STRATEGY STUDIO / PUBLIC DATA EXPLORER

97 PERCENT ORG INC

Cite this

Plain text 97 PERCENT ORG INC. Strategy Studio, nonprofit organization profile, tax years 2019–2024. https://strategystudio.org/org/301198150. Retrieved 2026-10-19.

APA Strategy Studio. (n.d.). 97 PERCENT ORG INC [Nonprofit organization profile; tax years 2019–2024]. Retrieved October 19, 2026, from https://strategystudio.org/org/301198150

MLA “97 PERCENT ORG INC.” Strategy Studio, tax years 2019–2024, https://strategystudio.org/org/301198150. Accessed 19 Oct. 2026.

Retrieved 2026-10-19; covers tax years 2019–2024. Data: Strategy Studio, CC BY 4.0.

2024 · Form 990 · revenue $104K · expenses $100K · assets $9K

EIN
30-1198150
Address
10573 W PICO BLVD 228, LOS ANGELES, CA 90064-2333
Website
97PERCENT.US
NTEE code
B99
Subsection
501(c)(3)
Ruling year
2019
Cross-check
ProPublica Nonprofit Explorer

Mission

TO REDUCE GUN VIOLENCE BY RAISING AWARENESS ABOUT GUN SAFETY AND GIVING VOICE TO THE VAST MAJORITY OF AMERICANS--BOTH GUN OWNERS AND NON GUN OWNERS--WHO SUPPORT PRAGMATIC APPROACHES TO REDUCING GUN-RELATED DEATHS IN AN OBJECTIVE AND NON-PARTISAN MANNER THROUGH RESEARCH, EDUCATION, VARIOUS JOINT VENTURES, ADVERTISEMENT CAMPAIGNS, SOCIAL MEDIA, AND OTHER MEDIUMS OF COMMUNICATION.

Each tax year counts once: when a return was amended, only the latest return for that period is used below (superseded returns stay listed, greyed, under Finances).

People paid by the organization

2 people paid across every filing: current people first, then by total pay from this organization. Organizations counts every nonprofit each person appears on.

NameLatest titleYearsLatest year payTotal pay from hereOrganizations
Olivia Troye DIRECTOR/PRESIDENT/CEO2023-2024 $0$83,480 1
Mathew Littman (former) Director/CEO Thru 12/31/20232019-2023 $110,596$431,696 1

Officers and directors, no compensation reported

3 people listed on the returns with $0 (or no amount) in every compensation column: current people first. Hours are as filed on the latest return each person appears on.

NameLatest titleYearsHrs/wk (latest)CompensationOrganizations
Staci Miller DIRECTOR/SECRETARY2019-2024 15 $0 reported 1
Richard Aborn DIRECTOR2019-2024 0 $0 reported 1
Stephanie Wilkinson DIRECTOR/CFO2023-2024 3 $0 reported 1

People by year

2024 · 4 people listed · none paid · 0 employees · 3 volunteers
NameTitleHrs/wkFrom orgFrom relatedOtherTotalOrgs
OLIVIA TROYE DIRECTOR/PRESIDENT/CEO40 $0$0$0 $01
STACI MILLER DIRECTOR/SECRETARY15 $0$0$0 $01
RICHARD ABORN DIRECTOR0 $0$0$0 $01
STEPHANIE WILKINSON DIRECTOR/CFO3 $0$0$0 $01
2023 · 5 people listed · 2 paid, $194K · 0 employees · 2 volunteers
NameTitleHrs/wkFrom orgFrom relatedOtherTotalOrgs
MATHEW LITTMAN Director/CEO Thru 12/31/20236 $110,596$0$0 $110,5961
OLIVIA TROYE DIRECTOR/PRESIDENT/CEO40 $83,332$0$148 $83,4801
STACI MILLER Director/SECRETARY/CFO15 $0$0$0 $01
RICHARD ABORN DIRECTOR0 $0$0$0 $01
Stephanie wilkinson DIRECTOR as of 12/31/20230 $0$0$0 $01
2022 · 3 people listed · none paid · 0 employees · 3 volunteers
NameTitleHrs/wkFrom orgFrom relatedOtherTotalOrgs
MATHEW LITTMAN Director/President/CEO15 $0$0$0 $01
STACI MILLER DIRECTOR/SECRETARY/CFO15 $0$0$0 $01
RICHARD ABORN DIRECTOR0 $0$0$0 $01
2021 · 3 people listed · 1 paid, $80K · 0 employees · 2 volunteers
NameTitleHrs/wkFrom orgFrom relatedOtherTotalOrgs
MATHEW LITTMAN Director/President/CEO10 $80,000$0$0 $80,0001
STACI MILLER DIRECTOR/SECRETARY/CFO10 $0$0$0 $01
RICHARD ABORN DIRECTOR0 $0$0$0 $01
2020 · 3 people listed · 1 paid, $209K · 0 employees · 2 volunteers
NameTitleHrs/wkFrom orgFrom relatedOtherTotalOrgs
MATHEW LITTMAN Director/President/CEO12 $209,100$0$0 $209,1001
STACI MILLER DIRECTOR/SECRETARY/CFO7 $0$0$0 $01
RICHARD ABORN DIRECTOR1 $0$0$0 $01
2019 · 3 people listed · 1 paid, $32K · 0 employees · 2 volunteers
NameTitleHrs/wkFrom orgFrom relatedOtherTotalOrgs
MATHEW LITTMAN Director/President/CEO12 $32,000$0$0 $32,0001
STACI MILLER DIRECTOR/SECRETARY/CFO7 $0$0$0 $01
RICHARD ABORN DIRECTOR2 $0$0$0 $01

Highest-paid independent contractors

2020 · 1 contractor · $101K
NameLocationServicePaid
DO BIG THINGS LLCMILL VALLEY, CAMARKETING$101,091
2019 · 1 contractor · $159K
NameLocationServicePaid
SHEPARDSON STERN KAMINSKY LLCNEW YORK, NYMARKETING$158,665

Who the money went to

Grants this organization reported paying: Schedule I Part II of the Form 990, or the grants-paid list on the 990-PF. Open a year for every recipient. Recipients link to their own page when the grant names an EIN we have (990-PF grants list no EIN, so those link only on an exact, unique name and state). Grants to individuals are counted; their names are not shown.

2023 · 1 grant to organizations · $75K
2022 · 1 grant to organizations · $75K

Listed grants add up to $74,807; the return's “grants paid” expense line says $77,065. Returns can differ here (grants paid vs. accrued, items listed elsewhere); check the filing.

Negative amounts are returned or refunded grants; they are listed last and left out of the totals of grants paid.

Who gave

Contributor names are not public for this form type.

Public charities filing Form 990 or 990-EZ report large donors on Schedule B, but the IRS withholds their names and addresses from public copies. Private foundations (990-PF) are different: their contributors are public.

Finances

Newest first. Each filing: its name on one row, its figures on the row beneath. Greyed filings are superseded by a later return for the same period and are left out everywhere else on this page.

RevenueExpensesAssetsNet assetsContributionsProgram revenueOfficer payEmployeesVolunteers
2024 · Form 990 period ending 2024-12-31 · view filing · original 990 ↗
$103,900$99,896 $9,328$9,328 $103,900$0 $003
2023 · Form 990 period ending 2023-12-31 · view filing · original 990 ↗
$266,129$303,717 $13,202$5,324 $266,129$0 $16,66602
2022 · Form 990 period ending 2022-12-31 · view filing · original 990 ↗
$333,543$90,744 $250,790$242,912 $333,541$0 $003
2021 · Form 990 period ending 2021-12-31 · view filing · original 990 ↗
$215,134$283,549 $113$113 $215,133$0 $80,00002
2020 · Form 990 period ending 2020-12-31 · view filing · original 990 ↗
$350,097$400,937 $68,528$68,528 $350,076$0 $209,10002
2019 · Form 990 period ending 2019-12-31 · view filing · original 990 ↗
$370,480$251,112 $119,368$119,368 $370,480$0 $32,00002

Funders of this organization

4 grantors reported grants to this organization, $575,500 in all, tax years 2020 to 2024. Exact: the grantor wrote this organization's EIN. Fuzzy: the grantor wrote only a name (foundations' 990-PF has no EIN field), matched to the same or a near-identical name in the same state; the name as filed is shown. From the latest return for each grantor and year, so amended returns aren't counted twice. CSV

GrantorTypeMatchYears givenGrantsTotalLatest yearLatest year's amountGrants
GS DONOR ADVISED PHILANTHROPY FUND FOR WEALTH MANAGEMENT INC DAF sponsor Exact 2020, 2022 2$450,000 2022$100,000
show
LAURA AND JOHN ARNOLD FOUNDATION Private foundation Fuzzy filed as “97 PERCENT ORG INC” 2023-2024 2$100,000 2024$10,000
show
FIDELITY INVESTMENTS CHARITABLE GIFT FUND DAF sponsor Exact 2022 1$25,000 2022$25,000
show
RIO VISTA FOUNDATION Private foundation Fuzzy filed as “97 PERCENT ORG INC” 2022 1$500 2022$500
show

Similar organizations

Ranked without any AI: same NTEE code first, then the same NTEE group; then revenue within 2x, 5x or 10x; then the same state; then similar name and mission text. Same state only · More (100)

OrganizationStateNTEELatest revenueLatest expensesTop-paid titleTop payWhy similar
AGORA FOUNDATION INCCAB99 $118,640$118,667 EXECUTIVE DIRECTOR$71,678 Same NTEE code B99, revenue within 2x, same state
LEGACY EDUCATION INCCAB99 $117,508$124,132 President & CEO$0 Same NTEE code B99, revenue within 2x, same state
PASADENA ROVING ARCHERS HERITAGE INCCAB99 $109,385$72,694 PRESIDENT$0 Same NTEE code B99, revenue within 2x, same state
TBAA ROC GRASSROOTS DIPLOMACY INCCAB99 $107,536$128,737 President & CEO$0 Same NTEE code B99, revenue within 2x, same state
MCKENNA ACADEMY OF NATURAL PHILOSOPHY INCCAB99 $99,939$153,064 TREASURER$15,000 Same NTEE code B99, revenue within 2x, same state
PRE-APPRENTICESHIP CONSTRUCTION TRAINING INCCAB99 $108,084$46,458 CFO$0 Same NTEE code B99, revenue within 2x, same state
THIRD SPACE REVIVAL INCCAB99 $92,754$77,561 BOARD MEMBER$0 Same NTEE code B99, revenue within 2x, same state
CALIFORNIA TOW TRUCK ASSOCIATION FOUNDATION INCCAB99 $108,593$71,988 DIRECTOR$0 Same NTEE code B99, revenue within 2x, same state
RELATIONSHIP RESEARCH FOUNDATION INCCAB99 $121,570$104,533 CFO$20,455 Same NTEE code B99, revenue within 2x, same state
INSTITUTE FOR POSTMODERN DEVELOPMENT OF CHINACAB99 $91,389$64,205 Treasurer$5,400 Same NTEE code B99, revenue within 2x, same state
FARM CENTER FOUNDATIONCAB99 $110,000- PRESIDENT$0 Same NTEE code B99, revenue within 2x, same state
BURBANK TOURNAMENT OF ROSES ASSOCIATIONCAB99 $99,108$88,478 PRESIDENT$0 Same NTEE code B99, revenue within 2x, same state
GREENER WAY ASSOCIATES INCCAB99 $119,455$65,995 CEO$0 Same NTEE code B99, revenue within 2x, same state
COMMUNITY KARATE FOUNDATION INCCAB99 $86,480$68,224 CHAIRMAN$0 Same NTEE code B99, revenue within 2x, same state
LEARNING AND ACHIEVEMENT FOUNDATION INCORPORATEDCAB99 $87,034$417,769 President Director$0 Same NTEE code B99, revenue within 2x, same state
CORREIA INSTRUMENTAL MUSICAL ASSOCIATION INCCAB99 $110,742$99,845 President$0 Same NTEE code B99, revenue within 2x, same state
KOREAN SCHOOL ASSOCIATION INCCAB99 $119,872$116,241 VICE PRESIDE$0 Same NTEE code B99, revenue within 2x, same state
16P GENETIC SYNDROME FOUNDATIONCAB99 $100,772$70,051 CEO$0 Same NTEE code B99, revenue within 2x, same state
UNIVERSITY CITY OPEN DOORS INCCAB99 $106,611$99,483 CEO$53,625 Same NTEE code B99, revenue within 2x, same state
MADISON SOCIETY FOUNDATION INCCAB99 $112,226$86,035 TREASURER$0 Same NTEE code B99, revenue within 2x, same state
ARIF URBAN AGRARIAN COLLECTIVE INCCAB99 $111,140$20,826 President$0 Same NTEE code B99, revenue within 2x, same state
CENTER POINT LEGISLATIVE ACTION CORPORATIONCAB99 $92,848$113,623 TREASURER$0 Same NTEE code B99, revenue within 2x, same state
ENERGY RATED HOMES OF ALASKA INCCAB99 $89,355$128,617 Executive Direc$0 Same NTEE code B99, revenue within 2x, same state
IDELLA LIETZ HOME AND SCHOOL CLUBCAB99 $106,762$86,089 Secretary$0 Same NTEE code B99, revenue within 2x, same state
Z-CARES FOUNDATIONCAB99 $118,936$37,699 Co-Founder$0 Same NTEE code B99, revenue within 2x, same state

Who funds organizations like this

Grantors that funded the 100 most similar organizations. Ranked by total given to them. Foundations (990-PF) and donor-advised fund sponsors only. Same matching as Funders above (by EIN, or by name for foundations).

GrantorTypeTotal givenGrantsOrganizations fundedYearsWhich ones
FIDELITY INVESTMENTS CHARITABLE GIFT FUND funds this one DAF sponsor$2,575,67142 122016–2024 LADIES WHO LAUNCH INC; AGORA FOUNDATION INC; GENDER ILLUMINATION; DAILY CALIFORNIAN EDUCATION FOUNDATION and 8 more
CALIFORNIA COMMUNITY FOUNDATION DAF sponsor$1,373,5622 12015–2016 CATALYTIC FINANCE FOUNDATION USA
SILICON VALLEY COMMUNITY FOUNDATION DAF sponsor$680,0006 22013–2023 FRIENDS OF EDUCARE CALIFORNIA AT SILICON VALLEY; DAILY CALIFORNIAN EDUCATION FOUNDATION
DONOR ADVISED CHARITABLE GIVING DAF sponsor$522,40732 142014–2024 LADIES WHO LAUNCH INC; ANDREA A AND MELINDA M DISESSA FAMILY FOUNDATION INC; NAPA COUNTY FARM BUREAU FOUNDATION; DAILY CALIFORNIAN EDUCATION FOUNDATION and 10 more
AMERICAN ONLINE GIVING FOUNDATION INC DAF sponsor$475,23221 92019–2024 OPPIA FOUNDATION INC; IDELLA LIETZ HOME AND SCHOOL CLUB; FRIENDS OF EDUCARE CALIFORNIA AT SILICON VALLEY; HIDDEN VALLEY SCHOOL ORGANIZATION and 5 more
THE SAN DIEGO FOUNDATION DAF sponsor$271,0006 42021–2024 GENDER ILLUMINATION; FRIENDS OF EDUCARE CALIFORNIA AT SILICON VALLEY; JBS TRANSITION EXPERTS; ARIF URBAN AGRARIAN COLLECTIVE INC
EAST BAY COMMUNITY FOUNDATION DAF sponsor$198,5008 22017–2024 FRIENDS OF EDUCARE CALIFORNIA AT SILICON VALLEY; MENDOCINO COAST WRITERS CONFERENCE
CHRISTIAN COMMUNITY FOUNDATION INC DAF sponsor$170,0003 12022–2024 DEEP WELL SUSTAINABLE LEADERSHIP
THE CALIFORNIA ENDOWMENT Private foundation$155,0003 12011–2023 AFRICAN AMERICAN WELLNESS PROJECT
MORGAN STANLEY GLOBAL IMPACT FUNDING TRUST INC DAF sponsor$151,0005 22022–2024 MCKENNA ACADEMY OF NATURAL PHILOSOPHY INC; LADIES WHO LAUNCH INC
THE AHMANSON FOUNDATION Private foundation$123,2002 12019–2022 AGORA FOUNDATION INC
VANGUARD CHARITABLE ENDOWMENT PROGRAM DAF sponsor$115,5004 32020–2023 MCKENNA ACADEMY OF NATURAL PHILOSOPHY INC; MT DIABLO EDUCATION FOUNDATION; DEMOCRACY UNLIMITED OF HUMBOLDT COUNTY
KENGENA FOUNDATION Private foundation$108,0006 12020–2025 DAVID & ELLEN ROSS SCHOLARSHIP FOUNDATION
CHUN & JANE CHIU FAMILY FOUNDATION Private foundation$107,0008 12015–2022 TAITA-SV
AMERICAN ENDOWMENT FOUNDATION DAF sponsor$103,5316 52016–2024 FRIENDS OF EDUCARE CALIFORNIA AT SILICON VALLEY; TAITA-SV; MENDOCINO COAST WRITERS CONFERENCE; LADIES WHO LAUNCH INC and 1 more

The full list · all similar organizations

Where the money went

Every expense line on each return, biggest first: Form 990 Part IX (with its program, management and fundraising columns), 990-EZ Part I, or 990-PF Part I. Event marks lines the organization itself describes as events. “Events” in each summary adds those lines, conferences and meetings, and the direct costs of fundraising events. Unusual is not the same as improper. Many of these patterns have ordinary explanations. Check the filing.

2024 · Form 990 · $99,896 spent · pay $0 · grants $0 · events $0
LineAs describedTotalProgramManagementFundraisingShare
Other (as described)RESEARCH $61,687$61,687-- 61.8%
Advertising and promotion $21,759$20,922$837- 21.8%
Fees: accounting $13,510-$13,510- 13.5%
Fees: legal $1,928-$1,928- 1.9%
Information technology $620-$620- 0.6%
Other (as described)PROGRAMMING - TAG PODCA $216$216-- 0.2%
Office expenses $99-$99- 0.1%
Other (as described)TAXES AND FILING FEES $77-$77- 0.1%
Total$99,896100%

View the filing

2023 · Form 990 · $303,717 spent · pay $16,666 · grants $74,807 · events $0
LineAs describedTotalProgramManagementFundraisingShare
Other (as described)RESEARCH $117,261$117,261-- 38.6%
Grants to US organizations and governments $74,807$74,807-- 24.6%
Advertising and promotion $72,962$68,881$4,081- 24.0%
Pay: officers, directors, trustees, key employees $16,666$12,500$4,166$0 5.5%
Fees: legal $16,190$10,722$5,468$0 5.3%
Information technology $2,627$2,293$334- 0.9%
Travel $1,399$1,399-- 0.5%
Other (as described)OTHER EXPENSES $820-$820- 0.3%
Other (as described)STATE FILING FEES $815-$815- 0.3%
Other (as described)BANK FEES $170-$170- 0.1%
Total$303,717100%

View the filing

2022 · Form 990 · $90,744 spent · pay $0 · grants $77,065 · events $0
LineAs describedTotalProgramManagementFundraisingShare
Grants to US organizations and governments $74,807$74,807-- 82.4%
Fees: accounting $10,919-$10,919$0 12.0%
Grants to US individuals $2,258$2,258-- 2.5%
Other (as described)STATE FILING FEES $1,500$0$1,500- 1.7%
Fees: legal $1,085-$1,085$0 1.2%
Other (as described)BANK FEES $170$0$170$0 0.2%
Office expenses $5$0$5$0 0.0%
Total$90,744100%

View the filing

2021 · Form 990 · $283,549 spent · pay $80,000 · grants $0 · events $0
LineAs describedTotalProgramManagementFundraisingShare
Advertising and promotion $160,160$160,160-- 56.5%
Pay: officers, directors, trustees, key employees $80,000$80,000-- 28.2%
Information technology $24,789$24,789-- 8.7%
Fees: accounting $6,965-$6,965- 2.5%
Other (as described)OTHER EXPENSES $6,635$6,635-- 2.3%
Fees: other services $3,373$3,000$373- 1.2%
Fees: legal $1,057-$1,057- 0.4%
Office expenses $495-$495- 0.2%
Other (as described)STATE FILING FEES $75-$75- 0.0%
Total$283,549100%

View the filing

2020 · Form 990 · $400,937 spent · pay $209,100 · grants $0 · events $0
LineAs describedTotalProgramManagementFundraisingShare
Pay: officers, directors, trustees, key employees $209,100$209,100-- 52.2%
Advertising and promotion $151,091$151,091-- 37.7%
Fees: legal $34,294-$34,294- 8.6%
Fees: other services $5,175$5,175-- 1.3%
Office expenses $1,202-$1,202- 0.3%
Other (as described)STATE FILING FEES $75-$75- 0.0%
Total$400,937100%

View the filing

2019 · Form 990 · $251,112 spent · pay $32,000 · grants $0 · events $0
LineAs describedTotalProgramManagementFundraisingShare
Advertising and promotion $158,665$158,665-- 63.2%
Fees: professional fundraisers $60,000--$60,000 23.9%
Pay: officers, directors, trustees, key employees $32,000$32,000-- 12.7%
Other (as described)BANK CHARGES $447$447-- 0.2%
Total$251,112100%

View the filing