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SANTA MONICA TRAVEL & TOURISM: Form 990, tax year 2024

View the entire original 990 at ProPublica ↗

Organization
SANTA MONICA TRAVEL & TOURISM (EIN 95-3799701)
Tax period
2024-07-01 to 2025-06-30
Filed
2026-05-13
IRS object ID
202601339349307195
Schema version
2024v5.2
Source
Download XML · Original 990 at ProPublica

Every field in the e-filed return. Faint text is the IRS element name, for citing.

Return header ReturnHeader

FieldValueIRS element (for citing)
Return2026-05-13T13:31:45-07:00ReturnTs
Tax Period End2025-06-30TaxPeriodEndDt

Preparer Firm PreparerFirmGrp

FieldValueIRS element (for citing)
Preparer Firm EIN954806079PreparerFirmEIN

Preparer Firm Name PreparerFirmName

FieldValueIRS element (for citing)
Business Name Line1Kiyohara & Takahashi LLPBusinessNameLine1Txt

Preparer US Address PreparerUSAddress

FieldValueIRS element (for citing)
Address Line113300 Crossroads Pkwy N Ste 100AddressLine1Txt
CityCity of IndustryCityNm
State AbbreviationCAStateAbbreviationCd
ZIP91746ZIPCd
FieldValueIRS element (for citing)
Return Type990ReturnTypeCd
Tax Period Begin2024-07-01TaxPeriodBeginDt

Filer Filer

FieldValueIRS element (for citing)
EIN953799701EIN

Business Name BusinessName

FieldValueIRS element (for citing)
Business Name Line1Santa Monica Travel & TourismBusinessNameLine1Txt
FieldValueIRS element (for citing)
Business Name ControlSANTBusinessNameControlTxt
Phone3103196263PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line12427 Main StAddressLine1Txt
CitySanta MonicaCityNm
State AbbreviationCAStateAbbreviationCd
ZIP90405ZIPCd

Business Officer BusinessOfficerGrp

FieldValueIRS element (for citing)
PersonMisti KernsPersonNm
Person TitleExecutive DirectorPersonTitleTxt
Signature2026-05-13SignatureDt
Discuss With Paid PreparerYes (true)DiscussWithPaidPreparerInd
FieldValueIRS element (for citing)
IRS Responsible Prty Info CurrYes (true)IRSResponsiblePrtyInfoCurrInd

Preparer Person PreparerPersonGrp

FieldValueIRS element (for citing)
Preparer PersonPia C Eckhert CPAPreparerPersonNm
PTINP00646377PTIN
Phone3232781300PhoneNum
FieldValueIRS element (for citing)
Tax2024TaxYr
Build TS2025-03-06 01:10:19ZBuildTS

Form 990 IRS990

US Address USAddress

FieldValueIRS element (for citing)
Address Line12427 Main StAddressLine1Txt
CitySanta MonicaCityNm
State AbbreviationCAStateAbbreviationCd
ZIP90405ZIPCd
FieldValueIRS element (for citing)
Gross Receipts$10,170,335GrossReceiptsAmt
Group Return For AffiliatesfalseGroupReturnForAffiliatesInd
Organization501cYes (X)Organization501cInd
Website Addresswww.santamonica.comWebsiteAddressTxt
Type Of Organization CorpYes (X)TypeOfOrganizationCorpInd
Formation1982FormationYr
Legal Domicile StateCALegalDomicileStateCd
Activity Or MissionTHE ORGANIZATION IS THE CITY OF SANTA MONICA'S OFFICIAL PROMOTION AND TOURISM BUREAU. IT IS ORGANIZED TO PROMOTE THE COMMON GOOD AND SOCIAL WELFARE OF THE PEOPLE OF SANTA MONICA THROUGH IMPROVEMENT OF TOURISM AND TRADE IN THE CITY OF SANTA MONICA AND THE PRESERVATION AND IMPROVEMENT OF ECONOMIC CONDITIONS FOR ALL PEOPLE IN SANTA MONICA, THEREBY LESSENING THE BURDENS ON CITY GOVERNMENT. THE ORGANIZATION'S MISSION IS TO INCREASE VISITOR EXPENDITURES AND TOURISM REVENUES THROUGH PROMOTION OF THE AREA AS A TRAVEL DESTINATION.ActivityOrMissionDesc
Voting Members Governing Body19VotingMembersGoverningBodyCnt
Voting Members Independent19VotingMembersIndependentCnt
Total Employee34TotalEmployeeCnt
Total Gross UBI$0TotalGrossUBIAmt
CY Contributions Grants$47,081CYContributionsGrantsAmt
PY Program Service Revenue$9,148,079PYProgramServiceRevenueAmt
CY Program Service Revenue$9,871,241CYProgramServiceRevenueAmt
PY Investment Income$4,578PYInvestmentIncomeAmt
CY Investment Income$25,178CYInvestmentIncomeAmt
PY Other Revenue$63,857PYOtherRevenueAmt
CY Other Revenue$106,281CYOtherRevenueAmt
PY Total Revenue$9,216,514PYTotalRevenueAmt
CY Total Revenue$10,049,781CYTotalRevenueAmt
CY Grants And Similar Paid$0CYGrantsAndSimilarPaidAmt
CY Benefits Paid To Members$0CYBenefitsPaidToMembersAmt
PY Salaries Comp Emp Bnft Paid$3,175,956PYSalariesCompEmpBnftPaidAmt
CY Salaries Comp Emp Bnft Paid$4,032,392CYSalariesCompEmpBnftPaidAmt
CY Total Prof Fndrsng Expns$0CYTotalProfFndrsngExpnsAmt
CY Total Fundraising Expense$0CYTotalFundraisingExpenseAmt
PY Other Expenses$6,693,009PYOtherExpensesAmt
CY Other Expenses$6,121,263CYOtherExpensesAmt
PY Total Expenses$9,868,965PYTotalExpensesAmt
CY Total Expenses$10,153,655CYTotalExpensesAmt
PY Revenues Less Expenses-$652,451PYRevenuesLessExpensesAmt
CY Revenues Less Expenses-$103,874CYRevenuesLessExpensesAmt
Total Assets BOY$5,496,991TotalAssetsBOYAmt
Total Assets EOY$5,068,828TotalAssetsEOYAmt
Total Liabilities BOY$2,830,668TotalLiabilitiesBOYAmt
Total Liabilities EOY$2,506,374TotalLiabilitiesEOYAmt
Net Assets Or Fund Balances BOY$2,666,323NetAssetsOrFundBalancesBOYAmt
Net Assets Or Fund Balances EOY$2,562,454NetAssetsOrFundBalancesEOYAmt
MissionTHE ORGANIZATION IS THE CITY OF SANTA MONICA'S OFFICIAL PROMOTION AND TOURISM BUREAU. IT IS ORGANIZED TO PROMOTE THE COMMON GOOD AND SOCIAL WELFARE OF THE PEOPLE OF SANTA MONICA THROUGH IMPROVEMENT OF TOURISM AND TRADE IN THE CITY OF SANTA MONICA AND THE PRESERVATION AND IMPROVEMENT OF ECONOMIC CONDITIONS FOR ALL PEOPLE IN SANTA MONICA, THEREBY LESSENING THE BURDENS ON CITY GOVERNMENT. THE ORGANIZATION'S MISSION IS TO INCREASE VISITOR EXPENDITURES AND TOURISM REVENUES THROUGH PROMOTION OF THE AREA AS A TRAVEL DESTINATION.MissionDesc
Significant New Program SrvcfalseSignificantNewProgramSrvcInd
Significant ChangefalseSignificantChangeInd
Expense$5,871,656ExpenseAmt
Revenue$6,737,546RevenueAmt
DescTOURISM MARKETING DISTRICT (TMD)- A PROGRAM IN CONJUNCTION WITH SANTA MONICA HOTELS FOR THE PURPOSE OF PROVIDING A SELF-ASSESSMENT ON QUALIFYING HOTELS TO GENERATE ADDITIONAL REVENUES FOR TOURISM PROMOTION AND MARKETING. THE ADDITIONAL REVENUES ARE USED TO FUND INTERNATIONAL MARKETING AND SALES CAMPAIGNS TO PROMOTE SANTA MONICA AND ITS LODGING ESTABLISHMENTS.Desc

Prog Srvc Accom Acty2 ProgSrvcAccomActy2Grp

FieldValueIRS element (for citing)
Expense$1,941,942ExpenseAmt
Revenue$2,994,004RevenueAmt
DescVISITOR MARKETING - THE BUREAU AIMS TO INCREASE TOURISM IN THE CITY OF SANTA MONICA THROUGH VARIOUS MEANS INCLUDING:(1) PROVIDING INFORMATION THROUGH PROMOTIONAL MATERIALS SUCH AS PRINTED VISITOR'S GUIDES AND THE CITY'S OFFICIAL WEBSITE (WWW.SANTAMONICA.COM).(2) REPRESENTING THE CITY OF SANTA MONICA IN TRAVEL TRADESHOWS IN OTHER CITIES, BOTH DOMESTIC AND INTERNATIONAL.(3) DEVELOPING RELATIONSHIPS WITH THOSE IN THE TRAVEL INDUSTRY TO PROMOTE THE CITY OF SANTA MONICA AS A TRAVEL DESTINATION.Desc

Prog Srvc Accom Acty3 ProgSrvcAccomActy3Grp

FieldValueIRS element (for citing)
Expense$703,148ExpenseAmt
Revenue$76,238RevenueAmt
DescVISITOR SERVICESPROVIDING INFORMATION THROUGH THE OPERATION OF TOURIST INFORMATION KIOSKS AND GIFT SHOPS SELLING SANTA MONICA BRANDED SOUVENIR ITEMS.Desc
FieldValueIRS element (for citing)
Total Program Service Expenses$8,516,746TotalProgramServiceExpensesAmt
Described In Section501c3falseDescribedInSection501c3Ind
Schedule B RequiredfalseScheduleBRequiredInd
Political Campaign ActyfalsePoliticalCampaignActyInd
Subject To Proxy TaxfalseSubjectToProxyTaxInd
Donor Advised FundfalseDonorAdvisedFundInd
Conservation EasementsfalseConservationEasementsInd
Collections Of ArtfalseCollectionsOfArtInd
Credit CounselingfalseCreditCounselingInd
Donor Rstr Or Quasi EndowmentsfalseDonorRstrOrQuasiEndowmentsInd
Report Land Building EquipmentYes (true)ReportLandBuildingEquipmentInd
Report Investments Other SecfalseReportInvestmentsOtherSecInd
Report Program Related InvstfalseReportProgramRelatedInvstInd
Report Other AssetsYes (true)ReportOtherAssetsInd
Report Other LiabilitiesYes (true)ReportOtherLiabilitiesInd
Include FIN48 FootnotefalseIncludeFIN48FootnoteInd
Independent Audit Fincl StmtYes (true)IndependentAuditFinclStmtInd
Consolidated Audit Fincl StmtfalseConsolidatedAuditFinclStmtInd
School OperatingfalseSchoolOperatingInd
Foreign OfficefalseForeignOfficeInd
Foreign ActivitiesfalseForeignActivitiesInd
More Than5000 K To OrgfalseMoreThan5000KToOrgInd
More Than5000 K To IndividualsfalseMoreThan5000KToIndividualsInd
Professional FundraisingfalseProfessionalFundraisingInd
Fundraising ActivitiesfalseFundraisingActivitiesInd
Gaming ActivitiesfalseGamingActivitiesInd
Operate HospitalfalseOperateHospitalInd
Grants To OrganizationsfalseGrantsToOrganizationsInd
Grants To IndividualsfalseGrantsToIndividualsInd
Schedule J RequiredYes (true)ScheduleJRequiredInd
Tax Exempt BondsfalseTaxExemptBondsInd
Engaged In Excess Benefit TransfalseEngagedInExcessBenefitTransInd
PY Excess Benefit TransfalsePYExcessBenefitTransInd
Loan OutstandingfalseLoanOutstandingInd
Grant To Related PersonfalseGrantToRelatedPersonInd
Business Rln With Org MemfalseBusinessRlnWithOrgMemInd
Business Rln With Fam MemfalseBusinessRlnWithFamMemInd
Business Rln With35 Ctrl EntfalseBusinessRlnWith35CtrlEntInd
Deductible Non Cash ContrifalseDeductibleNonCashContriInd
Deductible Art ContributionfalseDeductibleArtContributionInd
Terminate OperationsfalseTerminateOperationsInd
Partial LiquidationfalsePartialLiquidationInd
Disregarded EntityfalseDisregardedEntityInd
Related EntityfalseRelatedEntityInd
Related Organization Ctrl EntfalseRelatedOrganizationCtrlEntInd
Activities Conducted PrtshpfalseActivitiesConductedPrtshpInd
Schedule O RequiredYes (true)ScheduleORequiredInd
IRP Document16IRPDocumentCnt
IRP Document W2 G0IRPDocumentW2GCnt
Backup Wthld ComplianceYes (true)BackupWthldComplianceInd
Employee34EmployeeCnt
Employment Tax Returns FiledYes (true)EmploymentTaxReturnsFiledInd
Unrelated Bus Incm Over LimitfalseUnrelatedBusIncmOverLimitInd
Foreign Financial AccountfalseForeignFinancialAccountInd
Prohibited Tax Shelter TransfalseProhibitedTaxShelterTransInd
Taxable Party NotificationfalseTaxablePartyNotificationInd
Nondeductible ContributionsfalseNondeductibleContributionsInd
Indoor Tanning ServicesfalseIndoorTanningServicesInd
Subj To Tax Rmnrtn Ex Prcht PymtfalseSubjToTaxRmnrtnExPrchtPymtInd
Subject To Excs Tax Net Invst IncfalseSubjectToExcsTaxNetInvstIncInd
Info In Schedule O Part VIYes (X)InfoInScheduleOPartVIInd
Governing Body Voting Members19GoverningBodyVotingMembersCnt
Independent Voting Member19IndependentVotingMemberCnt
Family Or Business RlnfalseFamilyOrBusinessRlnInd
Delegation Of Mgmt DutiesfalseDelegationOfMgmtDutiesInd
Change To Org DocumentsfalseChangeToOrgDocumentsInd
Material Diversion Or MisusefalseMaterialDiversionOrMisuseInd
Members Or StockholdersfalseMembersOrStockholdersInd
Election Of Board MembersfalseElectionOfBoardMembersInd
Decisions Subject To ApprovafalseDecisionsSubjectToApprovaInd
Minutes Of Governing BodyYes (true)MinutesOfGoverningBodyInd
Minutes Of CommitteesYes (true)MinutesOfCommitteesInd
Officer Mailing AddressfalseOfficerMailingAddressInd
Local ChaptersfalseLocalChaptersInd
Form990 Provided To Gvrn BodyYes (true)Form990ProvidedToGvrnBodyInd
Conflict Of Interest PolicyYes (true)ConflictOfInterestPolicyInd
Annual Disclosure Covered PrsnYes (true)AnnualDisclosureCoveredPrsnInd
Regular Monitoring EnfrcYes (true)RegularMonitoringEnfrcInd
Whistleblower PolicyYes (true)WhistleblowerPolicyInd
Document Retention PolicyYes (true)DocumentRetentionPolicyInd
Compensation Process CEOYes (true)CompensationProcessCEOInd
Compensation Process OtherYes (true)CompensationProcessOtherInd
Investment In Joint VenturefalseInvestmentInJointVentureInd
States Where Copy Of Return Is FldCAStatesWhereCopyOfReturnIsFldCd
Upon RequestYes (X)UponRequestInd

Books In Care Of Detail BooksInCareOfDetail

FieldValueIRS element (for citing)
PersonSMTT Misti KernsPersonNm
Phone3103196263PhoneNum

US Address USAddress

FieldValueIRS element (for citing)
Address Line12427 Man StAddressLine1Txt
CitySanta MonicaCityNm
State AbbreviationCAStateAbbreviationCd
ZIP90405ZIPCd

Form990 Part VII Section A Form990PartVIISectionAGrp (27 entries)

TitleTitleTxtAverage Hours Per WeekAverageHoursPerWeekRtAverage Hours Per Week Rltd OrgAverageHoursPerWeekRltdOrgRtOfficerOfficerIndReportable Comp From OrgReportableCompFromOrgAmtReportable Comp From Rltd OrgReportableCompFromRltdOrgAmtOther CompensationOtherCompensationAmtIndividual Trustee Or DirectorIndividualTrusteeOrDirectorIndInstitutional TrusteeInstitutionalTrusteeInd
Misti Kerns
CEO40.000.00Yes (X)$398,467$0$39,000
EVAN EDWARDS
COO40.000.00Yes (X)$255,421$0$13,000
RACHEL LOZANO
CPO40.000.00Yes (X)$255,597$0$0
LAUREN SALISBURY
DIR OF COMMUNICATI40.000.00$180,347$0$0
ALEKSANDR SIGALUS
DIR GLOBAL BUS DEV40.000.00$152,944$0$0
OZVALDO OTERO
DIRECTOR OF SALES40.000.00$152,541$0$0
AMANDA ECK
DIRECTOR OF MKTG40.000.00$127,814$0$0
LAURALEE ASCH
BOARD MEMBER0.000.00$0$0$0Yes (X)
JEFF KLOCKE
BOARD MEMBER0.000.00$0$0$0Yes (X)
JAN WILLIAMSON
MEMBER0.000.00$0$0$0Yes (X)
DARLENE EVANS
Secretary0.000.00$0$0$0Yes (X)
NEIL CARREY
Chairman0.000.00$0$0$0Yes (X)
KERA BLADES-SNELL
BOARD MEMBER0.000.00$0$0$0Yes (X)
KAREN E GINSBERG
BOARD MEMBER0.000.00$0$0$0Yes (X)
YOUNES ATALLAH
vice Chair0.000.00$0$0$0Yes (X)
JUAN VIRAMONTES
BOARD MEMBER0.000.00$0$0$0Yes (X)
SHAHID KAYANI
BOARD MEMBER0.000.00$0$0$0Yes (X)
CHARLIE LOPEZ-QUINTANA
Treasurer0.000.00$0$0$0Yes (X)
SAM JAGGER
VICE CHAIRMAN0.000.00$0$0$0Yes (X)
ALEEN CARREON
SEC / TREASURER0.000.00$0$0$0Yes (X)
JOHN HEIDT
BOARD MEMBER0.000.00$0$0$0Yes (X)
KEVIN ANAWATI
BOARD MEMBER0.000.00$0$0$0Yes (X)
SHAHID KAYANI
BOARD MEMBER0.000.00$0$0$0Yes (X)
MANJU RAMAN
BOARD MEMBER0.000.00$0$0$0Yes (X)
JESSICA RINCON
BOARD MEMBER0.000.00$0$0$0Yes (X)
JUDY KRUGER
CHAMBER LIAISON0.000.00$0$0$0Yes (X)
ANUJ GUPTA
CITY LIAISON0.000.00$0$0$0Yes (X)
FieldValueIRS element (for citing)
Total Reportable Comp From Org$1,523,131TotalReportableCompFromOrgAmt
Total Other Compensation$52,000TotalOtherCompensationAmt
Indiv Rcvd Greater Than100 K7IndivRcvdGreaterThan100KCnt
Former Ofcr Employees ListedfalseFormerOfcrEmployeesListedInd
Total Comp Greater Than150 KYes (true)TotalCompGreaterThan150KInd
Compensation From Other SrcsfalseCompensationFromOtherSrcsInd

Contractor Compensation ContractorCompensationGrp (5 entries)

Address Line1ContractorAddress/ForeignAddress/AddressLine1TxtCityContractorAddress/ForeignAddress/CityNmCountryContractorAddress/ForeignAddress/CountryCdServicesServicesDescCompensationCompensationAmtAddress Line1ContractorAddress/USAddress/AddressLine1TxtCityContractorAddress/USAddress/CityNmState AbbreviationContractorAddress/USAddress/StateAbbreviationCdZIPContractorAddress/USAddress/ZIPCd
62ABOVE LLC
5345 TOWNE SQUARE DR STE 170PLANOCAMARKETING$391,036
SEQUOIA SHORES LLC
RENT$641,2492145 - 2449 MAIN STREETSANTA MONICACA90405
MMGY GLOBAL HILLS BALFOUR
MARKETING$202,6275800 BRISTOL PARKWAY STE 660CULVER CITYCA90230
NOBLE STUDIOS
WEB SVCS & MAINTENANCE$616,90050 W LIBERTY ST STE 800RENONV89501
LOS ANGELES MAGAZINE
MARKETING$208,5005750 NEW KING DR STE 100TROYMI48098
FieldValueIRS element (for citing)
Cntrct Rcvd Greater Than100 K683302CntrctRcvdGreaterThan100KCnt
Government Grants$47,081GovernmentGrantsAmt
Total Contributions$47,081TotalContributionsAmt

Program Service Revenue ProgramServiceRevenueGrp (2 entries)

DescDescBusinessBusinessCdTotal Revenue ColumnTotalRevenueColumnAmtRelated Or Exempt Func IncomeRelatedOrExemptFuncIncomeAmt
Fees & Contracts Gov Agencies900099$9,731,550$9,731,550
Membership Dues & Assessments900099$139,691$139,691
FieldValueIRS element (for citing)
Total Program Service Revenue$9,871,241TotalProgramServiceRevenueAmt

Investment Income InvestmentIncomeGrp

FieldValueIRS element (for citing)
Total Revenue Column$25,158TotalRevenueColumnAmt
Exclusion$25,158ExclusionAmt

Incm From Invest Bond Proceeds IncmFromInvestBondProceedsGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt

Royalties Revenue RoyaltiesRevenueGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt

Net Rental Income Or Loss NetRentalIncomeOrLossGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt

Gross Amount Sales Assets GrossAmountSalesAssetsGrp

FieldValueIRS element (for citing)
Other$20OtherAmt

Gain Or Loss GainOrLossGrp

FieldValueIRS element (for citing)
Other$20OtherAmt

Net Gain Or Loss Investments NetGainOrLossInvestmentsGrp

FieldValueIRS element (for citing)
Total Revenue Column$20TotalRevenueColumnAmt
Exclusion$20ExclusionAmt

Net Incm From Fundraising Evt NetIncmFromFundraisingEvtGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt

Net Income From Gaming NetIncomeFromGamingGrp

FieldValueIRS element (for citing)
Total Revenue Column$0TotalRevenueColumnAmt
FieldValueIRS element (for citing)
Gross Sales Of Inventory$83,143GrossSalesOfInventoryAmt
Cost Of Goods Sold$120,554CostOfGoodsSoldAmt

Net Income Or Loss NetIncomeOrLossGrp

FieldValueIRS element (for citing)
Total Revenue Column-$37,411TotalRevenueColumnAmt
Exclusion-$37,411ExclusionAmt

Other Revenue Misc OtherRevenueMiscGrp (2 entries)

DescDescTotal Revenue ColumnTotalRevenueColumnAmtExclusionExclusionAmtBusinessBusinessCd
COMMISSIONS$3,406$3,406
RENTAL INCOME$140,286$140,286531120
FieldValueIRS element (for citing)
Other Revenue Total$143,692OtherRevenueTotalAmt

Total Revenue TotalRevenueGrp

FieldValueIRS element (for citing)
Total Revenue Column$10,049,781TotalRevenueColumnAmt
Related Or Exempt Func Income$9,871,241RelatedOrExemptFuncIncomeAmt
Exclusion$131,459ExclusionAmt
FieldValueIRS element (for citing)
Info In Schedule O Part IXYes (X)InfoInScheduleOPartIXInd

Grants To Domestic Orgs GrantsToDomesticOrgsGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Grants To Domestic Individuals GrantsToDomesticIndividualsGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Foreign Grants ForeignGrantsGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Benefits To Members BenefitsToMembersGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Comp Current Ofcr Directors CompCurrentOfcrDirectorsGrp

FieldValueIRS element (for citing)
Total$961,485TotalAmt
Program Services$569,238ProgramServicesAmt
Management And General$392,247ManagementAndGeneralAmt

Comp Disqual Persons CompDisqualPersonsGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Other Salaries And Wages OtherSalariesAndWagesGrp

FieldValueIRS element (for citing)
Total$2,438,651TotalAmt
Program Services$2,034,502ProgramServicesAmt
Management And General$404,149ManagementAndGeneralAmt

Pension Plan Contributions PensionPlanContributionsGrp

FieldValueIRS element (for citing)
Total$41,053TotalAmt
Program Services$36,018ProgramServicesAmt
Management And General$5,035ManagementAndGeneralAmt

Other Employee Benefits OtherEmployeeBenefitsGrp

FieldValueIRS element (for citing)
Total$336,919TotalAmt
Program Services$268,252ProgramServicesAmt
Management And General$68,667ManagementAndGeneralAmt

Payroll Taxes PayrollTaxesGrp

FieldValueIRS element (for citing)
Total$254,284TotalAmt
Program Services$195,103ProgramServicesAmt
Management And General$59,181ManagementAndGeneralAmt

Fees For Services Management FeesForServicesManagementGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Fees For Services Legal FeesForServicesLegalGrp

FieldValueIRS element (for citing)
Total$260,120TotalAmt
Program Services$101,572ProgramServicesAmt
Management And General$158,548ManagementAndGeneralAmt

Fees For Services Accounting FeesForServicesAccountingGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Fees For Services Lobbying FeesForServicesLobbyingGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Fees For Services Prof Fundraising FeesForServicesProfFundraising

FieldValueIRS element (for citing)
Total$0TotalAmt

Fees For Srvc Invst Mgmnt Fees FeesForSrvcInvstMgmntFeesGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Fees For Services Other FeesForServicesOtherGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Advertising AdvertisingGrp

FieldValueIRS element (for citing)
Total$1,566,583TotalAmt
Program Services$1,566,583ProgramServicesAmt

Office Expenses OfficeExpensesGrp

FieldValueIRS element (for citing)
Total$74,749TotalAmt
Program Services$74,749ProgramServicesAmt

Information Technology InformationTechnologyGrp

FieldValueIRS element (for citing)
Total$152,494TotalAmt
Program Services$27,638ProgramServicesAmt
Management And General$124,856ManagementAndGeneralAmt

Royalties RoyaltiesGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Occupancy OccupancyGrp

FieldValueIRS element (for citing)
Total$663,230TotalAmt
Program Services$503,139ProgramServicesAmt
Management And General$160,091ManagementAndGeneralAmt

Travel TravelGrp

FieldValueIRS element (for citing)
Total$4,997TotalAmt
Program Services$4,782ProgramServicesAmt
Management And General$215ManagementAndGeneralAmt

Pymt Travel Entrtnmnt Pub Ofcl PymtTravelEntrtnmntPubOfclGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Conferences Meetings ConferencesMeetingsGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Interest InterestGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Payments To Affiliates PaymentsToAffiliatesGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Depreciation Depletion DepreciationDepletionGrp

FieldValueIRS element (for citing)
Total$258,337TotalAmt
Program Services$258,337ProgramServicesAmt

Insurance InsuranceGrp

FieldValueIRS element (for citing)
Total$0TotalAmt

Other Expenses OtherExpensesGrp (4 entries)

DescDescTotalTotalAmtProgram ServicesProgramServicesAmt
SALES MISSIONS$952,245$952,245
TRADESHOWS$537,551$537,551
MEDIA DEVELOPMENT$312,950$312,950
COMMUNITY RELATIONS$231,448$231,448

All Other Expenses AllOtherExpensesGrp

FieldValueIRS element (for citing)
Total$1,106,559TotalAmt
Program Services$842,639ProgramServicesAmt
Management And General$263,920ManagementAndGeneralAmt

Total Functional Expenses TotalFunctionalExpensesGrp

FieldValueIRS element (for citing)
Total$10,153,655TotalAmt
Program Services$8,516,746ProgramServicesAmt
Management And General$1,636,909ManagementAndGeneralAmt
Fundraising$0FundraisingAmt

Cash Non Interest Bearing CashNonInterestBearingGrp

FieldValueIRS element (for citing)
BOY$1,078,285BOYAmt
EOY$1,246,003EOYAmt

Savings And Temp Cash Invst SavingsAndTempCashInvstGrp

FieldValueIRS element (for citing)
BOY$337,038BOYAmt
EOY$348,957EOYAmt

Pledges And Grants Receivable PledgesAndGrantsReceivableGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Accounts Receivable AccountsReceivableGrp

FieldValueIRS element (for citing)
BOY$1,190,175BOYAmt
EOY$1,196,036EOYAmt

Receivables From Officers Etc ReceivablesFromOfficersEtcGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Rcvbl From Disqualified Prsn RcvblFromDisqualifiedPrsnGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Oth Notes Loans Receivable Net OthNotesLoansReceivableNetGrp

FieldValueIRS element (for citing)
EOY$2,820EOYAmt

Inventories For Sale Or Use InventoriesForSaleOrUseGrp

FieldValueIRS element (for citing)
BOY$33,091BOYAmt
EOY$81,861EOYAmt

Prepaid Expenses Defrd Charges PrepaidExpensesDefrdChargesGrp

FieldValueIRS element (for citing)
BOY$128,659BOYAmt
EOY$135,090EOYAmt
FieldValueIRS element (for citing)
Land Bldg Equip Cost Or Other Bss$1,504,778LandBldgEquipCostOrOtherBssAmt
Land Bldg Equip Accum Deprec$946,023LandBldgEquipAccumDeprecAmt

Land Bldg Equip Basis Net LandBldgEquipBasisNetGrp

FieldValueIRS element (for citing)
BOY$605,770BOYAmt
EOY$558,755EOYAmt

Investments Pub Traded Sec InvestmentsPubTradedSecGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Investments Other Securities InvestmentsOtherSecuritiesGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Investments Program Related InvestmentsProgramRelatedGrp

FieldValueIRS element (for citing)
EOY$0EOYAmt

Intangible Assets IntangibleAssetsGrp

FieldValueIRS element (for citing)
BOY$248,752BOYAmt
EOY$96,162EOYAmt

Other Assets Total OtherAssetsTotalGrp

FieldValueIRS element (for citing)
BOY$1,875,221BOYAmt
EOY$1,403,144EOYAmt

Total Assets TotalAssetsGrp

FieldValueIRS element (for citing)
BOY$5,496,991BOYAmt
EOY$5,068,828EOYAmt

Accounts Payable Accr Expnss AccountsPayableAccrExpnssGrp

FieldValueIRS element (for citing)
BOY$418,529BOYAmt
EOY$706,159EOYAmt

Other Liabilities OtherLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$2,412,139BOYAmt
EOY$1,800,215EOYAmt

Total Liabilities TotalLiabilitiesGrp

FieldValueIRS element (for citing)
BOY$2,830,668BOYAmt
EOY$2,506,374EOYAmt
FieldValueIRS element (for citing)
Organization Follows FASB117Yes (X)OrganizationFollowsFASB117Ind

No Donor Restriction Net Assets NoDonorRestrictionNetAssetsGrp

FieldValueIRS element (for citing)
BOY$515,358BOYAmt
EOY$356,126EOYAmt

Donor Restriction Net Assets DonorRestrictionNetAssetsGrp

FieldValueIRS element (for citing)
BOY$2,150,965BOYAmt
EOY$2,206,328EOYAmt

Total Net Assets Fund Balance TotalNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$2,666,323BOYAmt
EOY$2,562,454EOYAmt

Tot Liab Net Assets Fund Balance TotLiabNetAssetsFundBalanceGrp

FieldValueIRS element (for citing)
BOY$5,496,991BOYAmt
EOY$5,068,828EOYAmt
FieldValueIRS element (for citing)
Info In Schedule O Part XIYes (X)InfoInScheduleOPartXIInd
Reconcilation Revenue Expnss-$103,874ReconcilationRevenueExpnssAmt
Other Changes In Net Assets$5OtherChangesInNetAssetsAmt
Method Of Accounting AccrualYes (X)MethodOfAccountingAccrualInd
Accountant Compile Or ReviewfalseAccountantCompileOrReviewInd
FS AuditedYes (true)FSAuditedInd

FS Audited Basis FSAuditedBasisGrp

FieldValueIRS element (for citing)
Separate Basis Fincl StmtYes (X)SeparateBasisFinclStmtInd
FieldValueIRS element (for citing)
Audit CommitteeYes (true)AuditCommitteeInd
Federal Grant Audit RequiredfalseFederalGrantAuditRequiredInd

Schedule D IRS990ScheduleD

Leasehold Improvements LeaseholdImprovementsGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$940,127OtherCostOrOtherBasisAmt
Depreciation$494,837DepreciationAmt
Book Value$445,290BookValueAmt

Equipment EquipmentGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$462,201OtherCostOrOtherBasisAmt
Depreciation$393,469DepreciationAmt
Book Value$68,732BookValueAmt

Other Land Buildings OtherLandBuildingsGrp

FieldValueIRS element (for citing)
Other Cost Or Other Basis$102,450OtherCostOrOtherBasisAmt
Depreciation$57,717DepreciationAmt
Book Value$44,733BookValueAmt
FieldValueIRS element (for citing)
Total Book Value Land Buildings$558,755TotalBookValueLandBuildingsAmt

Other Assets Org OtherAssetsOrgGrp (3 entries)

DescDescBook ValueBookValueAmt
DEFERRED RENT RECEIVABLE$3,766
DEPOSIT$33,372
RIGHT OF USE ASSETS - OPERATING$1,366,006
FieldValueIRS element (for citing)
Total Book Value Other Assets$1,403,144TotalBookValueOtherAssetsAmt

Other Liabilities Org OtherLiabilitiesOrgGrp (3 entries)

DescDescAmtAmt
LEASE LIABILITES - OPERATING$1,408,977
other payables$380,963
SECURITY DEPOSIT$10,275
FieldValueIRS element (for citing)
Total Liability$1,800,215TotalLiabilityAmt
Total Rev Etc Audited Fincl Stmt$10,456,069TotalRevEtcAuditedFinclStmtAmt
Donated Services And Use Fclts$406,288DonatedServicesAndUseFcltsAmt
Revenue Not Reported$406,288RevenueNotReportedAmt
Revenue Subtotal$10,049,781RevenueSubtotalAmt
Total Revenue Per Form990$10,049,781TotalRevenuePerForm990Amt
Tot Expns Etc Audited Fincl Stmt$10,559,943TotExpnsEtcAuditedFinclStmtAmt
Donated Services Use Fclts$406,288DonatedServicesUseFcltsAmt
Expenses Not Reported$406,288ExpensesNotReportedAmt
Expenses Subtotal$10,153,655ExpensesSubtotalAmt
Total Expenses Per Form990$10,153,655TotalExpensesPerForm990Amt

Supplemental Information Detail SupplementalInformationDetail

FieldValueIRS element (for citing)
Form And Line ReferencePart IV, Line 2b: Explanation of escrow account liabilityFormAndLineReferenceDesc
ExplanationTHE ORGANIZATION RECEIVED FUNDS FROM THE CITY OF SANTA MONICA TO FUND A SHUTTLE SERVICE ON BEHALF OF HOTELS WITHIN THE CITY. THE FUNDS ARE HELD IN A BANK ACCOUNT UNDER THE ORGANIZATION'S NAME. THE ORGANIZATION CAN ONLY USE THE FUNDS IN THE ACCOUNT TOWARD THE SHUTTLE SERVICE. THE FUNDS HAVE BEEN INCLUDED AS A CURRENT ASSET AND CURRENT LIABILITY IN THE ORGANIZATION'S FINANCIAL STATEMENTS.ExplanationTxt

Schedule J IRS990ScheduleJ

FieldValueIRS element (for citing)
First Class Or Charter TravelYes (X)FirstClassOrCharterTravelInd
Written Policy Ref T And E ExpnssYes (true)WrittenPolicyRefTAndEExpnssInd
Substantiation RequiredYes (true)SubstantiationRequiredInd
Compensation CommitteeYes (X)CompensationCommitteeInd
Written Employment ContractYes (X)WrittenEmploymentContractInd
Compensation SurveyYes (X)CompensationSurveyInd
Board Or Committee ApprovalYes (X)BoardOrCommitteeApprovalInd
Severance PaymentfalseSeverancePaymentInd
Supplemental Nonqual Rtr PlanfalseSupplementalNonqualRtrPlanInd
Equity Based Comp ArrngmfalseEquityBasedCompArrngmInd
Comp Based On Revenue Of Flng OrgfalseCompBasedOnRevenueOfFlngOrgInd
Comp Bsd On Rev Related OrgsfalseCompBsdOnRevRelatedOrgsInd
Comp Bsd Net Earns Flng OrgfalseCompBsdNetEarnsFlngOrgInd
Comp Bsd Net Earns Rltd OrgsfalseCompBsdNetEarnsRltdOrgsInd
Any Non Fixed PaymentsfalseAnyNonFixedPaymentsInd
Initial Contract ExceptionfalseInitialContractExceptionInd

Rltd Org Officer Trst Key Empl RltdOrgOfficerTrstKeyEmplGrp (6 entries)

TitleTitleTxtBase Compensation Filing OrgBaseCompensationFilingOrgAmtTotal Compensation Filing OrgTotalCompensationFilingOrgAmtNontaxable Benefits Filing OrgNontaxableBenefitsFilingOrgAmt
ALEKSANDR SIGALUS
DIR GLOBAL BUS DEV$152,944$152,944
EVAN EDWARDS
COO$255,421$268,421$13,000
LAUREN SALISBURY
DIR OF COMMUNICATI$180,347$180,347
Misti Kerns
CEO$398,467$437,467$39,000
OZVALDO OTERO
DIRECTOR OF SALES$152,541$152,541
RACHEL LOZANO
CPO$255,597$255,597

Supplemental Information Detail SupplementalInformationDetail

FieldValueIRS element (for citing)
Form And Line ReferencePart I, Line 1a: Relevant information in regards to selections on 1a.FormAndLineReferenceDesc
ExplanationFIRST CLASS TRAVEL FOR BUSINESS TRIPS - EMPLOYEES MUST SUBMIT REQUESTS IN ADVANCE AND PROVIDE DATE AND REASON FOR TRIP. EMPLOYEES MUST SUBMIT INVOICES WITHIN 2 WEEKS AFTER THE TRIP TO RECONCILE ADVANCES TO EXPENSES.ExplanationTxt

Schedule O IRS990ScheduleO

Supplemental Information Detail SupplementalInformationDetail (27 entries)

Form And Line ReferenceFormAndLineReferenceDescExplanationExplanationTxt
Form 990, Part VI, Section B, Line 11bTHE FORM 990 IS REVIEWED BY THE CHAIRMAN OF THE BOARD OF DIRECTORS PRIOR TO FILING.
Form 990, Part VI, Section B, Line 12cALL EMPLOYEES AND BOARD MEMBERS ARE REQUIRED TO SIGN THE CONFLICT OF INTEREST POLICY. THE EXECUTIVE DIRECTOR SIGNS ALL CHECKS AND REVIEWS ALL RELATIONSHIPS TO IDENTIFY POSSIBLE CONFLICTS. PAYMENTS ABOVE A SPECIFIED THRESHOLD ($2,000 IN FISCAL YEAR 2015) REQUIRE DUAL SIGNATURES - AT LEAST ONE MUST BE FROM A BOARD MEMBER.
Form 990, Part VI, Section B, Line 15bTHE EXECUTIVE COMMMITTEE REVIEWS AND APPROVES COMPENSATION ISSUES BY REFERENCING INDUSTRY STANDARDS.
Form 990, Part VI, Section C, Line 19SANTA MONICA TRAVEL & TOURISM MAKES ITS GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY, AND FINANCIAL STATEMENTS AVAILABLE TO THE PUBLIC UPON REQUEST TO: SANTA MONICA TRAVEL & TOURISM, ATTN: MISTI KERNS, 2427 MAIN STREET SANTA MONICA, CA 90405.
Form 990, Part IX, Line 24e: Column (A) - Total = $0; Column (B) - Program Services = $0; Column (C) - Management & General = $0; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eAUTO EXPENSE: Column (A) - Total = $63264; Column (B) - Program Services = $28196; Column (C) - Management & General = $35068; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eBANK CHARGES: Column (A) - Total = $10033; Column (B) - Program Services = $5955; Column (C) - Management & General = $4078; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eBOARD EXPENSES: Column (A) - Total = $36893; Column (B) - Program Services = $36832; Column (C) - Management & General = $61; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eDUES AND SUBSCRIPTIONS: Column (A) - Total = $16796; Column (B) - Program Services = $12666; Column (C) - Management & General = $4130; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eFAM EXPENSE: Column (A) - Total = $92705; Column (B) - Program Services = $92705; Column (C) - Management & General = $0; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eJANITORIAL SERVICES: Column (A) - Total = $68408; Column (B) - Program Services = $63017; Column (C) - Management & General = $5391; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eMARKET RESEARCH: Column (A) - Total = $180534; Column (B) - Program Services = $180534; Column (C) - Management & General = $0; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eOPERATING SUPPLIES: Column (A) - Total = $166793; Column (B) - Program Services = $52443; Column (C) - Management & General = $114350; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eOutside Service: Column (A) - Total = $88698; Column (B) - Program Services = $34698; Column (C) - Management & General = $54000; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24ePostage and Shipping: Column (A) - Total = $5025; Column (B) - Program Services = $1101; Column (C) - Management & General = $3924; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24ePrinting and Publications: Column (A) - Total = $54224; Column (B) - Program Services = $54224; Column (C) - Management & General = $0; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24ePROPERTY TAXES: Column (A) - Total = $929; Column (B) - Program Services = $929; Column (C) - Management & General = $0; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eRECRUITING EXPENSE: Column (A) - Total = $7936; Column (B) - Program Services = $7195; Column (C) - Management & General = $741; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eREPAIRS AND MAINTENANCE: Column (A) - Total = $25497; Column (B) - Program Services = $24209; Column (C) - Management & General = $1288; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eSECURITY EXPENSE: Column (A) - Total = $10943; Column (B) - Program Services = $10943; Column (C) - Management & General = $0; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eTax & License: Column (A) - Total = $412; Column (B) - Program Services = $12; Column (C) - Management & General = $400; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eTELEPHONE: Column (A) - Total = $54359; Column (B) - Program Services = $35812; Column (C) - Management & General = $18547; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eTRAINING: Column (A) - Total = $28831; Column (B) - Program Services = $19172; Column (C) - Management & General = $9659; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eUNIFORM: Column (A) - Total = $12653; Column (B) - Program Services = $12653; Column (C) - Management & General = $0; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eUTILITIES: Column (A) - Total = $23219; Column (B) - Program Services = $10936; Column (C) - Management & General = $12283; Column (D) - Fundraising = $0
Form 990, Part IX, Line 24eWEBSITE EXPENSES: Column (A) - Total = $158407; Column (B) - Program Services = $158407; Column (C) - Management & General = $0; Column (D) - Fundraising = $0
Form 990, Part XI, Line 9ROUNDING = $5