE
PRESIDENT/CEO40.00Yes (X)$2,433,770$0$551,008
B DAN BERGER
CEO (TERM 01/2024)40.00Yes (X)$1,240,648$0$34,973
RANDAL SALSER
PRES NAFCU SERV CORP (TERM 04/2024)40.00Yes (X)$885,339$0$47,699
JILL TOMALIN
EXEC. VP & CHIEF OF STAFF40.00Yes (X)$732,620$0$113,201
ANTHONY DEMANGONE
CHIEF MEMB. & ENGAGE. OFFICER40.00Yes (X)$738,101$0$66,642
TODD SPICZENSKI
CHIEF ASSOC. SERVICES OFFICER40.00Yes (X)$610,506$0$78,777
MEGHAN SMALL
CHIEF COMM. & MARKETING OFFICER40.00Yes (X)$539,644$0$69,200
EDDIE RIVERA
CFO & COO40.00Yes (X)$510,340$0$89,946
CARRIE HUNT
CHIEF ADVOCACY OFFICER40.00Yes (X)$523,127$0$68,887
GREGORY MESACK
SR. VP OF ADVOCACY40.00$581,842$0$70,835Yes (X)
RICHARD GOSE
ADVOCACY CONSULTANT (TERM 06/2024)40.00$460,606$0$69,423Yes (X)
SUSAN PARISI
CHIEF CORPORATE COUNSEL OFFICER40.00$394,523$0$82,752Yes (X)
ANN PETROS
VP OF POLICY ENGAGE, & CU OP.40.00$405,334$0$39,632Yes (X)
CATHERINE PORTERFIELD
VICE PRESIDENT MEMBER ENGAGEMENT & SERVICE40.00$373,088$0$27,557Yes (X)
FieldValueIRS element (for citing)
Total Reportable Comp From Org$10,429,488TotalReportableCompFromOrgAmt
Tot Reportable Comp Rltd Org$0TotReportableCompRltdOrgAmt
Total Other Compensation$1,410,532TotalOtherCompensationAmt
Indiv Rcvd Greater Than100 K166IndivRcvdGreaterThan100KCnt
Former Ofcr Employees Listed0FormerOfcrEmployeesListedInd
Total Comp Greater Than150 KYes (1)TotalCompGreaterThan150KInd
Compensation From Other Srcs0CompensationFromOtherSrcsInd

Contractor Compensation ContractorCompensationGrp (5 entries)

Address Line1ContractorAddress/USAddress/AddressLine1TxtCityContractorAddress/USAddress/CityNmState AbbreviationContractorAddress/USAddress/StateAbbreviationCdZIPContractorAddress/USAddress/ZIPCdServicesServicesDescCompensationCompensationAmt
NCONTRACTS LLC
PO BOX 200125PITTSBURGHPA152510125PROGRAM PARTNER$1,141,936
ARAMARK FACILITIES SERVICES LLC
WALTER E WASH CONV CENTER 801 MTWASHINGTONDC20001CONFERENCE SERVICES$1,055,768
LEVY RESTAURANTS AT THE BOSTON CONVENTIO
LEVY BOSTON EXHIBITION CENTERBOSTONMA02210CONFERENCE SERVICES$889,788
ELEVATED CAMPAIGNS
4422 N RAVENSWOODCHICAGOIL60640CAMPAIGN SERVICES$816,674
BEACON HILL STAFFING GROUP LLC
PO BOX 846193BOSTONMA022846193CONSULTING SERVICES$811,381
FieldValueIRS element (for citing)
Cntrct Rcvd Greater Than100 K67CntrctRcvdGreaterThan100KCnt
All Other Contributions$2,649,340AllOtherContributionsAmt
Total Contributions$2,649,340TotalContributionsAmt

Program Service Revenue ProgramServiceRevenueGrp (4 entries)

DescDescBusinessBusinessCdTotal Revenue ColumnTotalRevenueColumnAmtRelated Or Exempt Func IncomeRelatedOrExemptFuncIncomeAmt
MEMBERSHIP DUES900099$48,571,126$48,571,126
ASSOCIATION SERVICES900099$30,444,588$30,444,588
GOVERNMENT AFFAIRS900099$8,995,450$8,995,450
OTHER PROGRAM REVENUE900099$8,445,401$8,445,401
FieldValueIRS element (for citing)
Total Program Service Revenue$96,456,565TotalProgramServiceRevenueAmt

Investment Income InvestmentIncomeGrp

FieldValueIRS element (for citing)
Total Revenue Column$3,278,190TotalRevenueColumnAmt
Exclusion$3,278,190ExclusionAmt

Royalties Revenue RoyaltiesRevenueGrp

FieldValueIRS element (for citing)
Total Revenue Column$66,820TotalRevenueColumnAmt
Unrelated Business Revenue$66,820UnrelatedBusinessRevenueAmt

Gross Amount Sales Assets GrossAmountSalesAssetsGrp

FieldValueIRS element (for citing)
Securities$21,261,021SecuritiesAmt

Less Cost Oth Basis Sales Expnss LessCostOthBasisSalesExpnssGrp

FieldValueIRS element (for citing)
Securities$21,262,829SecuritiesAmt
Other$89,966OtherAmt

Gain Or Loss GainOrLossGrp

FieldValueIRS element (for citing)
Securities-$1,808SecuritiesAmt
Other-$89,966OtherAmt

Net Gain Or Loss Investments NetGainOrLossInvestmentsGrp

FieldValueIRS element (for citing)
Total Revenue Column-$91,774TotalRevenueColumnAmt
Exclusion-$91,774ExclusionAmt
FieldValueIRS element (for citing)
Gross Sales Of Inventory$36,213GrossSalesOfInventoryAmt
Cost Of Goods Sold$36,213CostOfGoodsSoldAmt

Net Income Or Loss NetIncomeOrLossGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt

Other Revenue Misc OtherRevenueMiscGrp (2 entries)

DescDescBusinessBusinessCdTotal Revenue ColumnTotalRevenueColumnAmtRelated Or Exempt Func IncomeRelatedOrExemptFuncIncomeAmtUnrelated Business RevenueUnrelatedBusinessRevenueAmt
REIMBUR. FROM AFF.900099$1,208,906$1,208,906
ADVERTISING541800$340,377$340,377
FieldValueIRS element (for citing)
Other Revenue Total$1,549,283OtherRevenueTotalAmt

Total Revenue TotalRevenueGrp

FieldValueIRS element (for citing)
Total Revenue Column$103,908,424TotalRevenueColumnAmt
Related Or Exempt Func Income$97,665,471RelatedOrExemptFuncIncomeAmt
Unrelated Business Revenue$407,197UnrelatedBusinessRevenueAmt
Exclusion$3,186,416ExclusionAmt

Grants To Domestic Orgs GrantsToDomesticOrgsGrp

FieldValueIRS element (for citing)
Total$400,000TotalAmt

Comp Current Ofcr Directors CompCurrentOfcrDirectorsGrp

FieldValueIRS element (for citing)
Total$9,334,429TotalAmt

Other Salaries And Wages OtherSalariesAndWagesGrp

FieldValueIRS element (for citing)
Total$28,778,904TotalAmt

Pension Plan Contributions PensionPlanContributionsGrp

FieldValueIRS element (for citing)
Total$3,556,428TotalAmt

Other Employee Benefits OtherEmployeeBenefitsGrp

FieldValueIRS element (for citing)
Total$2,970,893TotalAmt

Payroll Taxes PayrollTaxesGrp

FieldValueIRS element (for citing)
Total$8,819,305TotalAmt

Fees For Services Legal FeesForServicesLegalGrp

FieldValueIRS element (for citing)
Total$170,662TotalAmt

Fees For Services Accounting FeesForServicesAccountingGrp

FieldValueIRS element (for citing)
Total$267,964TotalAmt

Fees For Services Lobbying FeesForServicesLobbyingGrp

FieldValueIRS element (for citing)
Total$5,269,222TotalAmt

Fees For Srvc Invst Mgmnt Fees FeesForSrvcInvstMgmntFeesGrp

FieldValueIRS element (for citing)
Total$72,804TotalAmt

Fees For Services Other FeesForServicesOtherGrp

FieldValueIRS element (for citing)
Total$5,876,681TotalAmt

Advertising AdvertisingGrp

FieldValueIRS element (for citing)
Total$3,730,160TotalAmt

Office Expenses OfficeExpensesGrp

FieldValueIRS element (for citing)
Total$2,885,896TotalAmt

Information Technology InformationTechnologyGrp

FieldValueIRS element (for citing)
Total$4,084,935TotalAmt

Occupancy OccupancyGrp

FieldValueIRS element (for citing)
Total$2,206,323TotalAmt

Travel TravelGrp

FieldValueIRS element (for citing)
Total$6,973,716TotalAmt

Conferences Meetings ConferencesMeetingsGrp

FieldValueIRS element (for citing)
Total$9,648,796TotalAmt

Depreciation Depletion DepreciationDepletionGrp

FieldValueIRS element (for citing)
Total$1,169,958TotalAmt

Insurance InsuranceGrp

FieldValueIRS element (for citing)
Total$565,821TotalAmt

Other Expenses OtherExpensesGrp (4 entries)

DescDescTotalTotalAmt
EXCISE TAX$460,676
BAD DEBT EXPENSE$298,856
COMMISSIONS$175,599
UBIT$11,309

All Other Expenses AllOtherExpensesGrp

FieldValueIRS element (for citing)
Total$3,633,121TotalAmt

Total Functional Expenses TotalFunctionalExpensesGrp

FieldValueIRS element (for citing)
Total$101,362,458TotalAmt

Cash Non Interest Bearing CashNonInterestBearingGrp

FieldValueIRS element (for citing)
BOY$1,484,730BOYAmt
EOY$322,802EOYAmt

Savings And Temp Cash Invst SavingsAndTempCashInvstGrp

FieldValueIRS element (for citing)
BOY$14,551,791BOYAmt
EOY$16,307,847EOYAmt

Pledges And Grants Receivable PledgesAndGrantsReceivableGrp

FieldValueIRS element (for citing)
BOY$12,166BOYAmt
EOY$0EOYAmt

Accounts Receivable AccountsReceivableGrp

FieldValueIRS element (for citing)
BOY$902,218BOYAmt
EOY$484,875EOYAmt

Receivables From Officers Etc ReceivablesFromOfficersEtcGrp

FieldValueIRS element (for citing)
BOY$0BOYAmt
EOY$2,616,029EOYAmt

Prepaid Expenses Defrd Charges PrepaidExpensesDefrdChargesGrp

FieldValueIRS element (for citing)
BOY$2,991,739BOYAmt
EOY$2,876,555EOYAmt
FieldValueIRS element (for citing)
Land Bldg Equip Cost Or Other Bss$14,841,371LandBldgEquipCostOrOtherBssAmt
Land Bldg Equip Accum Deprec$4,345,945LandBldgEquipAccumDeprecAmt

Land Bldg Equip Basis Net LandBldgEquipBasisNetGrp

FieldValueIRS element (for citing)
BOY$5,592,648BOYAmt
EOY$10,495,426EOYAmt

Investments Pub Traded Sec InvestmentsPubTradedSecGrp

FieldValueIRS element (for citing)
BOY$37,034,744BOYAmt
EOY$56,940,973EOYAmt

Investments Other Securities InvestmentsOtherSecuritiesGrp

FieldValueIRS element (for citing)
BOY$2,312,055BOYAmt
EOY$2,210,390EOYAmt

Other Assets Total OtherAssetsTotalGrp

FieldValueIRS element (for citing)
BOY$16,162,058BOYAmt
EOY$14,101,462EOYAmt

Total Assets TotalAssetsGrp

FieldValueIRS element (for citing)
BOY$81,044,149BOYAmt
EOY$106,356,359EOYAmt

Accounts Payable Accr Expnss AccountsPayableAccrExpnssGrp

FieldValueIRS element (for citing)
BOY$6,818,461BOYAmt
EOY$7,881,522EOYAmt

Deferred Revenue DeferredRevenueGrp

FieldValueIRS element (for citing)
BOY$13,564,283BOYAmt
EOY$15,880,961EOYAmt

Other Liabilities OtherLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$18,906,516BOYAmt
EOY$17,145,942EOYAmt

Total Liabilities TotalLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$39,289,260BOYAmt
EOY$40,908,425EOYAmt
FieldValueIRS element (for citing)
Organization Follows FASB117Yes (X)OrganizationFollowsFASB117Ind

No Donor Restriction Net Assets NoDonorRestrictionNetAssetsGrp

FieldValueIRS element (for citing)
BOY$39,492,342BOYAmt
EOY$59,811,182EOYAmt

Donor Restriction Net Assets DonorRestrictionNetAssetsGrp

FieldValueIRS element (for citing)
BOY$2,262,547BOYAmt
EOY$5,636,752EOYAmt

Total Net Assets Fund Balance TotalNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$41,754,889BOYAmt
EOY$65,447,934EOYAmt

Tot Liab Net Assets Fund Balance TotLiabNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$81,044,149BOYAmt
EOY$106,356,359EOYAmt
FieldValueIRS element (for citing)
Info In Schedule O Part XIYes (X)InfoInScheduleOPartXIInd
Reconcilation Revenue Expnss$2,545,966ReconcilationRevenueExpnssAmt
Net Unrlzd Gains Losses Invst$1,701,651NetUnrlzdGainsLossesInvstAmt
Other Changes In Net Assets$19,445,428OtherChangesInNetAssetsAmt
Method Of Accounting AccrualYes (X)MethodOfAccountingAccrualInd
Accountant Compile Or Review0AccountantCompileOrReviewInd
FS AuditedYes (1)FSAuditedInd

FS Audited Basis FSAuditedBasisGrp

FieldValueIRS element (for citing)
Consolidated Basis Fincl StmtYes (X)ConsolidatedBasisFinclStmtInd
FieldValueIRS element (for citing)
Audit CommitteeYes (1)AuditCommitteeInd
Federal Grant Audit Required0FederalGrantAuditRequiredInd

Schedule B IRS990ScheduleB

Contributor Information ContributorInformationGrp

FieldValueIRS element (for citing)
ContributorRESTRICTEDContributorNum

Contributor Business Name ContributorBusinessName

FieldValueIRS element (for citing)
Business Name Line1RESTRICTEDBusinessNameLine1

Contributor US Address ContributorUSAddress

FieldValueIRS element (for citing)
Address Line1RESTRICTEDAddressLine1
Address Line2RESTRICTEDAddressLine2
CityRESTRICTEDCity
StateRESTRICTEDState
ZIP CodeRESTRICTEDZIPCode
FieldValueIRS element (for citing)
Total ContributionsRESTRICTEDTotalContributionsAmt

Schedule C IRS990ScheduleC

FieldValueIRS element (for citing)
Political Expenditures$4,685,623PoliticalExpendituresAmt
Expended527 Activities$41,421Expended527ActivitiesAmt
Total Exempt Function Expend$41,421TotalExemptFunctionExpendAmt
Form1120 POL FiledYes (1)Form1120POLFiledInd
Substantially All Dues NondedYes (1)SubstantiallyAllDuesNondedInd
Only In House Lobbying0OnlyInHouseLobbyingInd
Agree Carryover Prior Year0AgreeCarryoverPriorYearInd

Supplemental Information Detail SupplementalInformationDetail

FieldValueIRS element (for citing)
Form And Line ReferencePART I-A, LINE 1:FormAndLineReferenceDesc
ExplanationADMINISTRATIVE EXPENSES FOR A CONNECTED FEDERAL PAC AND EXPENSES RELATED TO "PARTISAN COMMUNICATIONS" EXEMPT FROM THE DEFINITION OF "CONTRIBUTION AND "EXPENDITURE" UNDER THE FEDERAL ELECTION CAMPAIGN ACT OF 1971 AS AMENDED.ExplanationTxt

Schedule D IRS990ScheduleD

Buildings BuildingsGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$5,587,298OtherCostOrOtherBasisAmt
Book Value$5,587,298BookValueAmt

Leasehold Improvements LeaseholdImprovementsGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$5,788,748OtherCostOrOtherBasisAmt
Depreciation$1,967,600DepreciationAmt
Book Value$3,821,148BookValueAmt

Equipment EquipmentGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$3,465,325OtherCostOrOtherBasisAmt
Depreciation$2,378,345DepreciationAmt
Book Value$1,086,980BookValueAmt
FieldValueIRS element (for citing)
Total Book Value Land Buildings$10,495,426TotalBookValueLandBuildingsAmt

Other Assets Org OtherAssetsOrgGrp (3 entries)

DescDescBook ValueBookValueAmt
EMPLOYEE RETENTION CREDIT RECEIVABLE$4,857,229
AFFILIATES RECEIVABLE$629,403
RIGHT OF USE ASSET, NET$8,614,830
FieldValueIRS element (for citing)
Total Book Value Other Assets$14,101,462TotalBookValueOtherAssetsAmt

Other Liabilities Org OtherLiabilitiesOrgGrp (3 entries)

DescDescAmtAmt
DEFERRED COMPENSATION$4,544,728
AFFILIATE PAYABLES$280,754
OPERATING LEASE LIABILITY$12,320,460
FieldValueIRS element (for citing)
Total Liability$17,145,942TotalLiabilityAmt
Footnote TextYes (X)FootnoteTextInd

Supplemental Information Detail SupplementalInformationDetail

FieldValueIRS element (for citing)
Form And Line ReferencePART X, LINE 2:FormAndLineReferenceDesc
ExplanationAMERICA'S CREDIT UNIONS IS EXEMPT FROM FEDERAL INCOME TAXES UNDER SECTION 501(C)(6) OF THE INTERNAL REVENUE CODE (IRC) EXCEPT FOR UNRELATED BUSINESS INCOME. MANAGEMENT HAS CONCLUDED THAT AMERICA'S CREDIT UNIONS HAS PROPERLY MAINTAINED THEIR EXEMPT STATUS. IN ADDITION, ALL RELATED FILINGS WILL BE TIMELY FOR THE YEAR ENDED DECEMBER 31, 2024 AND THERE ARE NO UNCERTAIN TAX POSITIONS AS OF DECEMBER 31, 2024. CREDIT UNION AWARENESS, LLC WAS TREATED AS A DISREGARDED ENTITY FOR FEDERAL TAXATION PURPOSES AND THE ACTIVITIES ARE REPORTED WITHIN THE TAX RETURNS OF AMERICA'S CREDIT UNIONS. CREDIT UNION AWARENESS, LLC WAS DISSOLVED DURING 2024.ExplanationTxt

Schedule I IRS990ScheduleI

FieldValueIRS element (for citing)
Grant Records MaintainedYes (1)GrantRecordsMaintainedInd

Recipient Table RecipientTable

Recipient Business Name RecipientBusinessName

FieldValueIRS element (for citing)
Business Name Line1NATIONAL CREDIT UNION FOUNDATIONBusinessNameLine1Txt

US Address USAddress

FieldValueIRS element (for citing)
Address Line14703 MADISON YARDS WAY SUITE 300AddressLine1Txt
CityMADISONCityNm
State AbbreviationWIStateAbbreviationCd
ZIP53705ZIPCd
FieldValueIRS element (for citing)
Recipient EIN391383650RecipientEIN
IRC Section501(C)(3)IRCSectionDesc
Cash Grant$400,000CashGrantAmt
Non Cash Assistance$0NonCashAssistanceAmt
Purpose Of GrantGENERAL SUPPORTPurposeOfGrantTxt
FieldValueIRS element (for citing)
Total501c3 Org1Total501c3OrgCnt
Total Other Org0TotalOtherOrgCnt

Supplemental Information Detail SupplementalInformationDetail

FieldValueIRS element (for citing)
Form And Line ReferencePART I, LINE 2:FormAndLineReferenceDesc
ExplanationAMERICA'S CREDIT UNIONS ONLY PROVIDES GRANTS TO RELATED ORGANIZATIONS THAT IT HAS HAD A HISTORICAL AND CONTINUING RELATIONSHIP WITH.ExplanationTxt

Schedule J IRS990ScheduleJ

FieldValueIRS element (for citing)
First Class Or Charter TravelYes (X)FirstClassOrCharterTravelInd
Travel For CompanionsYes (X)TravelForCompanionsInd
Club Dues Or FeesYes (X)ClubDuesOrFeesInd
Written Policy Ref T And E ExpnssYes (1)WrittenPolicyRefTAndEExpnssInd
Substantiation RequiredYes (1)SubstantiationRequiredInd
Compensation CommitteeYes (X)CompensationCommitteeInd
Independent ConsultantYes (X)IndependentConsultantInd
Compensation SurveyYes (X)CompensationSurveyInd
Board Or Committee ApprovalYes (X)BoardOrCommitteeApprovalInd
Severance PaymentYes (1)SeverancePaymentInd
Supplemental Nonqual Rtr PlanYes (1)SupplementalNonqualRtrPlanInd
Equity Based Comp Arrngm0EquityBasedCompArrngmInd

Rltd Org Officer Trst Key Empl RltdOrgOfficerTrstKeyEmplGrp (14 entries)

TitleTitleTxtBase Compensation Filing OrgBaseCompensationFilingOrgAmtCompensation Based On Rltd OrgsCompensationBasedOnRltdOrgsAmtBonus Filing OrganizationBonusFilingOrganizationAmountBonus Related OrganizationsBonusRelatedOrganizationsAmtOther Compensation Filing OrgOtherCompensationFilingOrgAmtOther Compensation Rltd OrgsOtherCompensationRltdOrgsAmtDeferred Compensation Flng OrgDeferredCompensationFlngOrgAmtDeferred Comp Rltd OrgsDeferredCompRltdOrgsAmtNontaxable Benefits Filing OrgNontaxableBenefitsFilingOrgAmtNontaxable Benefits Rltd OrgsNontaxableBenefitsRltdOrgsAmtTotal Compensation Filing OrgTotalCompensationFilingOrgAmtTotal Compensation Rltd OrgsTotalCompensationRltdOrgsAmtComp Report Prior990 Filing OrgCompReportPrior990FilingOrgAmtComp Report Prior990 Rltd OrgsCompReportPrior990RltdOrgsAmt
JAMES NUSSLE
PRESIDENT/CEO$1,570,266$0$802,235$0$61,269$0$511,841$0$39,167$0$2,984,778$0$0$0
B DAN BERGER
CEO (TERM 01/2024)$105,207$0$0$0$1,135,441$0$10,338$0$24,635$0$1,275,621$0$0$0
RANDAL SALSER
PRES NAFCU SERV CORP (TERM 04/2024)$102,496$0$296,442$0$486,401$0$20,700$0$26,999$0$933,038$0$0$0
JILL TOMALIN
EXEC. VP & CHIEF OF STAFF$516,243$0$57,500$0$158,877$0$83,090$0$30,111$0$845,821$0$0$0
ANTHONY DEMANGONE
CHIEF MEMB. & ENGAGE. OFFICER$492,375$0$136,157$0$109,569$0$52,600$0$14,042$0$804,743$0$0$0
TODD SPICZENSKI
CHIEF ASSOC. SERVICES OFFICER$421,690$0$46,448$0$142,368$0$57,977$0$20,800$0$689,283$0$0$0
GREGORY MESACK
SR. VP OF ADVOCACY$380,690$0$97,336$0$103,816$0$27,600$0$43,235$0$652,677$0$0$0
MEGHAN SMALL
CHIEF COMM. & MARKETING OFFICER$281,712$0$81,841$0$176,091$0$45,700$0$23,500$0$608,844$0$0$0
EDDIE RIVERA
CFO & COO$311,841$0$39,375$0$159,124$0$58,635$0$31,311$0$600,286$0$0$0
CARRIE HUNT
CHIEF ADVOCACY OFFICER$461,022$0$57,500$0$4,605$0$50,000$0$18,887$0$592,014$0$0$0
RICHARD GOSE
ADVOCACY CONSULTANT (TERM 06/2024)$177,057$0$0$0$283,549$0$27,641$0$41,782$0$530,029$0$0$0
SUSAN PARISI
CHIEF CORPORATE COUNSEL OFFICER$281,580$0$31,134$0$81,809$0$53,941$0$28,811$0$477,275$0$0$0
ANN PETROS
VP OF POLICY ENGAGE, & CU OP.$259,912$0$70,588$0$74,834$0$27,600$0$12,032$0$444,966$0$0$0
CATHERINE PORTERFIELD
VICE PRESIDENT MEMBER ENGAGEMENT & S$257,146$0$63,462$0$52,480$0$0$0$27,557$0$400,645$0$0$0

Supplemental Information Detail SupplementalInformationDetail (2 entries)

Form And Line ReferenceFormAndLineReferenceDescExplanationExplanationTxt
PART I, LINE 1AFIRST-CLASS TRAVEL IS AVAILABLE TO THE CEO AND WAS TREATED AS TAXABLE COMPENSATION. HEALTH AND SOCIAL CLUBS IS AVAILABLE AND LIMITED TO OFFICERS THAT HAVE A BUSINESS NEED TO ACCESS CERTAIN SOCIAL CLUBS. TRAVEL FOR COMPANIONS IS AVAILABLE TO THE CEO AND CHIEF OFFICERS REPORTING DIRECTLY TO THE CEO AND THE CHIEF OF STAFF. IT IS TREATED AS A TAXABLE BENEFIT.
PART I, LINES 4A-BSOME EMPLOYEES RECEIVED A SEVERANCE PAYMENT DURING THE CALENDER YEAR. THE TERMS AND CONDITIONS OF THE CONFIDENTIAL SEVERANCE AGREEMENT ARE AVAILABLE TO THE INTERNAL REVENUE SERVICE UPON REQUEST. AMERICA'S CREDIT UNIONS PROVIDES A SUPPLEMENTAL NON-QUALIFIED RETIREMENT PLAN TO ELIGIBLE EMPLOYEES. DURING 2024, THE FOLLOWING INDIVIDUALS PARTICIPATED IN THE PLAN: JAMES NUSSLE, ANTHONY DEMANGONE, CARRIE HUNT, MEGHAN SMALL, SUSAN PARISI, JILL TOMALIN, TODD SPICZENSKI, TERESA HANSON, AND EDDIE RIVERA. NO AMOUNTS WERE PAID OUT IN 2024.

Schedule L IRS990ScheduleL

Loans Btwn Org Interested Prsn LoansBtwnOrgInterestedPrsnGrp

FieldValueIRS element (for citing)
PersonB DAN BERGERPersonNm
Relationship With OrgSEE SUPPLEMENTAL INFORMATIONRelationshipWithOrgTxt
Loan PurposeSPLIT-DOLLAR INTEREST RECEIVABLELoanPurposeTxt
Loan From OrganizationYes (X)LoanFromOrganizationInd
Original Principal$2,600,000OriginalPrincipalAmt
Balance Due$2,616,029BalanceDueAmt
Default0DefaultInd
Board Or Committee ApprovalYes (1)BoardOrCommitteeApprovalInd
Written AgreementYes (1)WrittenAgreementInd
FieldValueIRS element (for citing)
Total Balance Due$2,616,029TotalBalanceDueAmt

Supplemental Information Detail SupplementalInformationDetail

FieldValueIRS element (for citing)
Form And Line ReferenceSCHEDULE L, PART II, COLUMN (C):FormAndLineReferenceDesc
ExplanationB. DAN BERGER WAS THE FORMER CEO OF NATIONAL ASSOCIATION OF FEDERALLY-INSURED CREDIT UNIONS (NAFCU). NAFCU MERGED WITH THE FILING ORGANIZATION, AND HIS EMPLOYMENT ENDED IN JANUARY 2024. NAFCU PREVIOUSLY MAINTAINED A SPLIT-DOLLAR ARRANGEMENT WITH MR. BERGER. AMERICA'S CREDIT UNIONS TOOK OVER AS BENEFICIARY OF THE POLICY IN 2024, BUT MR. BERGER REMAINS THE OWNER OF THE FUNDING ACCOUNTS.ExplanationTxt

Schedule O IRS990ScheduleO

Supplemental Information Detail SupplementalInformationDetail (10 entries)

Form And Line ReferenceFormAndLineReferenceDescExplanationExplanationTxt
FORM 990, PART III, LINE 3AS A RESULT OF THE MERGER, VARIOUS LEGACY PROGRAMS AND PRODUCTS WERE DISCONTINUED, INCLUDING SUBSCRIPTION PRINT PUBLICATIONS.
FORM 990, PART VI, SECTION A, LINE 1AAMERICA'S CREDIT UNIONS UTILIZES VARIOUS COMMITTEES AS PART OF ITS GOVERNANCE STRUCTURE. ALL COMMITTEES WITH AUTHORITY TO ACT ON BEHALF OF THE GOVERNING BODY ARE COMPRISED OF MEMBERS OF THE GOVERNING BODY. THE EXECUTIVE COMMITTEE IS COMPRISED OF MEMBERS OF THE BOARD AND HAS CERTAIN POWERS TO ACT ON BEHALF OF THE BOARD, INCLUDING THE POWER TO: ELECT OR APPOINT OFFICERS, BOARD MEMBERS OR EXECUTIVE COMMITTEE MEMBERS; SELECT, EVALUATE OR DISMISS THE CEO; APPROVE THE BUDGET AND OTHER OPERATIONAL NEEDS OF THE ORGANIZATION; AND TO DISSOLVE THE ORGANIZATION.
FORM 990, PART VI, SECTION A, LINE 4EFFECTIVE 1/1/2024, CREDIT UNION NATIONAL ASSOCIATION (CUNA) AND NATIONAL ASSOCIATION OF FEDERALLY-INSURED CREDIT UNIONS (NAFCU) EXECUTED ARTICLES OF MERGER WITH THE STATE OF WISCONSIN, AND BEGAN DOING BUSINESS UNDER AMERICA'S CREDIT UNIONS. AMERICA'S CREDIT UNIONS AMENDED THEIR BYLAWS EFFECTIVE 1/1/2024 TO INSTITUTE REPORTABLE KEY CHANGES, INCLUDING THE FOLLOWING: I) UPDATE THE NUMBER, COMPOSITION, AND QUALIFICATIONS OF THE BOARD MEMBERS TO ACCOUNT FOR THE TWO ORGANIZATIONS; II) PROVIDE FOR THE INITIAL OFFICERS OF THE ORGANIZATION AS OF 1/1/24 NOT BE SUBJECT TO A TERM MAXIMUM.
FORM 990, PART VI, SECTION A, LINE 6MEMBERS INCLUDE STATE AND REGIONAL CREDIT UNION TRADE ASSOCIATIONS (LEAGUES), CREDIT UNIONS THAT ARE LOCATED WITHIN THE UNITED STATES, CREDIT UNIONS ORGANIZED AND OPERATING UNDER THE JURISDICTION OF THE NATIONAL CREDIT UNION ADMINISTRATION THAT ARE SERVING AMERICAN MILITARY AND CIVILIAN PERSONNEL AT OVERSEAS INSTALLATIONS.
FORM 990, PART VI, SECTION A, LINE 7AMEMBERS WITHIN A REGION OF THE COUNTRY ELECT BOARD MEMBERS FROM THAT REGION OF THE COUNTRY.
FORM 990, PART VI, SECTION B, LINE 11BTHE BOARD RESOLVED THAT THE FORM 990 WOULD BE REVIEWED BY THE CHAIR AND TREASURER OF THE ORGANIZATION AND A FINAL COPY WOULD THEN BE PROVIDED TO ALL MEMBERS OF THE GOVERNING BODY PRIOR TO FILING.
FORM 990, PART VI, SECTION B, LINE 12CWHEN PRESENTED WITH A POTENTIAL CONFLICT SITUATION, THE GOVERNANCE COMMITTEE WILL CONSIDER PRECEDENT AND CONSULT WITH THE BOARD CHAIR, PRESIDENT AND CORPORATE COUNSEL BEFORE FORMALIZING AND PRESENTING ITS RECOMMENDATIONS FOR ACTION. THE MATTER, INCLUDING THE RECOMMENDATION OF THE GOVERNANCE COMMITTEE, WILL BE PRESENTED TO THE EXECUTIVE COMMITTEE FOR A DECISION. THE DECISION OF THE EXECUTIVE COMMITTEE WILL BE COMMUNICATED TO THE AFFECTED INDIVIDUAL. THERE IS ONE RIGHT OF APPEAL. THOSE ALLOWED TO SERVE WHEN A POTENTIAL CONFLICT EXISTS WILL HAVE A CONTINUING RESPONSIBILITY TO ADHERE TO ANY LIMITATION PLACED BY THE GOVERNANCE COMMITTEE, AND WILL PROACTIVELY RECUSE THEMSELVES FROM DISCUSSIONS, DECISIONS OR VOTING ON ANY MATTER AFFECTED BY THE CONFLICT. CONFLICT OF INTEREST DISCLOSURE FORMS ARE REQUIRED TO BE COMPLETED ANNUALLY BY ALL MEMBERS OF THE BOARD OF DIRECTORS, BY OFFICERS AND BY MANAGERS OF THE ORGANIZATION AND SUBMITTED TO THE PRESIDENT FOR REVIEW.
FORM 990, PART VI, SECTION B, LINE 15HUMAN RESOURCES AND THE COMPENSATION REVIEW COMMITTEE CONDUCT COMPARABLE COMPENSATION REVIEWS REGULARLY TO DETERMINE COMPENSATION FOR THE CEO. OTHER THAN THE CEO, OFFICERS AND KEY EMPLOYEES ARE COMPENSATED CONSISTENT WITH POLICY AND PRACTICE. A SALARY GRADE TABLE SYSTEM IS IN PLACE AND ALL POSITIONS, AND SALARIES FOR ALL POSITIONS, ARE MAINTAINED WITH IN THE TABLE RANGES. THESE TABLES ARE REVIEWED ANNUALLY AND UPDATED AS NEEDED.
FORM 990, PART VI, SECTION C, LINE 19ORGANIZATION COPIES AND MAILS NON-PRIVILEGED OR NON-CONFIDENTIAL CORPORATE DOCUMENTS TO MEMBERS OF THE PUBLIC UPON REQUEST.
FORM 990, PART XI, LINE 9:INHERENT CONTRIBUTION FROM COMBINATION 19,547,093. EQUITY INCOME IN CSS -101,665.

Schedule R IRS990ScheduleR

Id Disregarded Entities IdDisregardedEntitiesGrp

Disregarded Entity Name DisregardedEntityName

FieldValueIRS element (for citing)
Business Name Line1CU AWARENESS LLCBusinessNameLine1Txt

US Address USAddress

FieldValueIRS element (for citing)
Address Line14703 MADISON YARDS WAY SUITE 300AddressLine1Txt
CityMADISONCityNm
State AbbreviationWIStateAbbreviationCd
ZIP53705ZIPCd
FieldValueIRS element (for citing)
EIN842635576EIN
Primary ActivitiesAWARENESS INITIATIVE PROGRAM MANAGEMENT, DISSOLVED DURING 2024.PrimaryActivitiesTxt
Legal Domicile StateWILegalDomicileStateCd
Total Income-$2,149,516TotalIncomeAmt
End Of Year Assets$0EndOfYearAssetsAmt

Direct Controlling Entity Name DirectControllingEntityName

FieldValueIRS element (for citing)
Business Name Line1CREDIT UNION NATIONAL ASSOCIATION INCBusinessNameLine1Txt

Id Related Org Txbl Corp Tr IdRelatedOrgTxblCorpTrGrp

Related Organization Name RelatedOrganizationName

FieldValueIRS element (for citing)
Business Name Line1CUNA STRATEGIC SERVICES INCBusinessNameLine1Txt

US Address USAddress

FieldValueIRS element (for citing)
Address Line14703 MADISON YARDS WAY SUITE 300AddressLine1Txt
CityMADISONCityNm
State AbbreviationWIStateAbbreviationCd
ZIP53705ZIPCd
FieldValueIRS element (for citing)
EIN391979912EIN
Primary ActivitiesPRODUCTS & SERVICES PROVIDER FOR CREDIT UNIONSPrimaryActivitiesTxt
Legal Domicile StateWILegalDomicileStateCd
Direct Controlling NAN/ADirectControllingNACd
Entity TypeCEntityTypeTxt
Share Of Total Income$1,725,490ShareOfTotalIncomeAmt
Share Of EOY Assets$2,549,886ShareOfEOYAssetsAmt
Ownership0.52220OwnershipPct
Controlled Organization0ControlledOrganizationInd
FieldValueIRS element (for citing)
Receipt Of Int Annts Rnts RyltsYes (1)ReceiptOfIntAnntsRntsRyltsInd
Gift Grnt Or Cap Contri To Oth Org0GiftGrntOrCapContriToOthOrgInd
Gift Grnt Cap Contri From Oth Org0GiftGrntCapContriFromOthOrgInd
Loans Or Guarantees To Other Org0LoansOrGuaranteesToOtherOrgInd
Loans Or Guarantees From Oth Org0LoansOrGuaranteesFromOthOrgInd
Div Related Organization0DivRelatedOrganizationInd
Asset Sale To Other Org0AssetSaleToOtherOrgInd
Asset Purchase From Other Org0AssetPurchaseFromOtherOrgInd
Asset Exchange0AssetExchangeInd
Rental Of Facilities To Oth Org0RentalOfFacilitiesToOthOrgInd
Rental Of Fclts From Oth Org0RentalOfFcltsFromOthOrgInd
Perform Of Services For Oth Org0PerformOfServicesForOthOrgInd
Perform Of Services By Other Org0PerformOfServicesByOtherOrgInd
Sharing Of Facilities0SharingOfFacilitiesInd
Paid Employees SharingYes (1)PaidEmployeesSharingInd
Reimbursement Paid To Other Org0ReimbursementPaidToOtherOrgInd
Reimbursement Paid By Other OrgYes (1)ReimbursementPaidByOtherOrgInd
Transfer To Other Org0TransferToOtherOrgInd
Transfer From Other Org0TransferFromOtherOrgInd

Transactions Related Org TransactionsRelatedOrgGrp (3 entries)

Transaction TypeTransactionTypeTxtInvolvedInvolvedAmtMethod Of Amount DeterminationMethodOfAmountDeterminationTxt
CUNA STRATEGIC SERVICES INC
O$1,548,459FMV
CUNA STRATEGIC SERVICES INC
Q$890,000FMV
CUNA STRATEGIC SERVICES INC
A$66,820FMV